From the time of the Roman Empire[citation needed] until the Middle Ages, most women grew their hair as long as it would naturally grow. It was normally little styled by cutting, as women's hair was tied up on the head and covered on most occasions when outside the home with a snood, kerchief or veil; for an adult woman to wear uncovered and loose hair in the street was often restricted to prostitutes. Braiding and tying the hair was common. In the 16th century, women began to wear their hair in extremely ornate styles, often decorated with pearls, precious stones, ribbons and veils. Women used a technique called "lacing" or "taping," in which cords or ribbons were used to bind the hair around their heads.[14] During this period, most of the hair was braided and hidden under wimples, veils or couvrechefs. In the later half of the 15th century and on into the 16th century a very high hairline on the forehead was considered attractive, and wealthy women frequently plucked out hair at their temples and the napes of their necks, or used depilatory cream to remove it, if it would otherwise be visible at the edges of their hair coverings.[15] Working-class women in this period wore their hair in simple styles.[14]

hot immediately smooth easy to use recommended by my hairstylists and well worth the money have not owned a chi so can't compare.
EDITOR’S CHOICE: As the only hair straightener we reviewed featuring Keratin-infused ceramic plates, the LumaBella Keratin Duel Touch Hair Straightener is our top choice for the healthy, shiny hair you’ve always dreamed wanted! With a unique, floating plate design and smart heat sensor, this hair straightener is ideal for a variety of hair types and reduces breakage and splitting by up to 50%.
Love this product. Had my last one same thing lasted 9 yrs till I dropped it. Great straightener.
so nice

The straighening ceramic plates of the ghd Gold Pure Gold Styler boast a new dual-zone technology and heat up in just 25 seconds. The dual-zone technology features two heat sensors that regulate the optimal temperature of 185°C from root to tip as you straighten, ensuring your locks are straight and ultra-sleek. The shimmering gold design adds a touch of luxury to the styler as the round barrel shape makes the Gold Pure Gold Styler perfect for easy, versatile, snag-free styling.

Ghd reputation is unquestionable. This styler is the best and there isn't much more to say good value for money from this supplier.
These straighteners heat up to 232 degrees in just 30 seconds so you can style your hair quickly and without fuss. The smooth plates glide through your hair; helping to smooth the fibres and give you a highly conditioned and glossy finish. Temperature is monitored 50 times per second which ensures that heat remains evenly distributed throughout the plates and your hair appears healthy and sleek.
love it totally worth it

The nano ceramic plates in this straightener deliver far-infrared heat, a gentler alternative in and of itself. As if that weren't enough, there's also a reservoir where you can pour in some of the (included) argan treatment and thermal protectant, creating a conditioning steam that will strengthen and safeguard strands while you straighten. Admittedly an extra step, sure, but one that's well worth it.


My hair stylist recommended this brand. It heats up quickly and has all the safety features. Love it
After living in australia and going to a salon there that used a ghd flat iron on my hair I've always wanted one. But because of the price I often settled for the less expensive brands. I had a sedu but it recently died and I found that the ghd sold on amazon had such a great price I just had to get it. It was definitely worth it I love how I only need to flat iron a section once and it's perfect. Because I have curly hair it usually takes me 40 mins to flat iron my hair but now with the ghd styler it only takes about 25 mins. From now on I'm only using ghd stylers.

In March 2013, ghd launched the "Eclipse" hair straightener, which uses six sensors in the plates to maintain a constant heat of 185 degrees celsius, a temperature ghd claims is the optimum temperature for styling results.[17] The consistent temperature reduces the time to style hair, particularly coarse hair that may previously taken multiple run throughs.[18] The Daily Mail called the Eclipse "The Rolls-Royce of irons".[19]
Perfect for straightening, curling or waving, this straightener features high-gloss titanium floating plates for a smooth glide, and advanced ceramic heaters to ensure fast and even heat distribution. Utilizing Ion Boost Technology, the straighteners deliver active conditioning ions to help hair look smoother and shinier, and are housed in strong, lightweight steel with curved edges to keep the plates aligned and allow you to create effortless curls and flicks. Versatile and easy to use, this amazing tool is the perfect choice for anyone who needs a tool that can do it all!
During the First World War, women around the world started to shift to shorter hairstyles that were easier to manage. In the 1920s women started for the first time to bob, shingle and crop their hair, often covering it with small head-hugging cloche hats. In Korea, the bob was called tanbal.[28] Women began marcelling their hair, creating deep waves in it using heated scissor irons. Durable permanent waving became popular also in this period:[29] it was an expensive, uncomfortable and time-consuming process, in which the hair was put in curlers and inserted into a steam or dry heat machine. During the 1930s women began to wear their hair slightly longer, in pageboys, bobs or waves and curls.[13] 

