During the First World War, women around the world started to shift to shorter hairstyles that were easier to manage. In the 1920s women started for the first time to bob, shingle and crop their hair, often covering it with small head-hugging cloche hats. In Korea, the bob was called tanbal.[28] Women began marcelling their hair, creating deep waves in it using heated scissor irons. Durable permanent waving became popular also in this period:[29] it was an expensive, uncomfortable and time-consuming process, in which the hair was put in curlers and inserted into a steam or dry heat machine. During the 1930s women began to wear their hair slightly longer, in pageboys, bobs or waves and curls.[13]
The HAI Classic Convertible Flat Iron uses ceramic heating element technology for faster heat up and even heat distribution. This hair straightener features 1 1/4 inch wide blue beveled, floating plates for styling flexibility and optimal glide. The temperature is adjustable from 250 degrees Fahrenheit to 410 degrees Fahrenheit. And we really love the fact that the dial shows you exactly what temperature you’re getting whenever you turn the heat up or down. Negative ions help smoothen your hair strands, leaving them silky and shiny.
The nano ceramic plates in this straightener deliver far-infrared heat, a gentler alternative in and of itself. As if that weren't enough, there's also a reservoir where you can pour in some of the (included) argan treatment and thermal protectant, creating a conditioning steam that will strengthen and safeguard strands while you straighten. Admittedly an extra step, sure, but one that's well worth it.
Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products. 

Once you have purchased your new hair straightener and mastered the multitude of ways you can put it to good use, the only thing left to do is take care of it, so it lasts for years to come! Just like any luxury beauty tool, you will want to care for your hair straightener to extend its longevity and prevent corrosion (which can actually leak into your flowing locks…yuck!). Our top tips for caring for and cleaning your new hair straightener include:

My husband bought this for me as I was still using my expensive australian straightener here in the states. We knew how good amazon's return policy was so we ordered it knowing that we may possibly be buying a fake. Had a problem registering it on the website the first time only due to their site being temporarily under maintenance. No problems the 2nd time. The only difference with my product is the colour of the plates. Mine are black the picture shows cream . Pretty sure this is just because the photo is older.no complaints so far.
Can't believe how quick it heats up plug it in and 10 seconds it is beeping. Works great on my hair and leaves a beautiful shine. I have purchased other flat irons for a lot more money and am really impressed with this one. I was nervous after reading some of the reviews that this maybe a fake. That wasn't the case. As soon as I received it I went on line and was able to register it with ghd with no problems. I would recommend this one.
Perukes or periwigs for men were introduced into the English-speaking world with other French styles when Charles II was restored to the throne in 1660, following a lengthy exile in France. These wigs were shoulder-length or longer, imitating the long hair that had become fashionable among men since the 1620s. Their use soon became popular in the English court. The London diarist Samuel Pepys recorded the day in 1665 that a barber had shaved his head and that he tried on his new periwig for the first time, but in a year of plague he was uneasy about wearing it:

ghd launched its first advertising campaign in 2003, as the sponsor of the British reality television show The Salon.[20] The company has also featured prominently on Australia’s Next Top Model.[21] In November 2009, ghd ran a popular series of advertisements titled ‘Twisted Fairytales', including depictions of characters such as Rapunzel, Red Riding Hood, and Cinderella with the tagline "You can do anything with your hair".[22][23] Singer Katy Perry was named the face of ghd in December 2011.[24][25]

I like soo much I needed a product like this. Really it is the best in the market. The price was the best too
the order came quickly and as I live in france I found the plug system smart the straightener does wonders in very little time even though I have long hair I no longer need a brush and either a third hand to hold the mirror while doing my hair at the back of my head or twist my head and hands so as to hold brush plus hair dryer to do the back. I just hold a mirror in one hand stand back to the mirror and with the other hand hold the ghd which I just keep passing through my hair until it looks silky. A marvel thanks ghd
I love it it works perfectly.
Unlike all the other hair straighteners on our list, the Turboion RBB Croc Classic looks a little bit different. It looks more like its namesake – a croc. But that’s not the only thing that makes it stand out. First of all, the shape is unique and perfectly ergonomic. It fits very comfortably in your hands that you barely feel the strain as you style your hair. Of course, it also doesn’t hurt that it only weighs 1 pound. The smooth titanium plates on this flat iron gives you a very smooth glide. There are 17 different digital heat settings that range from 280 degrees Fahrenheit to 450 degrees Fahrenheit.
I purchased this item almost a year ago and it's still working as well as when I first bought it. Strongly recommend to someone who wants their hair to look great and wants it to last longer than the typical hair straightener.
This hair straightener makes use of macadamia conditioning treatment and water to give your hair cool micro-vapor that can rehydrate your hair and protect it against damage. The heat up time is just 30 seconds. There are 5 temperature settings, ranging from 300 to 450 degrees Fahrenheit. The flat iron also features a swivel cord, a hinge lock, a digital display, and an automatic shut off (60 minutes).
so nice
authentic and really high up in the hair straightener choices. And at a good price I got tired of worrying about burning my hair so this is perfect.
I am absolutely in love with this ghd styler I had tried the chi first and returned it right away... This one does what I expected and more it straightens my hair curls it and keeps it healthy it is worth every penny I paid ....

