Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy (like pillows), but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing ones. While we’ve written about the best curling irons, hair dryers, and even a certain curling iron used on the Victoria’s Secret Angels before, we’re going deep on the best flat irons and hair straighteners on Amazon. (Note that reviews have been edited for length and clarity.)
I've tried other brands of straighteners and I have to say you really can't beat ghd's. They heat up really quickly and leave your hair shiny and soft. Having wasted money on other straighteners I wouldn't buy anything else again
Achieve stunning curls: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray. This will help give hold when creating each curl. Place a fine section of hair between the plates of your ghd Classic Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees; continue to turn the styler by another 90 degrees as you glide from root to end. For an intense curl, pull the styler very slowly away from the head in a continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers.
If you have really short hair, you’re better off with a narrow plate, around half an inch in size. If you want to curl your hair, smaller plates are also ideal. For those with longer, thicker tresses, you need wider plates, around 1 1/2 inches, to ensure that you cover more area on each pass. This decreases the amount of passes you need to make, preventing more damage done to your hair.
Features like this prove that hair straighteners really have come a long way over the last decade, and the LumaBella Keratin Duel Touch Hair Straightener certainly doesn’t disappoint in this regard! When the terror of hair damage is removed from everyday straightening, there’s no limit to the styles you can create with a hair straightener like this making this an ideal choice for novice and expert stylists alike!
nice product nice enough for my daughter to order it and have me ship it to china where she is attending school for 6 months said she couldn't live without it and didn't want another brand that would burn her hair. Fast delivery as far as I know no problems.
Getting gorgeous hair at home is now within reach, thanks to professional-quality hair styling tools from ghd. The pros at ghd have made it their business to help ensure you have a great hair day every day. And with their revolutionary range of hair straighteners, styling devices, and more available at QVC, you can enjoy stunning styles without taking a trip to the salon.
I absolutely love this hair straightner. My hair always looks great and feels so soft after I use it. I would suggest this product to anyone looking to buy a new straightner.
My stylist recommended this product. It heats up in 30 seconds and straightens on the first swipe. I am able to straighten my hair in half the time it used to take me and also it doesn't seem to create the breakage or damage other straighteners cause.

you me the nicest greeting and thank you for your dealings upscalei will deal with you thanksi will deal with you
I love this styler. Use it daily it heats up literally in seconds straightens my super thick frizzy hair very fast and as of yet has not caused noticeable damage. I absolutely think it's worth the money. Also I was able to register my product it was a genuine ghd.
Best flat iron ever.....gets very hot
I have extremely kinky curly hair. This flat iron is amazing best buy thus far. It is a little expensive but if you want your hair pin straight or even have nice curls buy this heats up in 2 seconds and takes me no time to straighten my hair. Hopefully it's durable and lasts.
You are definitely paying for quality.have been using ghds since 2006 older models and have never looked back. Quality is superb and definitely delivers great results.can easily last 10 years

The ability to create bouncy curls or waves with a flat iron (we know, it seems counter-intuitive!) is a biggie in the beauty industry and merits a bit more discussion. If you’re totally lost and there aren’t enough video tutorials on the planet to explain this weird yet awesome process, don’t worry! Just follow along with our step-by-step guide and you will be curling with the best of them in no time!
In the middle of the 18th century the pouf style developed, with women creating volume in the hair at the front of the head, usually with a pad underneath to lift it higher, and ornamented the back with seashells, pearls or gemstones. In 1750, women began dressing their hair with perfumed pomade and powdering it white. Just before World War I, some women began wearing silk turbans over their hair.[14]
I got a real product works very fast do not damage hair and I just love it very good price
There are less expensive stylers but if you use one everyday you want one that works very well.this one works great. It's well built to begin with. The grip is easy to hold and it springs open when you aren't clamping it. There's a very long 9 foot cord and unlike any others I've seen it connects to the styler with a swivel. That makes it easy to maneuver especially for styling someone else's hair if you need to walk around them and go at it from all sides. The other thing that makes this extremely useful is how quickly it heats up and is ready to go. Turn it on and it beeps and then in under half a minute it beeps again twice signaling it is ready.you can straighten hair very quickly and it does an impressive job. Curling is easy too whether you go for tight curls or wavy hair.if you leave it sitting and forget to turn it off it shuts off automatically after half an hour. I almost think that it would be better to shut off after 15 minutes inactive. Given how quickly it heats up that wouldn't be a bother if you happened to step away too long inadvertently. Easy to use built to last and built safe this heats up quickly and does a good job.
best straightener ever I've been straightening my hair for years nothing compares to the ghd highly recommended for anyone whether you want to curl or straighten your hair.
Just bought a new ghd straightener. I have an old one 12 years old and ghd is not available in my country so I decided to buy a new one if the older one would die . I have used the old one everyday sometimes 2x a day for 12 years and I absolutely love it. I have been trying the new one and it is a litle bit different seems to weigh a litle bit less and has a sound effect when it is turned on. I feel like the new one is to smooth but that could be because the old one is very old and has a different feel and the plates are more used. But both of them give me very straight hair. I was very skeptical when reading the reviews on amazon....is it fake or not. My conclusion is that this is not fake and the best hair straightener ever. I have long curly frizzy hair and it takes me under 5 minutes to straighten my hair. I have tried many brands over the years and I have to say that ghd is the best of the best.

