The Apalus is another flat heated hair brush, primarily for use on dry hair. It applies constant heat when you turn it on, although it takes longer to warm up than models which use metal ceramic heating technology (this one simply uses ceramic plates). It can reach 180°F in 60 seconds, but will take three minutes to hit its top temperature of 450°. That can make this unit frustrating to use if you have to straighten thick hair.
Definitely the best hair straightener in the world. After trying a few staighteners available in the market I settled for ghd as I had heard rave reviews from my friends and hair stylists. I was a bit sceptical when I was buying the product as it is quite expensive in comparison to other straighteners but my doubts vanished as soon as tried it for the first time. I have frizzy hair which is extremely unmanageable and I have always wanted to have straight and silky hair. I can finally say that my dream has come true hair straighteners tend to make the hair very dry. But ghd does not. Though I need to condition my hair very well after every wash preferably with a hair mask . I leave it on for 3 4 mins wash it off dry my hair using a hair dryer. I then liberally spray a good heat protect spray all over my hair and use the iron.i am thrilled with this product and would recommend it to anyone who has always wished she had soft silky and straight hair buy it girls..you will not regret
If your hair is fine, fragile or damaged you have to be careful with the temperature. Your locks require the lower heat to reduce the damage. The maximum heat level that you can apply on thin or damaged hair is 350°F. But maybe you should start with lower temperature, something like 170°F – and see if this would work. Also, thin damaged hair requires a flat iron with narrow plates so that you will be able to straighten it in one pass.
If your hair is fine, fragile or damaged you have to be careful with the temperature. Your locks require the lower heat to reduce the damage. The maximum heat level that you can apply on thin or damaged hair is 350°F. But maybe you should start with lower temperature, something like 170°F – and see if this would work. Also, thin damaged hair requires a flat iron with narrow plates so that you will be able to straighten it in one pass.

My first pair of ghd hair straighteners lasted 10 years and were in regular use so I did not hesitate in ordering another pair. The ghd iv stylers are every bit as good and definitely value for money they 'beep' when switched on and 'beep' agian when the irons are ready for use. The cord is flexible so it doesn't twist or tangle and the plates cool down quickly so can be stored away in record time. Overall I am delighted with this product and would not hesitate to recommend ghd as the 'rolls royce' of stylers.


It is one of the best straighteners I've ever used. Its lightweight and takes literally 15 seconds to heat up. Works perfectly and would not trade it for any other straightener.
I was able to verify and register it on the ghd website without any issues works great so far.

This straightener heats up cools down very rapidly. It's light and easy to use. Doesn't singe your hair. The delivery was very quick too. Highly recommend this ghd straightener.
My favorite straightener ever so happy I bought it little expensive but does my hair in half the timemy old one did. And my old one was also an expensive one but another brand.
If you are looking for faster results, a hair straightening brush is more appropriate – it is a hybrid between a brush and a straightening iron, used best on dried hair and effective even for the most unruly naturally curly hair. You can use the straightening brush on hair that is washed and dried, and obtain the straightening iron results with  much easier and intuitive brushing move.
this is my second ghd my first lasted 10 years. Does not break hair. My hair is thick but fine and breaks easily. I have no problems with it. Hope this one lasts another 10 years

fast shipping easy product to use and always reliable this is my second ghd only because I dropped my first one so much that it finally broke after 3 years. Love these straighteners over a chi
You can select the required heat level from 170°F to 450°F which means this hair straightener suits for all hair types. For me, this is the best straightening iron for thick curly hair.  It heats up in about 30 seconds, and the current temperature is shown on the LCD. This KIPOZI ion straightener comes in rose pink, and its slick design is just great.

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Genuine article. 6 Months on no problems second set of ghd's. They are the best.

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