Ultra-zone with predictive technology is the latest breakthrough in heat styling which guarantees homogeneous heat across the whole plate, allowing consistent beautiful results in one stroke. The heat is monitored 250 times per second so that it’s constantly at the optimum 365°F styling temperature for even healthier hair. It personalizes power with its predictive technology, which recognizes the thickness of your hair and the speed at which you are styling and adjusts accordingly—so you get unbeatable results quicker and personalized to you!

I ordered the ghd iv styler and was abit confused as to which one to order. I am happy with what I chose. It's small light and does the job wonderfully.
High quality reasonable price and quick arrival. What do you want more thank you so much it was a pleasure dealing with you

works great love it
Curling straight hair is relatively easy; perms and curling irons have been around for several years. Those with wavy hair that doesn’t relax even after blow drying, endure more tortuous methods to change the look of their locks. Hair relaxer (straightener) products and hair dryers released over the years have often been hit or miss with many users.
The GVP Digital Ceramic 1-inch Styling Iron made it on our list because it heats up quickly, doesn’t snag or pull your hair, and features a digital display that you rarely see in models at this price point. The temperature settings range from 160 to 450 degrees Fahrenheit. You can change heat settings in 10-degree increments. You can easily check the display to see whether the plates have reached your desired temperature because the display is in real time. It comes with a 9-foot long cord so you can plug it far away from a mirror if necessary.

I love it heats up quick and turns its self off too.
Since the 1970s, women have worn their hair in a wide variety of fairly natural styles. In the 1980s, women pulled back their hair with scrunchies, stretchy ponytail holders made from cloth over fabric bands. Women also often wear glittery ornaments today, as well as claw-style barrettes used to secure ponytails and other upswept or partially upswept hairstyles.[14] Today, women and men can choose from a broad range of hairstyles, but they are still expected to wear their hair in ways that conform to gender norms: in much of the world, men with long hair and women whose hair doesn't appear carefully groomed may face various forms of discrimination, including harassment, social shaming or workplace discrimination.[35] This is somewhat less true of African-American men, who wear their hair in a variety of styles that overlap with those of African-American women, including box braids and cornrows fastened with rubber bands and dreadlocks.[36]
I was in the market for a new straightener and when I was watching videos and reading reviews of this straightener it seemed like one I would want but I couldn't find it for a really reasonable price. Then I looked at amazon and found it for about 110 that was a great deal. So I bought it and it came really fast. It also came in a really cool box. I haven't been using it very long so far but this straightener has proved to be so much better than my old con air infiniti. Best straightener ever
Before placing your entire head under unnecessary heat conditions, try straightening a small section of your hair with what you believe is your ideal heat setting. Take notice of the way your hair reacts to this temperature, paying close attention to any fraying or singeing that may result. Smoking and that dreaded burnt hair smell are a sign that you may need to tone it down a bit to avoid permanent damage to your precious locks.
I have fine hair but this is the only straightener that works so amazing totally worth every penny

arrived less than 24 hours after I had ordered it incredible delighted with my ghd's discounted because of slightly damaged box nothing wrong with the straighteners at all. Brilliant as ever amazon many thanks
I love these straightners. Despite this model not being the latest or top of the range I am extremely impressed. They heat up very quickly come beautifully packaged and do exactly what it says on the box. There is no false advertising you get quality with this product and when my pair eventually wear out I will be buying another pair of ghds.
I love my new ghd professional original styler 1 inch. The dual voltage allows me to style my hair when traveling which was a real problem before. Compact to take on any trip. Love it
“Being a mom of two, it’s hard to have time to get my hair done, but with this, I do my hair in 30 minutes, rather than over an hour. I haven’t bought a new straightener in probably four years, and I bought this with very little expectations. OMG! First of all, not only did it take half the time to do my hair, but it left my hair as amazing as I always wanted it! Super silky-smooth. I then used it to make some curls on my 8-year-old. In less than 15 minutes, I was done with her hair and she was in love with the curls.”
Curling straight hair is relatively easy; perms and curling irons have been around for several years. Those with wavy hair that doesn’t relax even after blow drying, endure more tortuous methods to change the look of their locks. Hair relaxer (straightener) products and hair dryers released over the years have often been hit or miss with many users.
Can't fault ghd's
I purchased this item almost a year ago and it's still working as well as when I first bought it. Strongly recommend to someone who wants their hair to look great and wants it to last longer than the typical hair straightener.
I had gone for years using mediocre flat irons not wanting to bite the bullet and just buy the expensive type. But man am I glad I finally did I've had this ghd for years now and it's never failed me. It heat up in seconds and doesn't fry your hair like other irons can. Would highly recommend spending a little bit more for a stellar product.

