In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]
This is so much better than the drugstore purchased flat iron that I've been using. The ghd classic 1 inch styler heats up fast and maintains the perfect temperature while styling my hair. The extra long cord 9 feet is something that I'm going to have to get used to but I do see how it would be perfect for professional stylists to use in salons. The ceramic plates come together perfectly and there's even a little extra give when I squeeze them over my hair. I appreciate that this has a reset button on the plug to keep the user from getting shocked while using. I even loved how this arrived in a beautiful box. My hair looks great and I am looking forward to using this for years to come.
If being limited to only a handful of temperature settings isn’t really your cup of tea, look no further than the BaByliss Pro Nano Titanium Straightening Iron! This lightweight flat iron features a whopping 50 heat settings for hair types of all shapes, styles, textures, and colors making it one of the most versatile hair straighteners on our list.
2nd ghd first one last almost 10 years love this product. Mine was real was able to register it without any issues.
Has the perfect heat so that it doesn't get my hair. I've used a chi for years but this is by far better. No breakage and not as many fly aways and I have very frizzy damaged hair.
I have had this straightener for months now and I love it. I have really thick hair and it gets the job done quickly.pros heats up incredibly fast beeps to tell you when it's ready doesn't fry your haircons no ability to adjust temperature non movable irons as opposed to amika which I had before I would definitely recommend this for anyone who's looking for a simple but high quality straightener.
The bentley of ceramic flat irons. Review done by a 25 year professional hair stylist my wife . We have over 6 different flat iron similar to this. This one by far is the most well thought out designed. It is light weight the opening spring is not to strong as to cause fatigue under long use. The heat computer intelligently senses and heats the ceramic pads as not to damage the hair. Automatic shut off is great. It heats up very fast and has led light indicator easy to see. The 90 degree cord swivels and makes use really easy not only for home but also for professional use. The rounded tip design doubles it as curl iron. The result is a long lasting shiny beautiful hair do.highly recommended.

I recently just had a funeral for my ghd classic 1 inch hair straightener after one of the blades stopped heating. I have had this hair straightner for almost 4 years longer than any of my relationships. It is absolutely amazing and I am defintiely buying another. I have went through all kinds of straighteners such as chi and paul mitchell. A chi will only last me a year. After a couple chi's this was confirmed case. I used my ghd every day and I dropped it religiously and it has lasted much longer than expected. My mother and younger sister have the same ghd that I used and is currently four years old too and is still working. It is worth the price by far and the quality and durablility is great. It also comes with a two year warranty which is twice as long as most. It heats up in a snap and it shuts off automatically if I accidently leave it on. I have thick curly horse like hair and this thing makes it pretty. I will continue to cry on the inside until my new ghd comes in. Love you ghd
It is one of the best straighteners I've ever used. Its lightweight and takes literally 15 seconds to heat up. Works perfectly and would not trade it for any other straightener.

I ordered these straighteners on boxing day evening as my others had been stolen from the gym changing room the week before. They arrived the next day early afternoon on the 27th of december......how fantastic is that for delivery service. These are my fourth pair of ghds and I adore them. The only reason I am on my fourth pair is due to the fact two pairs have been stolen over the years and the other pair work but not as well as they used to they are ten years old . Have tried others but could never be without my ghds. Thanks for great product and amazing service


this is my first ghd flat iron. My stylist recommended the product for how fast it heats up very light weight and how great it is for my hair. Deva concepts was also fabulous in shipping and packaging. I registered the product with ghd as some reviews indicated the product was not a ghd . You can trust deva concepts they deserve a 10 star rating
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nice product nice enough for my daughter to order it and have me ship it to china where she is attending school for 6 months said she couldn't live without it and didn't want another brand that would burn her hair. Fast delivery as far as I know no problems.
One of the biggest problems you will face when using a heated hair styling tool is overheating. We’ve all been there: you’re casually straightening your hair when a particularly funny scene comes up on the show you have playing in the background. After a solid minute or two of laughter, you realize (in utter horror!) that your poor hair has been sandwiched in between a couple of hot plates the entire time.
was really pleased with my ghd after many years of keep buying cheap straightners I think I must have bought at least 4.i finally decided to treat myself to some good ghd

bought this as a replacement for the last pair. Purchased the same as before as tried and tested for years. Love ghd wouldn't have anything else

This straightener heats up cools down very rapidly. It's light and easy to use. Doesn't singe your hair. The delivery was very quick too. Highly recommend this ghd straightener.

amazing
The ceramic blue plates aren't just pretty; they push conditioners into the hair, quelling frizz 65 percent more efficiently than a traditional ceramic iron. Even experts were impressed. "[It] leaks heat-protective ingredients onto the hair at the exact point of contact, coating every strand during the straightening process," says cosmetic chemist Ni'Kita Wilson.
I love ghd products. This is the only flat iron I will use on my hair. My last ghd lasted me 6 years. It still works ok because the every day abuse I gave it and I keep it as a back up .worth the money.
Great purchase
heats up so fast and does a great job straightening my hair I am not the most coordinated person and even I can use this.
very nice and does not burn my hair like prev flat iron

I bought this knowing that it had great reviews and hoping that I wouldn't receive a fake like some others had reported in their reviews. I was fortunate enough to receive the real ghd classic styler successfully registered it on the ghd website and have loved it every single time I used it.i am half puerto rican with very naturally curly hair and this works wonders. It offers a all day straightening power and works wonderfully when I use it to curl the ends of my hair also.if you can take the risk of possibly getting a fake I highly recommend this product. Well worth every penny.

There are less expensive stylers but if you use one everyday you want one that works very well.this one works great. It's well built to begin with. The grip is easy to hold and it springs open when you aren't clamping it. There's a very long 9 foot cord and unlike any others I've seen it connects to the styler with a swivel. That makes it easy to maneuver especially for styling someone else's hair if you need to walk around them and go at it from all sides. The other thing that makes this extremely useful is how quickly it heats up and is ready to go. Turn it on and it beeps and then in under half a minute it beeps again twice signaling it is ready.you can straighten hair very quickly and it does an impressive job. Curling is easy too whether you go for tight curls or wavy hair.if you leave it sitting and forget to turn it off it shuts off automatically after half an hour. I almost think that it would be better to shut off after 15 minutes inactive. Given how quickly it heats up that wouldn't be a bother if you happened to step away too long inadvertently. Easy to use built to last and built safe this heats up quickly and does a good job.


I love it
I am absolutely in love with this ghd styler I had tried the chi first and returned it right away... This one does what I expected and more it straightens my hair curls it and keeps it healthy it is worth every penny I paid ....

I tried my friend's ghds before purchasing as I didn't believe the hype. How wrong could I be they are so much better than all the previous pairs I have owned and are well worth the price... And I only straighten my fringe which takes about 20 seconds
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