The nano ceramic plates in this straightener deliver far-infrared heat, a gentler alternative in and of itself. As if that weren't enough, there's also a reservoir where you can pour in some of the (included) argan treatment and thermal protectant, creating a conditioning steam that will strengthen and safeguard strands while you straighten. Admittedly an extra step, sure, but one that's well worth it.
replaced my old ghd’s. After 10 years as I thought they were losing heat these are great I stuck to the same ones as I have had other straighteners and they weren’t as good these are the real deal and don’t damage my coloured hair better the devil you know I always say
this is the best straightner period
If your hair is fine, fragile or damaged you have to be careful with the temperature. Your locks require the lower heat to reduce the damage. The maximum heat level that you can apply on thin or damaged hair is 350°F. But maybe you should start with lower temperature, something like 170°F – and see if this would work. Also, thin damaged hair requires a flat iron with narrow plates so that you will be able to straighten it in one pass. 

Very good styler and much cheaper than in the store.always difficult to find good quality not damaging styler with dual voltage.very pleased
My hair stylists have always used ghd straighteners on my hair and I finally broke down and bought one after using other cheaper straighteners. I have very curly hair and the ghd gets my hair silky straight with no frizz it does get a little bit of wave to it after about an hour but that may just be the humidity and heat reacting with my hair. As soon as I go back over it with the ghd it is perfectly straight again. It is authentic with the hologram sticker circuit breaker plug and ghd product registration. A great deal on a great straightener
love it. Straightens hair fast.
I had one of these previously for 3 years and it died so I purchased a new one. Love this brand works great
Excellent straighteners. Best I have ever had.
I got these after using my sister in law's ghds and realising that my 11 year old babyliss ones were sadly inferior. I love that they heat up really quickly as when you have 3 small boys to get to school pre school every second counts. The results last overnight too with maybe a quick spruce up the following morning. All in all worth every penny
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