gentle on hair doesn't fry it. Will never buy an off brand again
Definitely the best hair straightener in the world. After trying a few staighteners available in the market I settled for ghd as I had heard rave reviews from my friends and hair stylists. I was a bit sceptical when I was buying the product as it is quite expensive in comparison to other straighteners but my doubts vanished as soon as tried it for the first time. I have frizzy hair which is extremely unmanageable and I have always wanted to have straight and silky hair. I can finally say that my dream has come true hair straighteners tend to make the hair very dry. But ghd does not. Though I need to condition my hair very well after every wash preferably with a hair mask . I leave it on for 3 4 mins wash it off dry my hair using a hair dryer. I then liberally spray a good heat protect spray all over my hair and use the iron.i am thrilled with this product and would recommend it to anyone who has always wished she had soft silky and straight hair buy it girls..you will not regret
In the early 1870s, in a shift that historians attribute to the influence of the West,[26] Japanese men began cutting their hair into styles known as jangiri or zangiri (which roughly means "random cropping").[27] During this period, Asian women were still wearing traditional hairstyles held up with combs, pins and sticks crafted from tortoise, metal, wood and other materials,[14] but in the middle 1880s, upper-class Japanese women began pushing back their hair in the Western style (known as sokuhatsu), or adopting Westernized versions of traditional Japanese hairstyles (these were called yakaimaki, or literally, soirée chignon).[27]
by far the best flat iron out there and I've tried them all. Unbelievably smooth use and finish. Floating plates are wonderful. No snagging at all and it leaves my hair silky and shiny with one pass. I have long thick wavy curly hair that I like to wear straight. I bought my first ghd 10 years ago. It still works wonderfully but I felt like it was time to buy a new one. I'm going to give the other one away to a teenager who wouldn't otherwise be able to buy one. I went and bought a chi thinking perhaps it may be better based on the popularity of the brand. I returned it. I also tried babyliss and after much research a croc and returned those as well. Neither gave me the silk and shine that the ghd does and the chi snagged my hair. Go with ghd. You won't regret it.

The L’Oréal Professionnel Steampod is unique in that unlike traditional hair straighteners, it relies on steam technology to straighten hair; reducing frizz and smoothing down the fibres. This technology provides gentle heat action which helps to minimise damage to the hair. Proven to be faster than other straighteners and giving up to 50% smoother hair, the Steampod is perfect for enhancing your blow-dry and giving you salon-perfect results each and every time.
This flat iron stopped working less than a year after I bought it and ghd will not warranty a replacement one because Planet Beauty or Amazon is not an authorized retailer for their products. Buyer BEWARE....if you purchase from here it will void the manufacturer warranty and you will waste your money just like I did. Planet Beauty was NO help to me in getting my flat iron fixed or replaced!
I have always used ghd and would never dream of buying any other brand. Last set died of exhaustion after 5 years. These ones are perfect and I get desired style waves curls straight crimped... Whatever I want every single time. Never let me down and they get nice and hot. Total breeze through my long thick hair.
Bought as christmas gift so not opened as such but bought my wife the last ghd straighteners 10 years ago and they are still going strong paid 40 more for latested ones purchased but 10 year no problems is remarkable and shows quality in product
Let’s face it: styling your hair is a 360° job. That’s why the folks at Cloud Nine have designed their Original Flat Iron with a swivelling 360° cord! No more tangled messes or twisted cords, with this hair straightener you can easily reach delicate fly-aways and seemingly invisible back sections without the hassle of a tangled or knotted cord ever again. When it comes to hair straighteners, the Cloud Nine Original Flat Iron really proves that perfection is in the details!
Absolutely 100 satisfied with my purchase. I love my new flat iron. I had no issues whatsoever registering my flat iron on the ghd website and received a response immediately that my purchase had been validated so I know I this item is authentic.
I was happy the moment I got this its so smooth when you use it was abit caught off guard by the different power cord but that was quickly fixed but nonetheless I love this piece of a styler
nice product nice enough for my daughter to order it and have me ship it to china where she is attending school for 6 months said she couldn't live without it and didn't want another brand that would burn her hair. Fast delivery as far as I know no problems.
I have naturally straight hair however it is now frizzy guess it is with age and I use this daily with a heat styling spray protector . I love it and this is the 2nd I bought the 1st I somehow broke the plug
You can select the required heat level from 170°F to 450°F which means this hair straightener suits for all hair types. For me, this is the best straightening iron for thick curly hair.  It heats up in about 30 seconds, and the current temperature is shown on the LCD. This KIPOZI ion straightener comes in rose pink, and its slick design is just great.
If you are unsure what exactly your hair type is (or if it has changed over the years, which happens more often than you’d think!), check out this incredible overview by the hair professionals at Redken! Don’t stress if you have combination hair (i.e., fine and curly or thin and straight) either; we recommend choosing a hair straightener based on your biggest hair complaint and focusing on that problem first. So, if your curls are driving your nuts, you will want to select a hair straightener with higher temperatures, thin hair needs moisture, etc. You’ll find that your entire hair type can usually benefit from the extra TLC!

