I bought this straightener September 16th 2014. I did a lot of research and it looked like this was a great product. It was really expensive at $198 but I decided I wanted to spend some money for good quality. I think it did a fantastic job on my hair. It definitely took me less time to straighten it than I am used to. I don't straighten my hair everyday because I don't want the heat damage. I would like my usage light to moderate. The straightener has a fail-safe shutoff if you leave it on. I have really liked that feature because you don't want to worry about it being left on after you leave the house. I went to use my straightener a few weeks ago and it wouldn't turn on. I checked the electrical box to see if it tripped a fuse/switch. I turned it off and on a few times and I hit test/reset on the unit several times. The straightener was completely dead. After contacting Amazon they allowed me to return the item, but charged a $29.70 re-stocking fee. Now I am out the straightener and the money for the restocking fee. It was a great product while it worked. I have bought $20 straighteners from Walmart that have lasted for YEARS with heavy use. This was really disappointing. Buyer Beware: Works great while it works...

How do I choose a good hair straightener?


Hundreds of reviewers describe this hair straightener brush as a “game changer.” One even goes as far as calling it, “an honest-to-god holy grail product. My hair is super dry, medium thickness, half wavy, half just frizz … But THIS thing dries it faster than a blowdryer and makes it smooth and shiny, which nothing else in the world has been able to do. Depending on how I use it, I can get it straight or give it some really nice bend towards the ends.” And many other reviewers with thick or curly hair agree that this Revlon tool is the easiest way to straighten their hair, and quickly. “This cut my dry/style time down well below half of what it takes with a regular blow dryer and round brush. And best of all my hair looks like I spent a ton of time/money on it. Sleek, shiny, and not at all frizzy.”

How long should a GHD hair dryer last?


This original hair hero uses ceramic heat technology to style at the optimum styling temperature, for perfect results every time. A rounded barrel and floating plates makes this styler glide easily through hair, creating beautiful styles. Plus, with automatic sleep mode and universal voltage you'll have peace of mind to create great results at home or abroad.

How hot are GHD Platinum?


Featuring breakthrough ultra-zone predictive technology, the ghd platinum+ styler recognises each section of hair and adapts the temperature to ensure the optimum temperature of 185ºC is consistent across the two plates allowing for 70% stronger hair*, 20% more shine and 2x more colour protection. The heat is monitored 250 times per second and through its predictive technology, the styler recognises the thickness of your hair and speed at which you are styling and adjusts accordingly so you get unbeatable results personalised to you.
It’s been life changing for folks with thin strands too, like one who says, “I hate my hair. Hate it. I have PCOS so it’s thin (as in, you can clearly see at the top of my head), it’s flat, and it doesn’t hold a curl. It’s a constant source of anxiety for me. Who doesn’t want thick luxurious hair?” She continues, “This is such a game changer for me. Yes it was expensive … but for now I am thankful because for once I feel a little more confident about my hair.”
It’s not your conventional-looking flat iron, but this straightening brush does the trick all the same. Just turn it on, brush your hair with its heated ceramic bristles like you would with a normal brush, and watch frizz turn smooth, shiny, and static-free in seconds. It’s not going to turn curly hair into sheets of silk, but it’ll straighten out any of your wonky waves or puffy layers.
The ghd Platinum+ White Styler is the premium option for a ghd flat iron. It uses ultra-zone with predictive technology to guarantee homogenous heat across the entire plate for more efficient styling. The plates have a gloss finish for a smoother feel through the hair. The Platinum Styler also features a wishbone hinge for easier control and a swivel cord for easier movement. GHD Platinum products come with a 3-year warranty as opposed to the other ranges’ 2-years. At the time of writing, the Platinum GHD Hair Straightener costs between $240 and $260.
Good Hair Day started life in Leeds in 2001, when the core team of Susan Powls, Robert Powls, Gary Douglas, and Martin Penny decided to put their knowledge of the beauty industry into practice. Instead of designing the first GHD prototype from scratch, the team used contacts with the South Korean industry to import a style of straightener that had rarely been seen in the UK. But their real expertise was networking. In no time, the company had parleyed a few product launches into an empire supplying salons across the country.
Hi Annabelle! My GHD eclipse did the exact same thing, I kept it in a heat proof case, used it some times not even once a month. I had mine for just over three years. I was very annoyed, as they cost a lot of money. I was able to get in contact with GHD by calling them. I gave them a few details on the model and the best they could do was give me there new model for $150. Which I guess is better than nothing. Good luck!
* * * Update: After returning the above-described item, I bought a ghd Classic Styler in-person from one of their authorized salon dealers (info at ghd's site). When I went to register the hologram and date codes, the ghd site accepted them on the first try. Also, the second unit I bought HAD country-of-manufacture information on the box and on the date sticker (made in China, which some other comments said isn't legit, that seems to be wrong). My unit labeled made-in-China is the one that registered successfully with ghd. Also my second purchase - from the authorized dealer - had a lot of information printed on the bottom of the box, including a bar code, web info, consumer information phone number, design info and information about the product. The unit I purchased from Amazon had NO printing on the bottom of the otherwise authentic-looking box. Draw your own conclusions. Bottom-line: if you buy a ghd styler here, double and triple-check that your unit is for real.

