These flatirons are a great investment. I loved the results. For styling black hair. I would advise to curl you hair first and then apply oil. The irons gives a better curl on less greasy hair. It made my hair silky.
We’ve all heard the saying that the grass is always greener on the other side, and our hair types tend to follow the same old adage. If you were born with a head full of beautiful curls, you probably spent your childhood longing for straight hair; if you were born with bone straight hair, then you’ve probably spent more hours than you’d care to admit with a throbbing curler-induced headache. No matter how hard we may try to love the hair we’re born with; the truth is that most of us wish there were something else perched on top of our heads from time to time.
The ceramic plates on this hair straightener ensure that hair remains glossy and nourished even through the high-level of heat. A brilliant all-rounder for quick and effortless everyday styling, the ghd IV Hair Straightener can create both smooth locks and curls; making it a great multi-tasking product. Suitable for all hair types and lengths, the styler glides smoothly through the hair in one gentle action so snagging is reduced.
best flat iron I've ever owned. My hairdresser recommended ghd and I couldn't be happier. I have owned chi in the past but bit the bullet on this one when my second chi quit working and I'm happy I did.
since my 10 year old ghds finally packed in a year ago I've been using a well known but inferior brand which were much cheaper and have really noticed the difference my hair took longer to style and was drier and frizzier than when I was using the ghds. Therefore these straighteners were a real treat to use.they heat up in a few seconds and give a 'beep' warning signal when they're ready to use. The paddles are narrow but plenty wide enough for my short thick hair. My hair glided through smoothly without tangling or pulling leaving my hair smooth shiny and straight.these straighteners come with a very long 2.7m cable. Unfortunately it has one of those rounded plugs which are really difficult to pull out of the socket. This didn't bother me too much as I leave mine plugged in and switch the socket on and off as required. On that note for safety reasons the straighteners start beeping after a few minutes of not being used and switch off completely after 30 minutes.for me ghds will always be worth the money. These come with a 3 year warranty and my previous pair lasted 10 years so I think they're a great investment.
Excellent product
Featuring advanced ceramic heat technology, the ghd Gold Professional Performance 2" Styler is designed to operate at the optimum 365°F styling temperature for healthy-looking hair with enhanced, lustrous shine. Styling thicker, longer hair is quicker and easier thanks to the larger plates that glide through strands without snagging for fast, effortless styling and flawlessly polished strands. It heats up in as little as 30 seconds to tame frizz and transform coarse textures into sleek, smooth styles that last. The styler has contoured, round edges to unleash undulating waves, and with its styling versatility, you can change your look every day. 

Great styler. It doesn't really live up to the hype but the hype was overinflated so let's not blame the product. I was able to register mine with no problems. Other people have covered what the ghd styler can do so I won't go into it. If you're pretty satisfied with your existing hair tools this won't change your life but it's a solid tool and works well.

I have gone through 3 chi straighteners my whole life and I was a loyal chi person. My friend recommended the ghd and it is amazing and so much better. Silky hair and doesn't make my hair flat


Love my straightener and i’ve had it for about a year now
You won’t go wrong with the Nicky Clarke Frizz Control 1200watt Blow Dry Styler NHA045 which is designed especially to minimise frizz.  Even if you’re in damp or humid conditions you’ll be amazed at how well your curl lasts.  It has been made using ionic technology so neutralising positive ions found in the atmosphere (these create frizz and dull hair) and in turn produces a smooth, glossy curl.
The new 'dark' ghds are fabulous I love them. I have frizzy hair before using them but they leave my hair silky smooth perfectly straight I recommend them to everyone these are the best hair straighteners ever they're much better than chi. They get super hot are the best hair irons I have ever used. They last me about 1 2 years if I use them 3 4 times a week. My hair is just below shoulder length I can have straight sleek hair in about 15 20 mins.

I purchased these ghd straightners a few days ago and have been overly impressed with them. They are so far deinately the best pair of straightners I have ever purchased. My main concern was that they wouldnt be genuine but the ghd website said amazon was an approved seller and since haveing the straightners I have been able to register them so they must be genuine. I would definately recommend the straightners

I don't use the straightener very often but it has worked great for me. Gets very hot very quickly and does what it is suppose to do.


I'd had a pair of nicky clarke straighteners that I couldn't seem to get on with and when I was given some amazon vouchers for christmas decided to take the plunge and buy the ghd's that everyone raves about. Well now I totally get why they rave about them. Very easy to use they straighten my thick and wavy hair in seconds. No repeating sections one sweep and the hair is straight and sleek holding the style until the next wash.yes they're pricy but in this instance you get what you pay for.
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these ghd hair straightening irons are great excellent price fast delivery and authentic. Really is there much more you could ask for
Apart from getting and paying for an extra ghd the product arrived successfully and was well received.
It stops working about a year and a half into use.turns on and off intermittently which really sucks. Went with a chi instead which doesn't work as well but lasts forever.

