The Apalus is another flat heated hair brush, primarily for use on dry hair. It applies constant heat when you turn it on, although it takes longer to warm up than models which use metal ceramic heating technology (this one simply uses ceramic plates). It can reach 180°F in 60 seconds, but will take three minutes to hit its top temperature of 450°. That can make this unit frustrating to use if you have to straighten thick hair.
I had no problems registering my straightener and it works perfectly I love it it straightens so easily and doesn't snag at all like the chi does I would definitely recommend it to anyone
does exactly what it is supposed to and is a ghd. The registration worked fine although the registration numbers were not on the cord as ghd site suggests. They are actually on the label inside of the iron by the power switch and hard to read. My daughter tried one of these while in the uk and had to have one. Hopefully it lasts as they are spendy. Best price here on amazon.

Consider this the perfect flat iron for full hair. "It is great for thicker textures because it distributes heat evenly, allowing for less passes through the hair," explains stylist Lacy Redway. The plates "make it easier to straighten or curl longer hair lengths." Redway was responsible for  Tessa Thompson’s sleek ‘do on her past ELLE cover, so you know it’s top-notch.

I was not expecting this kind of straightener from ghd. Complete waste of money. Cheap quality straightener.
It wasn't possible to register my ghd flat iron purchased from an amazon reseller with the manufacturer. I'm 99 sure this is not an authorized re sale from ghd. This could mean a number of things... Nevertheless I love this flat iron which seems to work extremely well. I decided to take my chances with this version of the ghd classic styler.

EDITOR’S CHOICE: As the only hair straightener we reviewed featuring Keratin-infused ceramic plates, the LumaBella Keratin Duel Touch Hair Straightener is our top choice for the healthy, shiny hair you’ve always dreamed wanted! With a unique, floating plate design and smart heat sensor, this hair straightener is ideal for a variety of hair types and reduces breakage and splitting by up to 50%.


These would be an ideal christmas gift as they are presented in a smart black and gold box with a lovely black padded storage bag and heat resistant mat heatproof guard paddle brush and hair clips.once the straighteners are plugged in they will beep when turned on and then beep again after a couple of seconds when they are ready to use and it is a couple of seconds they heat up so quickly I have never used ghd’s before so all I can say is ‘you get what you pay for ‘. They heat up so quickly and they glide through your hair. There was no pulling and you don’t have to use any resistance or even go over the same piece of hair time and time again.the only negative I can think of is the price they are very expensive and there are a lot of cheaper alternatives.however I think they are definitely worth paying for.
We know that to colour and straighten our hair is abuse so far better to buy products which reduce that damage.these straighteners are slightly heavier than my other ghds but they're more comfortable to hold.they reach maximum temperature within seconds and the plates glide smoothly across the hair to leave it as smooth shiny and silky as though your hair was always that way.these have a safety feature which shuts off power after 30 minutes of inactivity so no need to rush back home fearing that you'd left them switched on.they also come with a heat resistant silicone cover which protects them during transport.i would always recommend using a hair care product to protect your hair whilst using any straighteners. However having been tempted to buy cheaper straighteners in the past and watching my hair fry over the months I'd used them I would recommend that you buy the best straighteners that you can afford and these are worth every penny.
This product is the real deal very pleased with it. I had it registered on the official site of ghd and its the real deal
received this order without any delays..item was totally as expected. I got a great deal wouldn't hesitate to buy here again.

I had a set of ghd straighteners a few years back and my daughter always said they were the best she used.this new set is of apparent equal standard containing the straighteners and a heat resistant mat. The real bonus with these is the heat limiting built in setting of 185 degrees which ensures no hair burn. The second bonus is the hot plates being both above and below the hair.great and highly recommended
Love love love this styler. I have very fine curly hair that requires washing or wetting every day to get the curls out. Now I can just re straighten it dry when ever I need a quick touch up. Never before had so many compliments.
works great love this flat iron

These would be an ideal christmas gift as they are presented in a smart black and gold box with a lovely black padded storage bag and heat resistant mat heatproof guard paddle brush and hair clips.once the straighteners are plugged in they will beep when turned on and then beep again after a couple of seconds when they are ready to use and it is a couple of seconds they heat up so quickly I have never used ghd’s before so all I can say is ‘you get what you pay for ‘. They heat up so quickly and they glide through your hair. There was no pulling and you don’t have to use any resistance or even go over the same piece of hair time and time again.the only negative I can think of is the price they are very expensive and there are a lot of cheaper alternatives.however I think they are definitely worth paying for.

