Ghd hair products are expensive. You can buy much cheaper dryers and stylers. That said you will find that your ghd outlasts pretty much every other brand out there. And that’s ultimately what you are paying for.the build quality speaks for itself. You can feel it in the weight and quality of finish.in operation they simply work. The hairdryer is quiet and efficient. It has all the features you expect to find. The stylers straighten hair quickly and with a super smooth finish.the overall ‘wow’ factor is enhanced by the go d boxing that this set comes in.if it’s for yourself well done if it’s for a gift you are a very generous friend

This is a styler which takes the guilt out of heat styling and the world’s first smart styler that predicts your hair’s needs. Tri-zone technology ensures that heat is maintained so hair remains healthy, glossy and strong; giving you great results without compromising the condition of your hair. The intelligent irons constantly adapt to your individual hair fibres to deliver the optimum styling temperature at all times. Styling with the ghd Platinum+ has also been proven to be safe for coloured hair as well as reducing hair breakage and increasing shine.

I use this daily. I have medium length naturally almost curly hair. I switched from a chi to this product at the recommendation of my hairdresser and love it I feel like chi went down in quality after my last purchase so I wanted a new brand. I like that it has the auto shutoff after a length of time so I don't have to worry about burning down my house if I forget about it. I will stay loyal to this product as long as the quality stays.
buy it you'll like it.

You can select the required heat level from 170°F to 450°F which means this hair straightener suits for all hair types. For me, this is the best straightening iron for thick curly hair.  It heats up in about 30 seconds, and the current temperature is shown on the LCD. This KIPOZI ion straightener comes in rose pink, and its slick design is just great.
This hair straightener makes use of macadamia conditioning treatment and water to give your hair cool micro-vapor that can rehydrate your hair and protect it against damage. The heat up time is just 30 seconds. There are 5 temperature settings, ranging from 300 to 450 degrees Fahrenheit. The flat iron also features a swivel cord, a hinge lock, a digital display, and an automatic shut off (60 minutes).

Loves how fast it heats up and great on long hair
Was worried following some negative reviews about this not being a genuine ghd product. However product arrived with ghd tag with details on how to register with ghd. This was done on the official ghd website and ghd have verified the product.
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