The plates in this techy tool house an internal microchip that constantly measures and maintains an even temperature. With no random hot or cold spots, you'll get smoother, straighter, strands in fewer passes. (Spoiler alert: Fewer passes equal less damage). Adjustable temperature settings — from 260 to 410 degrees — make this ideal for any and every hair texture.
EDITOR’S CHOICE: As the only hair straightener we reviewed featuring Keratin-infused ceramic plates, the LumaBella Keratin Duel Touch Hair Straightener is our top choice for the healthy, shiny hair you’ve always dreamed wanted! With a unique, floating plate design and smart heat sensor, this hair straightener is ideal for a variety of hair types and reduces breakage and splitting by up to 50%.
Ever since the early 2000’s when the planet collectively decided that straightening our hair to death was a good idea, beauty companies have been searching for a way to achieve beautiful and natural-looking straight looks without frying or unnecessary damage. From ceramic plates to protective sprays and everything in between, we have been desperately searching for some way, any way, to show off a straight head of hair that isn’t entirely made of straw.
Perfect for all hair types, this flat iron needs only 20 seconds to reach its maximum temperature of 365 degrees. According to the smarties in research and development at Ghd, this is the optimal straightener temperature for changing the shape of your hair with as minimal damage as possible. So if you’ve already got damaged, brittle hair, get yourself this straightener ASAP.

How hot does a GHD straightener get?


Unlike infrared saunas or even other hair straighteners on the market today that emit a blast of infrared heat, this Solano hair straightener was designed to slowly warm your hair similarly to how the sun warms your skin over time when you are exposed to its rays. The result is evenly distributed heat for superior hold without the shock of putting your hair under intense temperatures all at once!
ghd mark iv style has a round barrel for creating curls, flicks, waves or straight hair ceramic heater technology helps you create a smooth and professional finish automatic sleep mode safely turns the heaters off the style if left unattended for 30 minutes includes universal voltage so you get optimum performance wherever you travel ghd hair straighteners come with two year manufacturer's warranty.
Consider this your rule of thumb, according to Dr. Nazarian: “Apply sunscreen 30 minutes before sun exposure, and reapply at least every two hours. Chemical sunscreens should be applied directly to clean skin, while physical blockers can be applied last in your skin-care regimen, but before makeup is applied. About two tablespoons of sunscreen are appropriate to cover your face and exposed areas of your body; within that amount, use a nickel-size dollop to cover your face.”
That not all, since the flat iron adopts a universal world-wide voltage. That means that you can use it in various states so that you do not have to worry about it limiting the places you can visit. The flat iron provides an optimum styling temperature of 365°F. As such, you do not have to worry about the hotter temperature that will damage the hair or cooler temperature that is likely to compromise the outcome.

The ghd Gold® styler is a step-up from the Classic Original, quality wise. Rather than relying on one heat sensor per plate, the Gold Styler has two, which makes sure it distributes the heat evenly across the hair. This helps make the straightening process quicker and easier. The Gold Styler also heats up in 25 seconds (as opposed to the Classic’s 30). The ghd Gold® Styler retails for between $190 and $210.


Coming in at a close second, the CHI G2 Ceramic and Titanium Flat Iron is our second editor’s choice as the best hair straightener on the market today – featuring fool-proof and color-coded temperatures for easy straightening or who just wants to protect their luscious locks. We also love the digital display that is featured on the CHI G2 model along with its combination ceramic and titanium design for optimal shine!
Tip: “Applying toner with clean hands is the most efficient. Just pour a few drops in your palm, then swipe it on.” Or if you prefer, you can pull apart a cotton pad “so it’s not so thick before putting toner on it,” Mattioli advises. Most formulas can be used morning and night, but you might want to use those with exfoliating acids only at night or every other day.
We’ve all heard the saying that the grass is always greener on the other side, and our hair types tend to follow the same old adage. If you were born with a head full of beautiful curls, you probably spent your childhood longing for straight hair; if you were born with bone straight hair, then you’ve probably spent more hours than you’d care to admit with a throbbing curler-induced headache. No matter how hard we may try to love the hair we’re born with; the truth is that most of us wish there were something else perched on top of our heads from time to time.

This lightweight styler heats up quickly and has 5 advanced heat settings which reach a top temperature of 230 degrees; making the Babyliss PRO Nano Ceramic Satin Straightener ideal for people who have thicker or curlier hair. The inclusion of a long swivel cord makes it easy to move the styler around your head so you can fully straighten the hair at the back. Because of the shape of the plates, you can use them to smooth the hair down for perfectly sleek hair, or use their curved edges for gorgeous curls.


GHD Air Hair Drying Kit – If you're thinking about purchasing an Air, don't forget to check out this handy kit. As well as the hairdryer itself, the Drying Kit features several useful add-ons, including a diffuser, a radial brush, and a protective cover. Added together, their value is around £40, but the price of the kit is usually about £20 more than the Air.
My eclipse died and I couldn't afford to replace them with the new platinum model, so went for the GHD V Styler, but they were horrendous and made no difference to my hair whatsoever. After reading reviews I thought I'd then try the IV Styler instead, now while a slight improvement on the V model, my hair was still left looking very big and frizzy. I've now reverted back to my really old emergency set of SHE's and can't believe how much better they are than GHD's, even the eclipse! If they ever need replacing, I know which brand I'll be opting for at half the price of GHD's!
With curling tongs and wands, GHD is facing stiff competition from Cloud 9, as well as T3 and Babyliss. Babyliss delivers excellent build quality for the prices it charges (which can be £50 less than comparable GHD models), but its curling products aren't nearly as sophisticated as GHD's. Products like the T3 Whirl Trio Interchangeable Styling Wand are closer to the GHD Curve collection, offering interchangeable barrels. This extra flexibility is great for salons or households with a few different hair types. But it's probably not crucial for individuals. Overall, the Curve remains at the top of the tree, so you can be sure that you'll be purchasing a high-quality accessory.