I love it it works perfectly.
When putting your hair under the intense heat of a flat iron or hair straightener, you’ll probably find that breakage and damage are that much more common. And that’s why we absolutely love the LumaBella Keratin Duel Touch Hair Straightener! Packed with all sort of high-tech features and gizmos, LumaBella’s hair straightener achieves salon-worthy results without the harsh damage of most styling devices for a natural, healthy shine with each use!
Can't believe how quick it heats up plug it in and 10 seconds it is beeping. Works great on my hair and leaves a beautiful shine. I have purchased other flat irons for a lot more money and am really impressed with this one. I was nervous after reading some of the reviews that this maybe a fake. That wasn't the case. As soon as I received it I went on line and was able to register it with ghd with no problems. I would recommend this one.
works like a dream. Better than any other iron I have used before. Heats up fast and love the auto turn off
amazing styler curls my stubborn hair perfectly
Gisele uses this flatiron. Need we say more? OK, maybe a little bit: From the same hairstylist whose blow-dryer launch nearly broke the Internet, this green-plated flatiron is equally as buzzworthy. It has plates that are larger than most other irons (meaning fewer passes) and rounded edges that prevent snagging or pulling. And because it shuts off automatically after an hour, it's ideal for those of us who constantly forget to unplug our flatiron before running out the door.
The ultimate clay products at Hanz de Fuko are Quicksand and Claymation (over 3 million sold!). Quicksand is both a styling clay and dry shampoo with high hold and a dry matte finish. For the ambitious learners, Quicksand contains diatomaceous earth, a sedimentary rock that’s highly absorbent and helps plump strands. Claymation on the other hand, is a styling “clay-wax” hybrid with super high hold and a matte finish. We added a touch of Quicksand to this formula for an added boost of holding power and flexible hold.
I love this product I have curly wavy medium thick hair and it makes my hair feel silky and smooth. The iron heats up really quickly and easy to use. This product came in brand new as if I had just bought it from the store myself love it.
With naturally curly read frizzy hair this miracle device is now my daily companion. Easy to use once you practice and only 15 minutes for really long hair.buy it you will love it ... And then start receiving amazing compliments about your gorgeous straight hair

The L’Oréal Professionnel Steampod is unique in that unlike traditional hair straighteners, it relies on steam technology to straighten hair; reducing frizz and smoothing down the fibres. This technology provides gentle heat action which helps to minimise damage to the hair. Proven to be faster than other straighteners and giving up to 50% smoother hair, the Steampod is perfect for enhancing your blow-dry and giving you salon-perfect results each and every time.
For hot air brushes, the same advice goes: always use a heat protectant, select the right temperature for your hair type, pay attention to the speed, intensity, and the barrel size of the curling brush. Ceramic and tourmaline coatings are considered to be the best ones for a hot air brush barrel. The only problem that may occur is that your locks may get stuck in the brush bristles. To avoid this, choose from models with tangle-free anti-static bristles, like this one.
Celebrity hair stylist Priscilla Valles’s go-to straightner is the classic GHD 1-inch straightener. “I start in the nape and bring down small sections, one row at a time and I use a GHD flat Iron with a comb in the other hand,” says Valles. “I place the comb in front of the iron while ironing at the same time in a slow motion all the way down. Never stopping cause that will cause dents in the hair. At the end a dime size of ouai rose from top to bottom just to add some shine and control any fly aways!”

