The L’Oréal Professionnel Steampod is unique in that unlike traditional hair straighteners, it relies on steam technology to straighten hair; reducing frizz and smoothing down the fibres. This technology provides gentle heat action which helps to minimise damage to the hair. Proven to be faster than other straighteners and giving up to 50% smoother hair, the Steampod is perfect for enhancing your blow-dry and giving you salon-perfect results each and every time.
I love this flat iron. It doesn't burn my hair and leaves it feeling soft obviously with use of hair products.
Stylists often wash a subject's hair first, so that the hair is cut while still slightly damp. Compared to dry hair, wet hair can be easier to manage in a cut/style situation because the added weight and surface tension of the water cause the strands to stretch downward and cling together along the hair's length, holding a line and making it easier for the stylist to create a form. It is important to note that this method of cutting hair while wet, may be most suitable (or common) for straight hair types. Curly, kinky and other types of hair textures with considerable volume may benefit from cutting while dry, as the hair is in a more natural state and the hair can be cut evenly.
after reading previous reviews about this possibly being a fake I was a little worried. I waited until the priced dropped and bit the bullet. I was able to register it on the ghd website and I am happy to report it is not a fake so far it heats up really quick and straightens in one stroke I am really glad I bought it for 80 less on amazon.
I was scared to buy this iron because of the other reviews. But I did and when I got it it was authentic I registered it on the ghd website with no problem
Very well presented straightener that is fairly heavy and robust. My partner had a ghd for many years before this and was always really happy. This is even better. It comes with a nice bag but not much else. It heats up fast and does a really good job. I hope this will be just as relaible as her previous ghd model.
Very good styler and much cheaper than in the store.always difficult to find good quality not damaging styler with dual voltage.very pleased

In the middle of the 18th century the pouf style developed, with women creating volume in the hair at the front of the head, usually with a pad underneath to lift it higher, and ornamented the back with seashells, pearls or gemstones. In 1750, women began dressing their hair with perfumed pomade and powdering it white. Just before World War I, some women began wearing silk turbans over their hair.[14]
Honestly the best straightener I've used. I have had many many many straighteners from cheap 30 ones to pricey 100 ones and this ghd is my favorite by far. One of the best things is that is has an automatic shut off. I can't tell you how many times I worried all day at work because I thought I might have left my hair straightener that heats up over 350 degrees on. I love that this one shuts off maybe a little too soon but still not complaining it's a great feature and not one my other pricey straightener offers. That being said this straightener is also works fantastically. It heats up very quickly and then glides evenly and smoothly for perfectly straight smooth hair. My hair is very thick with a slight wave especially in the back I was pleasantly surprised at what a good job this straightener does on my hair I don't have to go back and re do any sections and with a little product my style holds all day. I didn't think there would be that much difference between the ghb and my other pricier straightener but there is and I am not a ghb girl all the way
Love it I've had the exact same one for probably fiveish years and it finally took a crap on me. I just bought this exact same one again because I loved it so much I didn't want to risk getting a different kind only to be disappointed. My favorite part is that it heats up within seconds and doesn't pull your hair like a lot of straighteners do.
A replacement as loved the first ghd straightener I bought.
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