Great quality. I've had this for years now. I'm a black female with 3b hair. This styler is amazing. Sedu and ghd have never let me down.
my daughter is loving having ghd for the first time and am loving it so she stops using mine
The InfinitiPro by Conair has extra-long 1-inch tourmaline ceramic floating plates with 30 different heat settings (maximum heat is 455 degree Fahrenheit) and an extra long swivel line cord. It is perfect for creating silky smooth, straight hair or shiny curls. You can use it whether you’re hair is delicate, medium, or thick and hard-to-straighten. AND it has an automatic shut-off feature. It only takes 15 seconds to heat up which means that you can style your hair pretty quickly. However, like our first pick, the settings do not indicate the temperature. Also, the handle can get very warm. The plates also do not completely close unless you put quite a bit of pressure on them. It also doesn’t feature a safety latch that will keep the flat iron closed when you put it down while it’s still hot. 

This Amazon bestseller has just about everything you’ll need in a hair straightener. The 1-inch plates are high quality ceramic and tourmaline plates for silky smooth results. These plates feature 8 HeatBalance microsensors that ensure temperature remains consistent and evenly distributed throughout. Plus, these are floating plates with curved edges so you don’t have to worry about snagging your hair while you style because the plates adjust the angle as you do your ‘do.
after reading previous reviews about this possibly being a fake I was a little worried. I waited until the priced dropped and bit the bullet. I was able to register it on the ghd website and I am happy to report it is not a fake so far it heats up really quick and straightens in one stroke I am really glad I bought it for 80 less on amazon.
These straighteners heat up to 232 degrees in just 30 seconds so you can style your hair quickly and without fuss. The smooth plates glide through your hair; helping to smooth the fibres and give you a highly conditioned and glossy finish. Temperature is monitored 50 times per second which ensures that heat remains evenly distributed throughout the plates and your hair appears healthy and sleek.

An upgrade from their since discontinued Eclipse Styler, you won't be tempted to heat this flatiron up to 450 degrees, because the temperature dial is always stuck on one number: 365 (the ideal heat to mold hair without frying it, according to the scientists at GHD). Underneath each of those 365-degree plates are three fancy sensors that measure the density of the hair in the iron so that it can maintain consistent heat regardless of the chunk of hair you grab. The result? Silky, shiny hair with zero frizz.
Still going like a champ after 2 years and heavy use by both my wife and daughter
Can't believe how quick it heats up plug it in and 10 seconds it is beeping. Works great on my hair and leaves a beautiful shine. I have purchased other flat irons for a lot more money and am really impressed with this one. I was nervous after reading some of the reviews that this maybe a fake. That wasn't the case. As soon as I received it I went on line and was able to register it with ghd with no problems. I would recommend this one.
Other factors may also be important to you, including the weight of the unit, how comfortable the handle feels in your hand, whether there is an LCD display and an automatic shut-off feature, and the length of the power cord. But remember: heat levels come first, because they determine whether your hair comes out straight, shiny and silky – or a damaged, fried mess. Everything else is secondary.
I was in the market for a new straightener and when I was watching videos and reading reviews of this straightener it seemed like one I would want but I couldn't find it for a really reasonable price. Then I looked at amazon and found it for about 110 that was a great deal. So I bought it and it came really fast. It also came in a really cool box. I haven't been using it very long so far but this straightener has proved to be so much better than my old con air infiniti. Best straightener ever

Heat levels are most important, and everything else is tied for second place. The true benefit of these appliances is that lower temperatures are suitable for easily-damaged or thin-to-medium hair, so it’s crucial that they’re able to operate at the appropriate temperatures. 365° is considered optimal for medium-thick hair, and straightening very thin or brittle hair calls for temperatures closer to 300°. Some models also have settings as high as 450° for use on very thick or very curly hair.

I have very tightly coiled african american hair. I used the blow dryer with a heat protectant and this iron got my hair bone straight and shiny. Its the holy grail basically in my opinion lol

so many people gave negative reviews for this product. However I bought directly from amazon ghdprofessional and I can register mine successfully. Also after comparing with my old genuine styler I know the new one is not fake. Don't be bothered about on earth how many holes on the cord because both of my stylers have 2 holes. So just go from amazon ghdprofessional directly and you can save a lot.
this is my first ghd flat iron. My stylist recommended the product for how fast it heats up very light weight and how great it is for my hair. Deva concepts was also fabulous in shipping and packaging. I registered the product with ghd as some reviews indicated the product was not a ghd . You can trust deva concepts they deserve a 10 star rating
Heats up super fast. Cord very long
100 genuine well pleased.speedy delivery will use this seller again.was more than a little dubious having read buyers complaining about fake ghd allegedly sold by this seller but a very simple test and no problem registering with ghd proves I have purchased the real deal at a great price.
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