I have owned this straightener for 9 years now and I absolutely love it use it multiple times a week.
Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy (like pillows), but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing ones. While we’ve written about the best curling irons, hair dryers, and even a certain curling iron used on the Victoria’s Secret Angels before, we’re going deep on the best flat irons and hair straighteners on Amazon. (Note that reviews have been edited for length and clarity.)

There are many women for whom a flat iron simply isn’t the right choice; their sensitive or thin hair is quickly turned to toast by the high temperatures produced by flat irons. That’s why electric hair brush straighteners became an overnight sensation a few years ago when videos of these often odd-looking contraptions started popping up on YouTube and Facebook. Manufacturers quickly responded, and today there is a wide variety of brush straighteners to choose from.


It stops working about a year and a half into use.turns on and off intermittently which really sucks. Went with a chi instead which doesn't work as well but lasts forever.
“Works great. Various and high-temp settings. Heats up very fast! My daughter and I both use this. I’m also a hairdresser, and this works great on my clients of all hair types. It’s easy to curl with it as well. I love curling with a flat iron. Great size and ceramic is my favorite, as it glides nice and smooth and heats evenly. It has a swivel cord, so it doesn’t tangle. Auto shut-off in case you leave it on. So far, so good.”
The Mighty Mini Downtown Styler features lightweight, durable, and microscopically smooth titanium plates which can be used to create straight, wavy, and curly styles with a silky, snag-free finish. A ceramic heating element emits far-infrared heat which locks in moisture and protects the hair cuticle from damage. Reaching 400°F in under a minute, the ceramic produces negative ions which close the cuticle for smooth, shiny, frizz-free results.
I love this styler. Use it daily it heats up literally in seconds straightens my super thick frizzy hair very fast and as of yet has not caused noticeable damage. I absolutely think it's worth the money. Also I was able to register my product it was a genuine ghd.

Styling products aside from shampoo and conditioner are many and varied. Leave-in conditioner, conditioning treatments, mousse, gels, lotions, waxes, creams, clays, serums, oils, and sprays are used to change the texture or shape of the hair, or to hold it in place in a certain style. Applied properly, most styling products will not damage the hair apart from drying it out; most styling products contain alcohols, which can dissolve oils. Many hair products contain chemicals which can cause build-up, resulting in dull hair or a change in perceived texture.
this is an amazing product. I have had it for years and it hasn't broken or not heated to the max heat level once. If it ever dies I'll definitely buy another.