Best straighter.... And I've literally tried them all
I had been eyeing this styler for a while and as much as I would've liked to save up to a 100 purchasing it here my peace of mind was worth the 60 80 dollar difference. This an expensive professional item that would not grant its 2 year guarantee if purchased from a non official distributor. I purchased from sephora and I'm incredibly happy with the product. It provides salon quality results so I see it as an investment instead of splurge. But if you're concerned both about the legitimacy as well as as the guarantee coverage of this product when purchasing from third party vendors like I was go ahead and spend the extra money. It might save you a lot of headaches and money in the end.
Absolutely amazing I had a chi before this styling iron and was nervous about switching brands but I love this straightener. Heats up fast works well and leaves my hair feeling so smooth. Definitely recommend
True ghd product gets hot as soon as you turn it on. My fianc absolutely loves it. I will definitely continue to use amazon in the future.

ghd does not fail to impress. After my 1st ghd iv styler which worked perfectly for 11yrs stopped working I felt handicapped not forgetting my hair looked like a mop. After using my new ghd iv styler I remembered how easy straightening hair is.
Nbsp in the attached video I explain how to register your flat iron and check for authenticity that you are actually receiving an actual ghd product. I was quite surprised to see so many negative reviews stating that they received a fake product. Many went on to talk about holes on the cord and the prong and where it is made but actually those are old posts on the internet and the only sure way is by going to ghd website and registering your product. Even at the ghd website some of the illustrations were out of date which I point out in the video. By entering the halogram sticker unique code and date code of your product you will be emailed to let you know if your product is genuine.now let me discuss about the benefits of the flat iron itself. I have tried numerous brands of flat irons. From hot tools fhi chi hai chameleon to sedu. This is my first ghd brand and I am happy I got to try it out. The ghd classic 1 inch styler uses ceramic plate technology which helps reduce breakage and damage to the hair because the ceramic can glide through your hair without pulling it. It also maintains an even temperature throughout the plates with no cold spots which means less passing on the hair.the ghd has actual ceramic plates and not aluminum plates that are ceramic coated which in time will wear off chip and peel. Ceramic produces negative ions. Dry or damaged hair has positive ions. When you use the ghd ceramic flat iron you are applying negative to positive so you counteracting and balancing the condition of your hair. The negative ions will make your hair smoother silkier and shiny.however what is missing tourmaline. Tourmaline also emits negative but has far infrared heat. It can get rid of odors and pollutants. When tourmaline is heated it can produce more negative ions than plain ceramic plates. This means means far more less damage by locking in your hairs own moisture and minimizing frizz static electricity and flyaways. That is why I give this flat iron four stars instead of five. I prefer a flat iron that has both ceramic and tourmaline technology like the sedu pro ionic ceramic tourmaline flat iron. Not that this flat iron is a bad choice but my sedu is my all time favorite and rated 5 stars and more.
I was disappointed with these straighteners. They were my first pair of ghds and I was excited as I always had great results when i’d had my hair done at the hair dressers. I’d saved birthday money to buy them.however after just four uses they began to overheat dangerously nearly burning my hand and causing the electric to trip.i have since returned them as they were clearly faulty.however since sending them back I have borrowed my friends and they work fine so maybe I was just unlucky. Still they are not better than the other less expensive brand I had been using for years.i will say this the stylers I received were not the same as the ones in the picture and were vastly different than my friends. Hers are a lot smaller and the plates on the ones I sent back were very gold in colour while hers look like the dark gold in the picture for the product above.looking at the pictures of the different models online they looked more like the old style gold styler so I am not even sure I was sent the original ones. If I order a pair again I will be paying more attention when I open them in the future.