Start styling with Hanz de Fuko’s, Hybridized Wax, a water-based styler that makes it easy to work with, providing medium hold and satin shine. Work it through wet hair to lock in a clean, modern finish or use on dry hair for the perfect satin shine. Additionally, it works as a heat protectant just before blow drying or flat ironing. For the perfect balance of flexibility and firmness, use Hanz de Fuko’s, Sponge Wax for limitless styling creativity and long-lasting, pliable hold. Designed for the hassle-free man seeking effortless styling.


my first ghd and I love it it take 2 second to heat up which is great because I'm always running late. It also gets a lot hotter then my old chi. The most important thing is the auto shut off. My mom leave the house 3 hours before I do most days and she would always forget to turn off the straightener now after 30 mins. It turns off and it beeps every 5 mins to tell me to turn off the switch. I don't worry about the house burning down. I also love how fast my hair is straightened. I also go this a sophora for 185.00 but knew to check amazon first and was very happy with the price. Told all my friends to get one too
buy it you'll like it.
Since 2004, ghd has raised approximately £2.5 million for the Breakthrough Breast Cancer charity.[28] The company produces a limited edition pink hair iron every year, with £10 of the sale price being donated in support the charity.[29] In 2010, ghd partnered with charity "Mom It Forward" and SafeHouse Denver, a women’s shelter that serves victims of domestic violence and their children, in an event at Sephora.[30]
ghd is the best hair styler I've ever got it's very fast in heating up .. And you'll be ready in no timeit would be great if it included a glove though
The ceramic plates on this hair straightener ensure that hair remains glossy and nourished even through the high-level of heat. A brilliant all-rounder for quick and effortless everyday styling, the ghd IV Hair Straightener can create both smooth locks and curls; making it a great multi-tasking product. Suitable for all hair types and lengths, the styler glides smoothly through the hair in one gentle action so snagging is reduced.
Less common but still worth mentioning are “hybrid” styles of hair brush straighteners. Some are similar to a flat iron but with bristles on each of the plates, while others have a rotating barrel on one side and a plate with bristles on the other. You’ll also see lots of inexpensive, non-heated straightener brushes, but we won’t be focusing on those in our reviews.

In the early 1870s, in a shift that historians attribute to the influence of the West,[26] Japanese men began cutting their hair into styles known as jangiri or zangiri (which roughly means "random cropping").[27] During this period, Asian women were still wearing traditional hairstyles held up with combs, pins and sticks crafted from tortoise, metal, wood and other materials,[14] but in the middle 1880s, upper-class Japanese women began pushing back their hair in the Western style (known as sokuhatsu), or adopting Westernized versions of traditional Japanese hairstyles (these were called yakaimaki, or literally, soirée chignon).[27]

I don't know why I waited so long to invest in this product. I held off because of the price but now that I own it it is worth every penny I have fine hair that is very curly wavy. This styler makes my hair straight smooth sleek and shinny and it lasts until the next shampoo. It heats up super quick and is very east to use. I have read other reviews about whether it is an original product because of where it was made. My styler says made in china . Some reviewers claim is not an authentic styler if it's not made in korea . My styler had the correct id label on it and I was able to register it on the ghd website. For now I highly recommend this product. As long as it continues to work for at least a year or more I will be very happy with my purchase.

I was disappointed with these straighteners. They were my first pair of ghds and I was excited as I always had great results when i’d had my hair done at the hair dressers. I’d saved birthday money to buy them.however after just four uses they began to overheat dangerously nearly burning my hand and causing the electric to trip.i have since returned them as they were clearly faulty.however since sending them back I have borrowed my friends and they work fine so maybe I was just unlucky. Still they are not better than the other less expensive brand I had been using for years.i will say this the stylers I received were not the same as the ones in the picture and were vastly different than my friends. Hers are a lot smaller and the plates on the ones I sent back were very gold in colour while hers look like the dark gold in the picture for the product above.looking at the pictures of the different models online they looked more like the old style gold styler so I am not even sure I was sent the original ones. If I order a pair again I will be paying more attention when I open them in the future.


