We don't need to tell you that GHD's Platinum Styler flatiron is bae. It's already got two Best of Beauty awards to prove it. The wildly easy-to-use tool truly takes the guesswork out of straightening your hair. All it has is a single button which heats up the tool to 365 degrees and keeps it that way so your hair doesn't get too fried. But having an award-winning straighter wasn't enough for the folks at GHD. They just had to be extra — and thank goodness, because we're all poised to benefit from it with the brand's new release, the Platinum + Styler.


Reviewers with short hair love this mini straightener. “This flat iron is perfect for my pixie,” writes one, explaining, “I love how hot the iron gets and how skinny the actual plates are. I can even curl the really short hair around my ears and nape area. It was hard to find a flat iron with plates this size that wasn’t $150 or more, but this is it!” However, the miniature size is also appreciated by those with fine or thin hair. “I had no idea flat irons this narrow even existed. Total game changer,” says one commenter. “I have fine, thin hair, and a pixie cut. Even if I had longer hair again, I would only use this! Very well made, heats up quickly, and no snagging or pulling your hair out. You can get really close to your roots without burning yourself.”

Thanks to the tourmaline ceramic plates, this iron “glides through my hair, never grabbing or pulling it,” writes one reviewer. Others point out that this tourmaline ceramic plate “works way better on fine hair than other types,” not burning thin strands even at high temperatures. Or, as one reviewer writes, “It’s well made, it doesn’t snag my fine hair and because of the heat control settings, doesn’t burn it either. Yay for not having breakage!”


Let me start by saying I have curly, damaged hair that is extremely dry so when I’m going to use heat on it, I have to make sure it is something that will not further damage my hair as much as drugstore brands would. This one is innovative in the sense that it uses technology to help seal cuticles and heat the hair from the inside out. It works to protect your hair while helping reduce frizz. It’s a great product. It also has no heat setting, as it automatically puts itself where it needs to be to perfect your hair. It also heats up in a matter of seconds. The ONLY negative is the structure of it makes it difficult to curl your hair with. Being that that isn’t a straightener’s purpose it’s amazing. However, being able to use a straightener to do both would be nice!

Can hair straighteners set on fire?


Unlike infrared saunas or even other hair straighteners on the market today that emit a blast of infrared heat, this Solano hair straightener was designed to slowly warm your hair similarly to how the sun warms your skin over time when you are exposed to its rays. The result is evenly distributed heat for superior hold without the shock of putting your hair under intense temperatures all at once!
The dual-zone technology is another feature incorporated in ghd flat irons. In particular, the flat irons integrate heat sensors on each plate. These sensors control the styling temperature from the root to the tip. In turn, you do not have to deal with hot or cold zones. As a result, you can expect the straighteners to adapt to different types of hair and adjust the heat depending on the hair type to help you achieve desirable results.
It’s the “perfect size to throw in your purse on the go,” says one reviewer. Another, who found the smaller size to be life changing, writes, “Being that I’m a mother, a wife, and someone with a full-time job, I am constantly on the go. I don’t always have the time to smooth my crazy hair straight before leaving the house. I had a hairdresser inform me that my hair type was naturally frizzy, and I live in the humid state of Alabama to top it off. There is nothing more frustrating than spending ALL that time flat ironing my hair straight JUST for it to turn into a frizzy tangled mess as soon as I leave the house. It is AMAZING to be able to take my hair straightener wherever I go! This product has COMPLETELY boosted my self esteem and I don’t walk around feeling self conscious about my hair.”
I started this site after I made the decision to get a new hair straightener. I am not a novice with irons by any means, and I’ve had just about every kind imaginable except for some of the newest options. When I realized how far the industry had come in the last couple of years, I decided it was time to try something new. A good flat iron can last for years, as long as you look after it and make sure you buy one that’s robust enough to take what you put it through. By doing your homework up front, you can make sure you not only get the right straightener for your locks, but you don’t end up spending an inordinate amount of money on something that doesn’t work for you. Believe me, I’ve been there!
Negative ions have been a longtime fan favorite in the hair care industry, and it is no surprise that this same technology would appear in our top picks for the best hair straightener. Negative ions have been found to reduce static and frizz while locking in moisture, and the same goes for your hair when you use the CHI Air Expert Classic Tourmaline Ceramic Flat Iron!
Breakthrough ultra-zone with predictive technology intelligently predicts your hair’s needs and constantly adapts to ensure the optimum styling temperature of 365°F at all times. It monitors heat 250x a second and recognizes your hair type and the speed at which you are styling to control heat more effectively than ever before. Now thanks to Platinum+, get ultimate results with visibly healthier hair.

Do GHDs ruin your hair?


Creams you apply in the morning are equipped to protect your skin from the environmental aggressors you’ll face when you leave the house—many contain antioxidants to minimize pollution-based free radicals and sunscreen to shield you from ultraviolet radiation. They typically have a lightweight consistency. Night creams, on the other hand, focus on repairing any damage you might have picked up with ingredients like retinol to speed cellular turnover and counteract dark spots. These creams also replenish moisture levels, which naturally dip in the evening, with emollients that often create a rich, thick texture. 

For those who only straighten their hair sporadically, or who have fairly straight hair, to begin with, the ghd hair straightener may provide more heat and higher quality materials than actually necessary. The ghd hair straighteners come with only one heat setting, which some people find annoying. It’s also worth noting that flat ironing your hair will always cause damage to the follicle. While the ghd hair straightener is no worse than other flat irons, it’s also no better.

Do GHD repair straighteners?


Has anyone else noticed that items are significantly cheaper when you change your "shopping from" country to certain countries like Malta, Lithuania and Luxembourg that have the GBP option? (you can also do this in the app under "App Settings"). You can still ship to UK addresses for free when doing this and the "APPY4U" code still works. I don't know if there are any reasons not to do this if the "shopping from" country is in the EU. Has anyone else tried?

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With curling tongs and wands, GHD is facing stiff competition from Cloud 9, as well as T3 and Babyliss. Babyliss delivers excellent build quality for the prices it charges (which can be £50 less than comparable GHD models), but its curling products aren't nearly as sophisticated as GHD's. Products like the T3 Whirl Trio Interchangeable Styling Wand are closer to the GHD Curve collection, offering interchangeable barrels. This extra flexibility is great for salons or households with a few different hair types. But it's probably not crucial for individuals. Overall, the Curve remains at the top of the tree, so you can be sure that you'll be purchasing a high-quality accessory.
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