Stylists often wash a subject's hair first, so that the hair is cut while still slightly damp. Compared to dry hair, wet hair can be easier to manage in a cut/style situation because the added weight and surface tension of the water cause the strands to stretch downward and cling together along the hair's length, holding a line and making it easier for the stylist to create a form. It is important to note that this method of cutting hair while wet, may be most suitable (or common) for straight hair types. Curly, kinky and other types of hair textures with considerable volume may benefit from cutting while dry, as the hair is in a more natural state and the hair can be cut evenly.
love this hair iron. Best iron I've owned aside from chi.
Great product. Quick shipping.
I was worried that the flat iron was a fake so I was really relieved when I was able to register the product on ghd's website. After years of using a cheap flat iron that I bought at cvs I decided that I would invest in a good flat iron. After turning on the flat iron you will hear a beep. You'll hear 2 beeps in about 10 seconds which indicates that the flat iron is ready to use. It warms up so quickly. It makes my hair so shiny and straight. I love it.
During this period, Western men began to wear their hair in ways popularized by movie stars such as Douglas Fairbanks, Jr. and Rudolph Valentino. Men wore their hair short, and either parted on the side or in the middle, or combed straight back, and used pomade, creams and tonics to keep their hair in place. At the beginning of the Second World War and for some time afterwards, men's haircuts grew shorter, mimicking the military crewcut.[30]
5 product as always these are a great buy for the price the products from ghd are always made to a top spec and have a lovely look and feel to them. Would recommend these to everyone ☺
this was a birthday present for my daughter and she received it by her birthday and was extremely happy with it. Works great with her corse hair.
My husband bought this for me as I was still using my expensive australian straightener here in the states. We knew how good amazon's return policy was so we ordered it knowing that we may possibly be buying a fake. Had a problem registering it on the website the first time only due to their site being temporarily under maintenance. No problems the 2nd time. The only difference with my product is the colour of the plates. Mine are black the picture shows cream . Pretty sure this is just because the photo is older.no complaints so far.
I love it great product it heats up quick leaves the hair nice and smooth
After living in australia and going to a salon there that used a ghd flat iron on my hair I've always wanted one. But because of the price I often settled for the less expensive brands. I had a sedu but it recently died and I found that the ghd sold on amazon had such a great price I just had to get it. It was definitely worth it I love how I only need to flat iron a section once and it's perfect. Because I have curly hair it usually takes me 40 mins to flat iron my hair but now with the ghd styler it only takes about 25 mins. From now on I'm only using ghd stylers.
Very happy with my purchase always used ghds and after 7 years use from my last pair I decided to get them again. They havent failed me fast arrival great service.
In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]
I ordered these straighteners on boxing day evening as my others had been stolen from the gym changing room the week before. They arrived the next day early afternoon on the 27th of december......how fantastic is that for delivery service. These are my fourth pair of ghds and I adore them. The only reason I am on my fourth pair is due to the fact two pairs have been stolen over the years and the other pair work but not as well as they used to they are ten years old . Have tried others but could never be without my ghds. Thanks for great product and amazing service
Introducing ghd curve®, the new range of curling irons & wands from ghd. Featuring tri-zone® technology for gorgeous, shiny, bouncy curls that last as long as you do. The protective cool tip provides you with a safe place to hold the hair in place while you curl, and the built-in safety stand allows you to place the wand down securely during styling.
still have my ghd to this day and love it my daughter has one also. Literally only takes seconds to heat up and beeps when ready. It gets hot and I mean hot so I use a heat styling product with it. I can't tell you how many times I decided at the last minute I needed to straighten and I only had 10 15 minutes or even 5 for a real quick top layer straightening as apposed to 40 60 minutes. I was able to plug it in turn it on and within seconds it was hot and ready to go I know it's pricey but it has great bones and I love the ceramic plates on it. It really is an outstanding and superior product compared to the stuff sold at your corner pharmacy or other large nearby retailer.
This is an amazing styler I've used regular curling irons for the last couple of decades with my preference being a fatter iron. This is the first time that I've used a flat iron. I had a lot of fun playing with it and was surprised by how well and how quickly it worked. It heated almost instantly sounding a chime when it was ready to use. I sectioned off my hair and used it according to the directions on their website. It felt so slick and smooth as I pulled it down my hair that I wondered if it even made contact. However my hair was warm and perfectly straight so it did the trick it only took a few minutes for my entire head of hair to be stick straight. That's not how I wear it I was just playing. I found directions online for curling with the ghd styler and went to work. It was a little tricky at first because I was using it a way that I never used a curling iron. It didn't take long for me to get the hang of it and soon I had loose waves and curls that looked and felt wonderful. I'm thrilled with it the ghd classic styler that I received is genuine. Based on the comments here I immediately went to the ghd website and registered it and verified that it was the real deal. The only problem I had was reading the tiny date code printed inside the unit. I finally had to take a picture of it with my phone and enlarge it a little so I could make out the numbers.
Utilizing an advanced Tourmaline Ceramic system, this mini straightener produces infrared heat and negative ions to eliminate frizz, static and flyaways while sealing in moisture for glamorous, mirror-like shine. Featuring smooth floating plates and a fast heat up time, the styling tool leaves hair feeling sleek, soft and glossy with a professional looking finish.
The ghd dry and style gift set arrives in a lovely presentation box. I gave this set to my wife a present and she was highly impressed in receiving this quality brand gift set. The packaging oozes with quality and presentation style and suggests a item of high value and is bound to impress. My noted that the hair dryer was exceptionally good and based in comparison to other brands makes and styles she thought this was the best in value for money. The hair dryer is a item that my wife uses every day and important to her. She loves this the hairdryer in its handling and ability to blow dry hair as she would wish.the ghd styler is something that we have used on previous occasions when going out and wanted to look good and a bit special. There is a knack to style and but is quickly mastered with practice.given to the right person this is a gift set that is bound to please the quality of the items are very good and worth the outlay for the asking price.

There are 12 heat settings on this brush with a selectable temperature range from 250-450°, so it can be used on all types of hair even though it’s best on thick locks. However, this model does not generate negative ions, which are the best weapon against frizz and create smoother, shinier hair. (The AsaVea 4 does use ionic technology and sells for a similar price, but the review team prefers the 3.0 because it uses MCH for more consistent heat delivery, doesn’t have brush tips that can catch on hair, and has more heat settings.)
recommended by my hair stylist. Was planning to order regular model but professional model was on sale. Heats up very quickly. Works great. I have curly hair but no on knows
My first pair of ghd hair straighteners lasted 10 years and were in regular use so I did not hesitate in ordering another pair. The ghd iv stylers are every bit as good and definitely value for money they 'beep' when switched on and 'beep' agian when the irons are ready for use. The cord is flexible so it doesn't twist or tangle and the plates cool down quickly so can be stored away in record time. Overall I am delighted with this product and would not hesitate to recommend ghd as the 'rolls royce' of stylers.