The great thing about beauty is that there is something for everyone. Even as the trend these days is skewing towards plenty of texture and heatless styling, the tried-and-true flatiron still has its place. I mean, with social media going crazy over the super-sleek look of glass hair, it's clear that straight hair ain't going anywhere. After all, some of us just want smooth strands from time to time — or, depending on who you are, most of the time. But pressing your hair between two scorching-hot plates can be a recipe for a dried, sizzled, frizzy disaster. Or at least it can be if you're using the wrong flatiron. On the flip side, using a good one can make all the world of difference. And that's where we come in. We've scoured the world of flatirons to bring you the best of the best, at a range of price points. So whether you've got the coins for an affordable Conair or can shell out the big bucks for a Harry Josh, these 20 straighteners will give you that just-back-from-the-salon look — minus the scorch.
Excellent buying
During the First World War, women around the world started to shift to shorter hairstyles that were easier to manage. In the 1920s women started for the first time to bob, shingle and crop their hair, often covering it with small head-hugging cloche hats. In Korea, the bob was called tanbal.[28] Women began marcelling their hair, creating deep waves in it using heated scissor irons. Durable permanent waving became popular also in this period:[29] it was an expensive, uncomfortable and time-consuming process, in which the hair was put in curlers and inserted into a steam or dry heat machine. During the 1930s women began to wear their hair slightly longer, in pageboys, bobs or waves and curls.[13]
Achieve stunning curls: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray. This will help give hold when creating each curl. Place a fine section of hair between the plates of your ghd Classic Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees; continue to turn the styler by another 90 degrees as you glide from root to end. For an intense curl, pull the styler very slowly away from the head in a continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers.
Introducing ghd curve®, the new range of curling irons & wands from ghd. Featuring tri-zone® technology for gorgeous, shiny, bouncy curls that last as long as you do. The protective cool tip provides you with a safe place to hold the hair in place while you curl, and the built-in safety stand allows you to place the wand down securely during styling.
heats up super fast. Straightens better than the chi that I used before and also doesn't seem to snag my hair like the chi would sometimes. Very satisfied and hope it lasts for years to come.
Fine or thinning hair can easily become damaged under too much heat, so cooler temperatures (i.e., those under 300° F) are ideal for these hair types. If you have very curly, course, or thick hair, then higher temperatures upwards of 400° F may be more suitable to your needs. With the ISA Professional Titanium Flat Iron, you can cool it down to 265° F if need be and also crank it up to a whopping 450° F for textured styled.
Being a bald old feller its reasonably obvious that I ordered these for my wife who over the years has become something of an expert on hair styling equipment and has been the guinea pig for this product so her thoughts on this styler....her immediate reaction was ghd they are the best make ever secondly it is a lovely looking styler and is beautifully boxed with a heat resistant protective plate guard for the blade ends and a heat resistant travel bag.my wife was truly amazed at the short heat up time the advertising says 25 seconds she says that it is almost immediate in use there are no problems though she did say that perhaps the plates could be larger otherwise no issues.so to the real nitty gritty....my question was... Would you buy this styler her reply.. No its far too expensive and even though it heats up really quickly basically its no better than cheaper stylers
This straightener heats up cools down very rapidly. It's light and easy to use. Doesn't singe your hair. The delivery was very quick too. Highly recommend this ghd straightener.
I have thick hair and these are wonderful. They heat up within 15 seconds and give amazing results. Chord is flexible and lengthy in case of any socket problems.

– We have not tried the GDH straighteners, and while they look like a very professional and high-quality product, they seem very fully priced, and do not seem to have a temperature control option, which might be very helpful on your daughter’s hair. You can read some flat iron options via the link below, and I would suggest that something like the Remington S9500PP Pearl Pro Ceramic Flat Iron might be an economical option. It has a 1 inch plate (thinner is good to start with for younger hair), is reasonably priced and has good temperature control.
The LumaBella Keratin Dual Touch has been found to give 50% less breakage, splitting, and damage compared to other straighteners without heat sensor technology! While your hair straightener can’t repair years of damage overnight, this model can help restore the natural shine of your hair and allows you to keep styling by reducing additional damage by up to 50%! This means that it is safe for daily styling.
I have thick hair and these are wonderful. They heat up within 15 seconds and give amazing results. Chord is flexible and lengthy in case of any socket problems.

“This flat iron is amazing! It is so small, it almost looks like a flat iron for a doll. Don’t let the size fool you. I have medium-thick, naturally curly hair, and this iron had no problem getting all of my hair straight. If you are used to a flat iron, you should have no problem using this. This is the best flat iron for traveling, the gym, or stashing in your desk at work. I would highly recommend this flat iron.”
I ordered these straighteners as I'd had a pair before that lasted me 7 years it takes only 10 minutes to straighten my long hair and I would highly recommend these to anyone. These straighteners were also fantastic value for ghds which are usually over 100. They were extremely well packaged and arrived in perfect condition I am over the moon
Genuine article. 6 Months on no problems second set of ghd's. They are the best.
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