Where is the date code on GHDs?


For undereye bags and inflammation, caffeine, peptides and hyaluronic acid can be soothing, Mattioli says. “Dark circles can be due to visible veins or actual discoloration common in darker skin tones,” she says. “Look for brightening ingredients like vitamin C, kojic acid and niacinamide.” Insider tip: Steer clear of strong retinols (which can sting and create redness) and fragrance, to avoid any eye irritation. 

ghd Platinum Plus ghd IV styler ghd Eclipse ghd V Amethyst ghd V Birds of Paradise ghd V Gold Classic ghd V Gold Mini ghd V Pink Blush ghd V Pink Diamond ghd 3.1B ghd Midnight Collection ghd Jamelia Limited ghd Scarlet ghd Peacock Limited Edition ghd Purple Indulgence ghd Metallic Collection ghd Platinum ghd V Arctic Gold ghd V Copper Luxe ghd V Gold Max ghd V Marine Allure ghd V Opal ghd V Ruby Sunset
Nearly 33,000 people gave this flat iron a five-star review on Amazon. If they factored price into that rating, then I agree. For less than $60 it’s pretty spectacular, but it doesn’t beat the fancier ones in terms of performance. The temperature automatically drops after 15 minutes of use. And while it’s easy to adjust that, it is also slightly inconvenient.
A groundbreaking styler for all hair types and textures that combines a safe heat temperature with breakthrough technology to deliver hair that is stronger, shiner, and healthier-looking. Create gorgeous, long-lasting results in just one stroke. Ghd platinum™ heats up to 365-F in 20 seconds and works quickly and effectively to straighten, curl, wave, and style, without compromising the health of your hair. Intelligent tri-zone® technology uses six quick-thinking sensors to ensure the optimum styling temperature is maintained consistently across the entire plate throughout styling reducing hair breakage and keeping the integrity of your hair color up to two times longer. Advanced, precision milled, floating, one-inch plates with a high gloss finish glide effortlessly through the hair to increase shine while the high-tech aerogel insulation keeps the styler cool to the touch even after 45 minutes of use. A patented wishbone hinge and rounded edges give you the ultimate control and allow you to easily style your hair. Platinum comes with a nine-foot professional swivel cord, two-year warranty, and a heat resistant plate guard so you can style and go. Universal voltage and automatic shut-off after 30 minutes of non-use allow for worry-free styling wherever you are. Research results: Versus stylers operating at 450-F: - 50% reduced hair breakage - 2 times more color integrity Versus untreated hair: - 20% increased shine see more...

What are GHD platinum plates made of?


This is amazing I love my GOOD HAIR DAY! Best straightener ever it gives you hair a natural shine that no other straightener has ever done for me. It can be a little pricey but trust me you will be so happy with the results you will know every penny was worth it please if you haven’t tried this product you need to try it out it leaves no marks like some straightener do and you don’t need more the 2 passes to see a wonderful NATURAL finish
BEST. IRON. EVER. Seriously can't say enough good things about this. It heats up in seconds and tames my hair with 1-2 swipes no matter how unruly it is. I can straighten, curl, or wave my hair with one tool. It is expensive but I had the same one for 7 years before deciding to upgrade to the platinum (had for 2 years now) so it is worth the price!
In addition to its sweet settings and versatility, this hair straightener is also super lightweight and features thin, 1-inch plates to save precious real estate on your bathroom counter or inside your vanity cabinet! The BaByliss Pro Nano Titanium Straightening Iron is ideal for anyone with a tiny bathroom (or multiple roommates!) and who wants the results of larger hair straighteners without the added weight or storage space.
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