Hey there! My name is Juliet but my friends call me Jules, so you’re more than welcome to! Thanks for stopping by my site which I’ve put together to help people like yourself pick out a flat iron. Irons can be confusing if you have never owned one before (and even if you have). Whether you’re a newbie or a veteran, when it’s time to get a new iron the sheer amount of information can get more than a little overwhelming. I’ve done my best to sort through all of it here so you don’t feel like you’re buried under an indiscriminate amount of styling tools.
so many people gave negative reviews for this product. However I bought directly from amazon ghdprofessional and I can register mine successfully. Also after comparing with my old genuine styler I know the new one is not fake. Don't be bothered about on earth how many holes on the cord because both of my stylers have 2 holes. So just go from amazon ghdprofessional directly and you can save a lot.
Absolutely love these worth every single penny and more my hair is completely unruly and thick and it only took me 10 minutes to straighten. The best pair i’ve ever had
At most times in most cultures, men have worn their hair in styles that are different from women's. American sociologist Rose Weitz once wrote that the most widespread cultural rule about hair is that women's hair must differ from men's hair.[38] An exception is the men and women living in the Orinoco-Amazon Basin, where traditionally both genders have worn their hair cut into a bowl shape. In Western countries in the 1960s, both young men and young women wore their hair long and natural, and since then it has become more common for men to grow their hair.[39] During most periods in human history when men and women wore similar hairstyles, as in the 1920s and 1960s, it has generated significant social concern and approbation.[40]

I have very thick hair this works great. Didn't get the sale price. This is a good deal. I bought mine in 2000 and use it every day. Still working like the day I got it.
the best worth every penny

I absolutely love this flat iron I purchased it because my friend who is a hair stylist recommended it. It is great I don't have to run it over my hair a lot it completely out straightens the chi. And I purchased it for less than half the retail value which is around 220.00.

Heats up fast and works great


In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]
ghd have done it again . Had my hair cut short so my max styler not as appropriate . These don't disappoint I love that they straighten hair so well but will also curl it too they heat up quickly and are just the best a brilliant price available on amazon and as always good service.
this is my second ghd my first lasted 10 years. Does not break hair. My hair is thick but fine and breaks easily. I have no problems with it. Hope this one lasts another 10 years
Airstyling is a great way of adding natural volume, body and shine to your hair. Our auto rotating airstyler can be rotated in both directions, making it easy to handle and to use to create a variety of styles. It also comes with a 50mm thermobrush – the ultimate accessory for adding body and movement – and should be used on nearly dry hair for salon blow dry results.
My friend recommend this flat iron and I am so glad she did it works wonderfully. Heats up very quickly and beeps when its ready for use. Does a great job of straightening my long hair and it lasts until my next wash. Worth the money
From the time of the Roman Empire[citation needed] until the Middle Ages, most women grew their hair as long as it would naturally grow. It was normally little styled by cutting, as women's hair was tied up on the head and covered on most occasions when outside the home with a snood, kerchief or veil; for an adult woman to wear uncovered and loose hair in the street was often restricted to prostitutes. Braiding and tying the hair was common. In the 16th century, women began to wear their hair in extremely ornate styles, often decorated with pearls, precious stones, ribbons and veils. Women used a technique called "lacing" or "taping," in which cords or ribbons were used to bind the hair around their heads.[14] During this period, most of the hair was braided and hidden under wimples, veils or couvrechefs. In the later half of the 15th century and on into the 16th century a very high hairline on the forehead was considered attractive, and wealthy women frequently plucked out hair at their temples and the napes of their necks, or used depilatory cream to remove it, if it would otherwise be visible at the edges of their hair coverings.[15] Working-class women in this period wore their hair in simple styles.[14]
absolutely amazing I have long super thick curly hair and I couldn't believe how well the ghd worked. I've used a chi for years and the ghd is a million times better. One pass and my hair is super straight. I wish I had bought one years ago.
Thanksgiving is nearly here, but at Lookfantastic, we’re just looking forward to Black Friday. We’ve got incredible exclusive sales and offers that will help you check off everyone on your gift list this holiday season! If you don’t want to miss out on any offers, join our waitlist today! To help you get ready for our favorite shopping day of the year, check out a few of the Black Friday beauty deals coming your way!

Purchased this straightener and I absolutely love it gets my hair straight a lot faster than the cheap ones. The cheap ones I had to go over and over my hair. This one works much better faster gets my hair nice and smooth. It also curls my hair well when I put a wave in it. It may be pricey but worth it. It also doesn't cool down. The cheap straighteners tend to loose their heat as you use them. This one stays hot
although I am pretty ancient I had never used straighteners until last year when I thought I'd try them out. I bought some cheap ones which did the job but the sides used to catch on my hair and break it. I don't have enough hair as it is so definitely can't afford to tear any of it so thought I'd try these ghd ones after a friend recommended them. They cost about 5 times what the others did but they are at least 5 times better. They heat up quickly and never catch my hair. Fab. I love them.
×