Aside from ionic and infrared technologies the Bio Ionic Onepass Straightening Iron has something that is entirely new to me: silicon covered plates. They get the hair more in order when you’re straightening, save you a lot of time and reduce the amount of heat that you need. This one is great for African American hair, but I already selected the xtava Pro Satin for that because it’s more affordable.

These flatirons are a great investment. I loved the results. For styling black hair. I would advise to curl you hair first and then apply oil. The irons gives a better curl on less greasy hair. It made my hair silky.

Creative director of GLAMSQUAD Giovanni Vaccaro prefers this flat iron by Sedu. "The ceramic plates are really key to maintain the integrity and healthiness of the hair," he says. To get expertly straight hair, Vaccaro recommends using a boar-bristle brush to help mediate frizz, and that "the follow through is key" when moving the iron and comb completely from roots to tips.

I love this flat iron I use it for curling and straightening my hair everyday it is 2 years old and works like a charm. It heats up so fast it does not leave any kinks and I am in love
Arrived on time product just as described this is my second pair of ghd's and I wouldn't be without them. A girls best friend. Would definitely recommend.

Best straightner I've ever used. Heats up quick. Perfect for straightning curls or beach waves. Very impressed.
The straighening ceramic plates of the ghd Gold Pure Gold Styler boast a new dual-zone technology and heat up in just 25 seconds. The dual-zone technology features two heat sensors that regulate the optimal temperature of 185°C from root to tip as you straighten, ensuring your locks are straight and ultra-sleek. The shimmering gold design adds a touch of luxury to the styler as the round barrel shape makes the Gold Pure Gold Styler perfect for easy, versatile, snag-free styling.
bought this as a replacement for the last pair. Purchased the same as before as tried and tested for years. Love ghd wouldn't have anything else

these are genuine have just registered them with ghd don't believe the reviews that say they aren't. If the seller is amazon then they are genuine


Easy-to-use and safer for strands, the ghd Classic 1" Inch Styler with ceramic heat technology operates at the optimum 365°F styling temperature for smooth, no-frizz styling. It delivers professional, long-lasting results, sealing the cuticle for a glossy finish that looks salon-done and stays flawless all day. Designed for utmost styling flexibility, the versatile one-inch round barrel makes it easy to straighten, curl, or wave all hair types and lengths. It heats up in 30 seconds and works fast so you can effortlessly create everyday styles in a snap, while the smooth-contoured floating plates glide through strands without snagging or pulling.  

The manufacturer backs up all of this with a 4-year warranty. And the price ain’t to shabby either! So, any problems? Well, some owners have reported that the reservoir leaks whenever you push the vapor button. The good news is that some have noted no difference between using the vapor technology and not using it. The result is still the same – beautifully sleek and shiny hair. Also, due to the reservoir, it is quite bulky and a bit heavy.


Great flat iron does the job well.
the shipping is stupid. It took forever but my ghd is great and just as described. Registration was easy.
I have tried other hair straightener and I have always come back to ghd. My last pair was bought in 2006 and it is still going strong only bought these pair because of special discount. Not disappointed but because I have thick and long asian hair I find the wide plate works better for me.

Curling straight hair is relatively easy; perms and curling irons have been around for several years. Those with wavy hair that doesn’t relax even after blow drying, endure more tortuous methods to change the look of their locks. Hair relaxer (straightener) products and hair dryers released over the years have often been hit or miss with many users.

love this straightener. It heats up really quickly and will automatically shut off after a while an hour I think if it hasn't been used. It only has one heat setting. Also it's universal voltage so I was able to travel overseas with it very easily.


This lesser-known brand made a great impression when it was available on Amazon (you can now buy it at TerresaBeauty.com), where the majority of reviewers gave it five stars. "It allows my hair to glide so smoothly through the plates, never snagging it," says one shopper. "I can straighten or curl with this straightener and it works great," says another.
Its a very nice product... It came as I spected… I recommended… quality 95 ... We are using it with no trouble at all 100 ok…
bought for my wife to replace the last pair of ghd. She loves them
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