Ghd styler is the best. Had it for years


Love it
I have gone through so many hair straighteners that only last a few months I have owned this brand for almost three years. The only reason I had to replace it was because my puppy chewed through the cord. This straighter will last forever and works so great to either straighten or curl your hair. Has an automatic shut off so you can't leave it on and heats up in about 30 seconds. I will never buy another brand
I had an older set of ghd's which lasted nearly 10 years. So I replaced them with these. Delivery was quick and the product is great. They heat up really quickly and the design is easier to hold when curling my hair.
The manufacturer backs up all of this with a 4-year warranty. And the price ain’t to shabby either! So, any problems? Well, some owners have reported that the reservoir leaks whenever you push the vapor button. The good news is that some have noted no difference between using the vapor technology and not using it. The result is still the same – beautifully sleek and shiny hair. Also, due to the reservoir, it is quite bulky and a bit heavy.
This flat iron stopped working less than a year after I bought it and ghd will not warranty a replacement one because Planet Beauty or Amazon is not an authorized retailer for their products. Buyer BEWARE....if you purchase from here it will void the manufacturer warranty and you will waste your money just like I did. Planet Beauty was NO help to me in getting my flat iron fixed or replaced!
This is the best straightener I've ever used. Absolutely worth what I spent on it. I use it as a curler as well
If you’re a hair straightening novice, you may be a little intimidated during the first few times you use your new flat iron. These feelings are totally normal (after all, you are putting 300+ degrees of heat right near your scalp!), but there is no need to worry. All you have to do is follow these simple steps and you will have the gorgeous, flowing hair you’ve always dreamt of in no time! 

In the early 1870s, in a shift that historians attribute to the influence of the West,[26] Japanese men began cutting their hair into styles known as jangiri or zangiri (which roughly means "random cropping").[27] During this period, Asian women were still wearing traditional hairstyles held up with combs, pins and sticks crafted from tortoise, metal, wood and other materials,[14] but in the middle 1880s, upper-class Japanese women began pushing back their hair in the Western style (known as sokuhatsu), or adopting Westernized versions of traditional Japanese hairstyles (these were called yakaimaki, or literally, soirée chignon).[27]
Perfect for straightening, curling or waving, this straightener features high-gloss titanium floating plates for a smooth glide, and advanced ceramic heaters to ensure fast and even heat distribution. Utilizing Ion Boost Technology, the straighteners deliver active conditioning ions to help hair look smoother and shinier, and are housed in strong, lightweight steel with curved edges to keep the plates aligned and allow you to create effortless curls and flicks. Versatile and easy to use, this amazing tool is the perfect choice for anyone who needs a tool that can do it all!
absolutely love this styler. I have extremely thick hair and have so many issues with my previous chi pulling my hair out. The ghd does not pull at all. Not only does it heat up super quick but it gives me a perfect do in no time a must buy
The VAV hair straightener heats up in about 30 seconds, and you can select the required level of heat from 284°F to 446°F. The buttons are placed in between the plates, so it may be a little inconvenient to adjust the temperature. The current heat level is shown on the LED display. This flat iron can be used for both straightening and curling due to its thin plates.
Perukes or periwigs for men were introduced into the English-speaking world with other French styles when Charles II was restored to the throne in 1660, following a lengthy exile in France. These wigs were shoulder-length or longer, imitating the long hair that had become fashionable among men since the 1620s. Their use soon became popular in the English court. The London diarist Samuel Pepys recorded the day in 1665 that a barber had shaved his head and that he tried on his new periwig for the first time, but in a year of plague he was uneasy about wearing it: 