This original hair hero uses ceramic heat technology to style at the optimum styling temperature, for perfect results every time. Simple, effective, iconic. A rounded barrel and floating plates makes this original ghd styler glide easily through hair, creating beautiful styles that will be the envy of your friends. Plus, with automatic sleep mode and universal voltage you'll have peace of mind to create great results at home or abroad.US two pin plug
love this straightener I used to use chi brand and per my hairdresser they sold out a while back and have gone downhill in quality so she suggested I get this brand. So far it is great for my naturally curly thick hair
Once you have purchased your new hair straightener and mastered the multitude of ways you can put it to good use, the only thing left to do is take care of it, so it lasts for years to come! Just like any luxury beauty tool, you will want to care for your hair straightener to extend its longevity and prevent corrosion (which can actually leak into your flowing locks…yuck!). Our top tips for caring for and cleaning your new hair straightener include:

First, there are the temperature settings. Obviously, different hair requires a different heat level. The thicker your hair is, the higher level of heat you should apply to straighten it. I highly recommend you to read the instructions which usually say what temperature you should select for your particular hair type. This may vary a little bit from one flat iron to another. The general rule here is the less heat you apply, the better your hair condition will be. And always use a heat protectant, regardless of your hair type.
“I purchased this flat iron after using it while visiting family. I traveled out of state and, thankfully, left my subpar flat iron at home. So, I asked to borrow one, and this is the one they owned. My hair is naturally curly, thick and long. So, it usually takes FOREVER to straighten all my hair. With this flat iron, I can straighten each section of my hair in ONE pass! The pearl ceramic plates also leave my hair shiny and smooth. It heats ups faster than any flat iron I’ve ever owned (literally in seconds). It doesn’t snag or grab pieces tiny strands of hair like some lower-end irons I’ve used. It is professional quality, no doubt. I immediately went online and purchased one after using it. Two of my friends also purchased this flat iron after using it only one time, it’s that good.”
Perfection

It is authentic . I read some review that said it isn't authentic but this review was in 2013 maybe in this year ghd didn't work in us but it has changed. Great purchase . Also you can use it in europe


why did I wait so long to buy these straightners they are fantastic I have had another make for years and thought they were good for my hair which is thick and strong. Since using ghd I now know why friends have been asking me to get ghd. My hair is so much sleeker. Great