“The temperature of the iron can determine the curl pattern on hair that tends to fall easily, as you might need a higher heat to lock in the pattern closer to the root,” she added. “The internal components of the irons also can determine the curl pattern, and that is why it is important to invest in custom, high-end tools that contain internal heaters that go the entire length of the barrel. The higher the heat, the stronger the curl will essentially be. Low heat will produce a softer finish.”

works like a dream. Better than any other iron I have used before. Heats up fast and love the auto turn off

Bought these at a very reasonable price and they are great.they arrived within the week of ordering them which was also great.

it came on time and was greatly packed. Great straightener to use overseas too on my trip all I needed was a adapter
hot immediately smooth easy to use recommended by my hairstylists and well worth the money have not owned a chi so can't compare.

this is the best straightner period
However, the search for the best hair straightener for your specific hair type can be daunting. In fact, it’s always difficult when it comes to choosing the right hair tool, whatever that may be. After all, we’re talking about something that could make or break your crowning glory. Well, have no fear on this one. We’ve taken the heat off your hair to find out which of the best hair straighteners work best.

I don't know why I waited so long to invest in this product. I held off because of the price but now that I own it it is worth every penny I have fine hair that is very curly wavy. This styler makes my hair straight smooth sleek and shinny and it lasts until the next shampoo. It heats up super quick and is very east to use. I have read other reviews about whether it is an original product because of where it was made. My styler says made in china . Some reviewers claim is not an authentic styler if it's not made in korea . My styler had the correct id label on it and I was able to register it on the ghd website. For now I highly recommend this product. As long as it continues to work for at least a year or more I will be very happy with my purchase.

I have been looking to replace my chi flat iron for some time as it seems to really damage my fine hair. My stylist used the ghd but I figured no way was I gonna pay the high price. So I searched online and found this deal. I was worried it might be a knock off not authentic. However the box came sealed with registration information with the company. It is the real deal and I registered it for the warranty. It works so much better than the chi only requiring 1 or 2 swipes through my hair to create the look. It heats up fast too which I appreciate when I am in a rush. Don't delay this is the best price you will find for this product and you won't regret it
ghd launched its first advertising campaign in 2003, as the sponsor of the British reality television show The Salon.[20] The company has also featured prominently on Australia’s Next Top Model.[21] In November 2009, ghd ran a popular series of advertisements titled ‘Twisted Fairytales', including depictions of characters such as Rapunzel, Red Riding Hood, and Cinderella with the tagline "You can do anything with your hair".[22][23] Singer Katy Perry was named the face of ghd in December 2011.[24][25]
I borrowed this straightener from my friend when we were in vegas and I fell in love with it. I love the fact that it heats up almost instantly and is very lightweight. It made my hair silky and smooth. I had to get the straightener for myself and purchased it at a beauty supply store. This straightenr is well worth the investment. I replaced my old herstyler with my new ghd and I'm never going back
In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]
I had no problems registering my straightener and it works perfectly I love it it straightens so easily and doesn't snag at all like the chi does I would definitely recommend it to anyone

no matter what hair straightener I purchase I always go back to my ghd hair straightener.always does an amazing job
“I’m a licensed hairdresser and I’ve used many hair straighteners, including Chi and Paul Mitchell. They work, but my hair is so thick that it takes me at least 30 to 40 minutes to properly smooth my hair. This is the absolute best hair straightener I have ever used. It straightened my hair in ten minutes (no joke). I’m extremely pleased and shocked. Looking to purchase a second one to have on hand for the future.”
It has ceramic plates, which work on all hair types to effectively smooth and add waves and curls, depending on your desired finish. The result is incredibly shiny and frizz-free locks, which look styled to perfection. The straighteners also have a unique hibernation mode, which means they will turn off automatically after 30 minutes, so you can be sure they can’t cause damage.
Ultra-zone with predictive technology is the latest breakthrough in heat styling which guarantees homogeneous heat across the whole plate, allowing consistent beautiful results in one stroke. The heat is monitored 250 times per second so that it’s constantly at the optimum 365°F styling temperature for even healthier hair. It personalizes power with its predictive technology, which recognizes the thickness of your hair and the speed at which you are styling and adjusts accordingly—so you get unbeatable results quicker and personalized to you!
7 21 14 I purchased this flat iron on may 25 2013. I've used this product every day since then with no issues. Also the styler is not a fake and I was able to register it on ghd's website with no problem. I only buy products that are ship and sold from amazon.com only maybe that is why so many people have received fakes I'm not sure. I have course thick hair and this flat iron has been wonderful. The plates are hot but doesn't damage my hair or the ends. I would recommend this flat iron.
does exactly what it is supposed to and is a ghd. The registration worked fine although the registration numbers were not on the cord as ghd site suggests. They are actually on the label inside of the iron by the power switch and hard to read. My daughter tried one of these while in the uk and had to have one. Hopefully it lasts as they are spendy. Best price here on amazon.
I've always wanted ghd's but never really had the budget for it so decided this birthday 24 after moving to the states and throwing my 30 pair in the bin I would treat myself. Best decision ever great irons and using them so much more than my old ones as they are so quick and easy. My hair is very thick so it used to take ages to style with my old irons. So much easier now
I received my styler on time and was able to register it so it's the real deal. Very easy process. This iron leaves my hair soft shiny and straight I love it more than my paul brown which I have used for years. I highly recommend it to anyone.
I had an older set of ghd's which lasted nearly 10 years. So I replaced them with these. Delivery was quick and the product is great. They heat up really quickly and the design is easier to hold when curling my hair.
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