Great quality. I've had this for years now. I'm a black female with 3b hair. This styler is amazing. Sedu and ghd have never let me down.
Absolutely 100 satisfied with my purchase. I love my new flat iron. I had no issues whatsoever registering my flat iron on the ghd website and received a response immediately that my purchase had been validated so I know I this item is authentic.
There are many women for whom a flat iron simply isn’t the right choice; their sensitive or thin hair is quickly turned to toast by the high temperatures produced by flat irons. That’s why electric hair brush straighteners became an overnight sensation a few years ago when videos of these often odd-looking contraptions started popping up on YouTube and Facebook. Manufacturers quickly responded, and today there is a wide variety of brush straighteners to choose from.
My stylist recommended this product. It heats up in 30 seconds and straightens on the first swipe. I am able to straighten my hair in half the time it used to take me and also it doesn't seem to create the breakage or damage other straighteners cause.
Not sure which temperature setting is right for your hair? We recommend starting slow and building up to higher heat settings gradually. Not only will you be able to perfectly identify the optimal heat setting for your hair, but you will also avoid overheating. After all, very few of us actually need upwards of 400° F to see the salon results we’ve always wanted!
I recently just had a funeral for my ghd classic 1 inch hair straightener after one of the blades stopped heating. I have had this hair straightner for almost 4 years longer than any of my relationships. It is absolutely amazing and I am defintiely buying another. I have went through all kinds of straighteners such as chi and paul mitchell. A chi will only last me a year. After a couple chi's this was confirmed case. I used my ghd every day and I dropped it religiously and it has lasted much longer than expected. My mother and younger sister have the same ghd that I used and is currently four years old too and is still working. It is worth the price by far and the quality and durablility is great. It also comes with a two year warranty which is twice as long as most. It heats up in a snap and it shuts off automatically if I accidently leave it on. I have thick curly horse like hair and this thing makes it pretty. I will continue to cry on the inside until my new ghd comes in. Love you ghd

best straightener I've ever used.

I purchased this as a gift. The price was great. As an owner of this product I'm very happy with it.


This is an amazing styler I've used regular curling irons for the last couple of decades with my preference being a fatter iron. This is the first time that I've used a flat iron. I had a lot of fun playing with it and was surprised by how well and how quickly it worked. It heated almost instantly sounding a chime when it was ready to use. I sectioned off my hair and used it according to the directions on their website. It felt so slick and smooth as I pulled it down my hair that I wondered if it even made contact. However my hair was warm and perfectly straight so it did the trick it only took a few minutes for my entire head of hair to be stick straight. That's not how I wear it I was just playing. I found directions online for curling with the ghd styler and went to work. It was a little tricky at first because I was using it a way that I never used a curling iron. It didn't take long for me to get the hang of it and soon I had loose waves and curls that looked and felt wonderful. I'm thrilled with it the ghd classic styler that I received is genuine. Based on the comments here I immediately went to the ghd website and registered it and verified that it was the real deal. The only problem I had was reading the tiny date code printed inside the unit. I finally had to take a picture of it with my phone and enlarge it a little so I could make out the numbers.
After living in australia and going to a salon there that used a ghd flat iron on my hair I've always wanted one. But because of the price I often settled for the less expensive brands. I had a sedu but it recently died and I found that the ghd sold on amazon had such a great price I just had to get it. It was definitely worth it I love how I only need to flat iron a section once and it's perfect. Because I have curly hair it usually takes me 40 mins to flat iron my hair but now with the ghd styler it only takes about 25 mins. From now on I'm only using ghd stylers.
When you’re shopping for a hair straightener it’s important to consider your hair type and the style you want for your hair. Some heat tools are designed to straighten and smooth your hair to prevent frizz while others may just be useful for basic straightening on hair that’s already fairly straight or simply wavy. Different temperature settings work better for different hair styles. Some straighteners are also great to create loose waves in your hair making them ideal for those who like to experiment with different hair styles. It can be helpful to read online consumer reviews when you’re choosing a hair straightener to ensure you get the best option for the money you want to spend.
I ordered the ghd iv styler and was abit confused as to which one to order. I am happy with what I chose. It's small light and does the job wonderfully.
The Apalus works relatively quickly, taking approximately ten seconds per pass to straighten most types of hair, although you will have to straighten small sections at a time. That makes it an inexpensive lifesaver if you need a quick straightening before heading off to work. The Apalus hair straightener can also be used as a detangling brush and massager to straighten frizzy or unmanageable hair, if used in conjunction with Agam essential oil or Moroccan oil.
Love this ghd does a very good job and heats up very quickly. Really good purchase and well worth it.
A replacement as loved the first ghd straightener I bought.
×