Easy to use styler no waiting for long periods of time for it to heat. It heats within seconds.
This is the best flat iron ive ever had in my life I have long hair and although its a 1 inch it straightens my hair like nobodys business I love the way it heats up fast and not only that the first time you try it by whatever hair type you have it will adjust the heat for your type of hair and my hair is super thick wavy and frizzy. So yes it works best flat iron and I heard about this flat iron from the best professional hair and make up stylist in the world kandee johnson.
I absolutely love this flat iron I have straight hair always have but this gives me no frizz flat hair. And when I want curls well there you go I have them I researched for a flat iron since I bought one like 5yrs ago and it did nothing for my hair and pulled it too. This one is 100 authentic and I registered it online with ghd also. I'm soo happy my husband got my this well worth the wait also this was bought through amazon if you'd like to know happy styling
I love ghd great product. Fast delivery as well.
Heat levels are most important, and everything else is tied for second place. The true benefit of these appliances is that lower temperatures are suitable for easily-damaged or thin-to-medium hair, so it’s crucial that they’re able to operate at the appropriate temperatures. 365° is considered optimal for medium-thick hair, and straightening very thin or brittle hair calls for temperatures closer to 300°. Some models also have settings as high as 450° for use on very thick or very curly hair.
This is an amazing styler I've used regular curling irons for the last couple of decades with my preference being a fatter iron. This is the first time that I've used a flat iron. I had a lot of fun playing with it and was surprised by how well and how quickly it worked. It heated almost instantly sounding a chime when it was ready to use. I sectioned off my hair and used it according to the directions on their website. It felt so slick and smooth as I pulled it down my hair that I wondered if it even made contact. However my hair was warm and perfectly straight so it did the trick it only took a few minutes for my entire head of hair to be stick straight. That's not how I wear it I was just playing. I found directions online for curling with the ghd styler and went to work. It was a little tricky at first because I was using it a way that I never used a curling iron. It didn't take long for me to get the hang of it and soon I had loose waves and curls that looked and felt wonderful. I'm thrilled with it the ghd classic styler that I received is genuine. Based on the comments here I immediately went to the ghd website and registered it and verified that it was the real deal. The only problem I had was reading the tiny date code printed inside the unit. I finally had to take a picture of it with my phone and enlarge it a little so I could make out the numbers.

Have been wanting a pair of ghds for ages but couldn't justify the cost got these for 78.00 and well worth the money. I've only had them a week but I've already used them for straightening and curling. They just make styling easy and glide through the hair smoothly. I've got thick curly hair and my hair stayed shiny straight and manageable even after I had been out in the adverse weather conditions usually only have to look at a cloud and my hair kinks and frizzes registered the product on the ghd website straight away no problems there.very happy just wish I'd bought them sooner and saved myself the stress of styling my hair and then having to put it up before I've even arrived at work because it's been ruined in the heat humidity wet.can't fault the product or amazon fast delivery great
Other factors may also be important to you, including the weight of the unit, how comfortable the handle feels in your hand, whether there is an LCD display and an automatic shut-off feature, and the length of the power cord. But remember: heat levels come first, because they determine whether your hair comes out straight, shiny and silky – or a damaged, fried mess. Everything else is secondary.
I was told by my stylist to get this flat iron because my chi was totally worn out. I was a little skeptical after reading reviews that some were fakes but I ordered the sold by amazon one and I was able to register it at ghd's website. I am definitely so happy that I chose to get this styler. It is awesome. It's the one and done styler. I don't have to keep going over and over my hair to get it straight so I know it's better for my hair overall. Plus you can't beat the fact that it turns itself off after 30 minutes. It takes away my did I remember to turn it off fear every time I left the house after straightening my hair. I also have really curly hair and this makes my hair soft smooth and shiny. Definitely recommend
Absolutely love these worth every single penny and more my hair is completely unruly and thick and it only took me 10 minutes to straighten. The best pair i’ve ever had
I received my styler on time and was able to register it so it's the real deal. Very easy process. This iron leaves my hair soft shiny and straight I love it more than my paul brown which I have used for years. I highly recommend it to anyone.
Anyone with naturally curly hair knows that the trick to keeping your curls looking their finest is all about moisture. Whether you’re hoping to sport a straightened style for an evening or two, or just to polish your existing curls, a great hair straightener can help you get the look you’ve always wanted without causing permanent damage to your precious curls! When shopping for the perfect hair straightener for your curly hair, you’ll want to keep the following in mind:
I read a lot about fake stylers but I have no complaints at all. It arrived on time and with the series number that I was able to register at ghd.com. Works perfectly and stops heating if untouched for some time which helps if you accidentally forget to switch it off.
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