Lots of comments leave photographs of their voluminous hairdos in their reviews, as proof of this flat iron’s hair-raising power. This ringing endorsement more or less sums up Voloom’s appeal: “I really think that the inventor of this miracle tool should be made a saint, or have a town square named after them. If you have to sell your first born to purchase this device, do it.” 

Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy, but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed products and single out the most convincing ones. (You can learn more about our rating system and how we pick each item here.)

If you don’t have much time to hang around and read through reviews, you don’t have to. I have a list with best picks as well as a “handy dandy” table that can help you quickly sort through the options I’ve included on my site. When you’re ready, just hit “add to cart” and you can get on with your day. If you fancy that cup of coffee after all, you can click through the different options and get a more detailed picture of any model you’re interested in. No matter how you do it, all the information is designed to be quick and helpful.

Can GHD Platinum be repaired?


This is a styler which takes the guilt out of heat styling and the world’s first smart styler that predicts your hair’s needs. Tri-zone technology ensures that heat is maintained so hair remains healthy, glossy and strong; giving you great results without compromising the condition of your hair. The intelligent irons constantly adapt to your individual hair fibres to deliver the optimum styling temperature at all times. Styling with the ghd Platinum+ has also been proven to be safe for coloured hair as well as reducing hair breakage and increasing shine.

Who bought GHD?


I love these, they glide smoothly through my hair and leave it looking and feeling silky and healthy. My hair type is fine/normal and slightly wavy. My hair is bad at holding curls I can create some great beach’s waves with these that last all day. Only thins that annoying is the plastic casing of the plate has a seam in in which my fine hair finds a way to get trapped in, which never happened with my old GHDs that I have for 10 years. Also kinda wish the button was a switch like the used to be, the press and hold button to switch on and audio feedback just feels a little out of sync and devalues the experience for me. Still worth the $200 I paid for them though.
The LumaBella Keratin Dual Touch has been found to give 50% less breakage, splitting, and damage compared to other straighteners without heat sensor technology! While your hair straightener can’t repair years of damage overnight, this model can help restore the natural shine of your hair and allows you to keep styling by reducing additional damage by up to 50%! This means that it is safe for daily styling.

great set of 'original' ghd's... Had similar back in the 90's and I loved them then. I had them for years before they gave up then I tried various other cheaper makes of straightners as well as some of the limited edition ghd's ...none as good as my original ghd's. Noticed these at a good price and bought them in time for the christmas festivities I have no regrets love them

Good Hair Day started life in Leeds in 2001, when the core team of Susan Powls, Robert Powls, Gary Douglas, and Martin Penny decided to put their knowledge of the beauty industry into practice. Instead of designing the first GHD prototype from scratch, the team used contacts with the South Korean industry to import a style of straightener that had rarely been seen in the UK. But their real expertise was networking. In no time, the company had parleyed a few product launches into an empire supplying salons across the country.


ghd mark iv style has a round barrel for creating curls, flicks, waves or straight hair ceramic heater technology helps you create a smooth and professional finish automatic sleep mode safely turns the heaters off the style if left unattended for 30 minutes includes universal voltage so you get optimum performance wherever you travel ghd hair straighteners come with two year manufacturer's warranty.
With a whopping 31,500 customer reviews, the HSI Professional Glider is, without a doubt, a popular choice of ceramic flat iron. Aside from the very reasonable price point, customers love how quickly the hair straightener smooths even the most unruly texture and leaves tresses looking professionally styled. The heat options range from 140- to 450-degrees Fahrenheit, giving you a wide range of options to discover the ideal heat for you hair, and the dual-voltage means you don’t have to leave your new hair-straightening staple at home when you travel. An added touch? The flat iron comes with a mini argan oil leave-in hair treatment to boost your hair’s shine and softness.
Breakthrough ultra-zone with predictive technology intelligently predicts your hair’s needs and constantly adapts to ensure the optimum styling temperature of 365°F at all times. It monitors heat 250x a second and recognizes your hair type and the speed at which you are styling to control heat more effectively than ever before. Now thanks to Platinum+, get ultimate results with visibly healthier hair.

How do you clean GHD straighteners?


Mini flat irons are great for travel, but not if they can’t work in other countries. BaBylissPRO’s Mini Straightening Iron is dual-voltage, meaning it won’t burn out when you plug it in abroad (with the right adapter). And just because it’s tiny doesn’t mean its results are: Featuring nano titanium hair-straightening power at a heat of 430-degrees Fahrenheit, the mini flat iron from BaBylissPro is a strong straightening force, even on thick and coarse hair. The compact styling tool also comes with a matching blue travel pouch, so everything from packing and using it as you globetrot is a breeze. Another bonus of the tiny size? At just six-inches long with half-inch plates, you can finally get those frizzy roots and stubborn flyaways.

How do you use a GHD curling wand?


Featuring breakthrough ultra-zone predictive technology, the ghd platinum+ styler recognises each section of hair and adapts the temperature to ensure the optimum temperature of 185ºC is consistent across the two plates allowing for 70% stronger hair*, 20% more shine and 2x more colour protection. The heat is monitored 250 times per second and through its predictive technology, the styler recognises the thickness of your hair and speed at which you are styling and adjusts accordingly so you get unbeatable results personalised to you.


Cons: Low life expectancy. We only get 2-3 years out of each model. Their weak point is the rotating electrical connection. In older models, when the device starts losing connections, you could tighten the retaining clip in the connection, buying you another year or two of use, but the new connection is in a plastic housing that will break if you attempt to increase tension.

👸🏼Hair straight or curled?! Whatever you choose, [user:ghdhair] changes the game. I said I was going to do an honest review, and here it is! Pros: doesn’t catch on hair like my other straightener/curler. Heats up in like 20 seconds. Makes noise when it’s heating up (I have never had a styling tool talk to me, but hellloooo future!) I didn’t burn myself. -This is huge! I curled my hair in 10 minutes. THE CURLS HELD FOR THREE DAYS!🔥 Cons: if you’re not ambidextrous, like I am, I can imagine it being a bit difficult... but probably no more difficult than any other tool. If you hold the tool in one place for too long, it creates creases in your hair. So, no hesitation just go for it! Finding the right amount of hair to curl was a trial and error! I found that my hair worked really well with 1” sections!
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