Once you have purchased your new hair straightener and mastered the multitude of ways you can put it to good use, the only thing left to do is take care of it, so it lasts for years to come! Just like any luxury beauty tool, you will want to care for your hair straightener to extend its longevity and prevent corrosion (which can actually leak into your flowing locks…yuck!). Our top tips for caring for and cleaning your new hair straightener include:
This tool’s unique feature is its real pearl-infused plates, which one reviewer says leave her hair “shiny and smooth. It doesn’t snag/grab pieces tiny strands of hair like some lower-end irons I’ve used. It is professional quality, no doubt.” Another compares it to pricey professional products, saying, “With frizzy hair, flat irons are a part of life. I’ve had tons of irons and even spent well over a hundred on a single professional iron my stylists have sworn by and this is the best I have ever come across, period … I had to go and buy everyone in my family one since I love it so much! Even bought an extra one to keep at my desk at work in case I ever need a quick fix.”
This GHD hair iron came as a recommendation from my hair stylist. I was stuck reading some multiple Chi hair straightener reviews since my friend has it. But I went with the opinion of a professional and bought a GHD. Excellent hair iron! My unruly hair just met its match. The whole process is done in a couple of minutes, and curls and frizz are nowhere to be found. Just a straight, healthy and shiny hair

Which GHD straighteners are the best?


Cons: Low life expectancy. We only get 2-3 years out of each model. Their weak point is the rotating electrical connection. In older models, when the device starts losing connections, you could tighten the retaining clip in the connection, buying you another year or two of use, but the new connection is in a plastic housing that will break if you attempt to increase tension.
Good Hair Day started life in Leeds in 2001, when the core team of Susan Powls, Robert Powls, Gary Douglas, and Martin Penny decided to put their knowledge of the beauty industry into practice. Instead of designing the first GHD prototype from scratch, the team used contacts with the South Korean industry to import a style of straightener that had rarely been seen in the UK. But their real expertise was networking. In no time, the company had parleyed a few product launches into an empire supplying salons across the country.
GHD (or Good Hair Day) is one of the biggest beauty brands in the UK. Dominating the salon straightening scene, this hugely popular cosmetics company offers a variety of high-spec, high-performance curlers, dryers, and – most famously – hair straighteners. If you're looking to make your hair care routine easier or you've had bad experiences with scorching in the past, GHD could have the answers. This hotukdeals buyer's guide will help you get to know the brand and cover all of its major products. The end result should be great deals for cosmetics accessories that could revolutionise your beauty routine.

How can I straighten my hair without damaging it?


ghd mark iv style has a round barrel for creating curls, flicks, waves or straight hair ceramic heater technology helps you create a smooth and professional finish automatic sleep mode safely turns the heaters off the style if left unattended for 30 minutes includes universal voltage so you get optimum performance wherever you travel ghd hair straighteners come with two year manufacturer's warranty.


Nearly 33,000 people gave this flat iron a five-star review on Amazon. If they factored price into that rating, then I agree. For less than $60 it’s pretty spectacular, but it doesn’t beat the fancier ones in terms of performance. The temperature automatically drops after 15 minutes of use. And while it’s easy to adjust that, it is also slightly inconvenient.
GHD Flight travel hair dryer – For a completely different take, check out this compact travel accessory. Designed to be stowed away safely in baggage and used anywhere in the world, the GHD Flight travel hair dryer comes with a clever folding handle to minimise its dimensions and is 50% lighter than a standard Air version. It's also around 30% less powerful, but that's excellent performance for a dryer of this size. Moreover, it's quite a bit cheaper than the Air, so it's also a good budget option for general purposes.
One of the biggest problems you will face when using a heated hair styling tool is overheating. We’ve all been there: you’re casually straightening your hair when a particularly funny scene comes up on the show you have playing in the background. After a solid minute or two of laughter, you realize (in utter horror!) that your poor hair has been sandwiched in between a couple of hot plates the entire time.
Transform your daily look once you get the ghd Gold Professional Styler. Whether you are want to create curls, flicks, or deliver straight hair in a modern way, you can expect this flat iron to provide lasting results. Besides, it is proven to deliver smoother, sleeker, and healthier-looking hair, which makes it a perfect choice when looking for a professional styler.
Great skin is not simply a matter of DNA — your daily habits, in fact, have a big impact on what you see in the mirror. But depending on which product reviews you read or doctors you consult, there is a dizzying number of opinions on everything from how to moisturize to how to protect yourself from UV rays. Ultimately, caring for your skin is simply personal.

Sephora’s best-selling hair straightener and flat iron list is dominated by styling tools from big hitter GHD. The crème de la crème on the beauty retailer’s list is GHD’s Platinum+ Professional Performance 1” Styler. The flat iron operates at 365-degrees Fahrenheit, which the brand considers “the optimum styling temperature for even healthier hair,” has a 20-second heat-up time, and a heat-resistant plate guard to protect your furniture and other surfaces. While the price point is definitely on the higher side, GHD’s hair straightener uses predictive technology that adapts to your hair’s individual texture and needs, promising you a unique — and worth it — hair-styling experience.
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