This edition of ghd has luxury christmas present written all over it plus points impressive packaging that is eye catching made of heavy cardboard and signalling a luxury product.quilted case with mirrored blue button and separator for the straighteners and it’s flex to be kept separately.quality heat may that is detachable from the case.beautifully designed straighteners in the same electric blue as the packaging with a silicone heat shield at the end.safety features cut off after 30 mins and a noise alerts you to them being plugged in being switched on or being switched off.the switch is inside the straightener so that you don’t accidentally turn it off as you are straightening your hair.plates glide through hair creating straightness without effort and as they are at the optimum 185 degrees without that crimped look at the top where you first inserted the plates.improvements that would’ve made it a 5 I needed a slightly longer flex maybe another 1 2 metre.i miss the option to choose the temperature that I had on my old straighteners. I appreciate their advice about 185 degrees being the setting that works best but I have very fine hair which is also frizzy and like to have a choice so that I can accommodate what my hair is up to that day.
I bought a ghd in london while traveling. I couldn't love a hair straightener more. It heats up so quickly and is universal voltage so you can use it anywhere in the world. I've had mine for over a year and use it almost every day. Don't mind the price it is worth it
While it isn’t the fastest heating hair straightener we have reviewed, the CHI Air Expert Classic Tourmaline Ceramic Flat Iron warms up to temperature in just one minute! If one minute seems like too long for you to wait, try adding a bit of multitasking into your morning routine by taking advantage of this found time. If you are at a loss for what you can do in just one minute, check out this list for a little inspiration:
love this straightener. It heats up really quickly and will automatically shut off after a while an hour I think if it hasn't been used. It only has one heat setting. Also it's universal voltage so I was able to travel overseas with it very easily.
I must say…ghd produces the best hair straightener. Have tried various brands of hair straighteners in the past and this brand is definitely worth the investment. As they say..once you go ghd..you never go back
Thankfully, we’ve learned a lot about hair care and preserving your hair’s natural integrity while styling. However, this wasn’t always the case. If you ever had a perm done in the 80’s or teased your hair to holy heaven in the 90’s, chances are pretty good that your hair has endured a bit of damage. The same can be said if you color your hair on a regular basis or recently went from your natural brunette color to a bright platinum blonde. No matter how the damage was caused, there are certain features you will want to shop for when selecting the ideal hair straightener for your course hair type:
I had one of these previously for 3 years and it died so I purchased a new one. Love this brand works great

Read all the reviews before ordering. My daughter has long curly hair and of coarse wants straight hair so nowshe can have both with minimal fuss and without destroying her beautiful locks. Using it in australia so dual voltage was important.
Curling and straightening hair requires the stylist to use a curling rod or a flat iron to get a desired look. These irons use heat to manipulate the hair into a variety of waves, curls and reversing natural curls and temporarily straightening the hair. Straightening or even curling hair can damage it due to direct heat from the iron and applying chemicals afterwards to keep its shape. There are irons that have a function to straighten or curl hair even when its damp (from showering or wetting the hair), but this requires more heat than the average iron (temperatures can range from 300–450 degrees). Heat protection sprays and hair-repairing shampoos and conditioners can protect hair from damage caused by the direct heat from the irons.
you me the nicest greeting and thank you for your dealings upscalei will deal with you thanksi will deal with you

With naturally curly read frizzy hair this miracle device is now my daily companion. Easy to use once you practice and only 15 minutes for really long hair.buy it you will love it ... And then start receiving amazing compliments about your gorgeous straight hair
was really pleased with my ghd after many years of keep buying cheap straightners I think I must have bought at least 4.i finally decided to treat myself to some good ghd
Anyone with naturally curly hair knows that the trick to keeping your curls looking their finest is all about moisture. Whether you’re hoping to sport a straightened style for an evening or two, or just to polish your existing curls, a great hair straightener can help you get the look you’ve always wanted without causing permanent damage to your precious curls! When shopping for the perfect hair straightener for your curly hair, you’ll want to keep the following in mind:
as a hairstylist I'm picky about my tools. Read great reviews on this flat iron and it was on a sale. Came in a gorgeous box the tool itself is sleek and slim. Great design. Heats up in 15 seconds. Perfect grip. Love it
I love this one had one before it broke used another for about a year glad to be back. Doesn't overheat.
after reading other reviews about people not getting an authentic ghd flat iron I contacted my niece who bought one for my sister at the retail outlet sephora and asked her to send me the sku number off the box. Once I got that I was able to look through the models available on amazon and buy one that is authentic. Other people's reviews had convinced me to make sure I was getting an authentic ghd flat iron. I am grateful to them for posting their review so I could make an informed purchase. I really like this flat iron. I had used my sister's ghd when I was visiting her last year so I already knew this was the brand for me. I have very think hair and the revlon and conair brands just weren't cuttin' it.
I bought this one as a back up just in case I had a problem with my other ghd. Well I'm glad that I did since the other one crapped out on me. This one is working great so far.
Martin Penny, Gary Douglas, Susan Powls and Robert Powls founded ghd in 2001.[7][8] The three collaborated to buy the rights to a hair straightening iron from a South Korean inventor.[9] The brand quickly took off organically, and the company did not even begin advertising until two years after its launch.[10][11] By then, hair salons and word of mouth carried ghd to £12 million, against a forecast of between £3 million and £4 million.[9]
my girlfriend has wanted some of these for ages so I got her some for christmas. Guys...if you need to buy one present for your lady then get these I couldn't have chosen better she wanted me to give this rating 5.5 stars
this came highly recommended by a friend and I have been very pleased with it. I used to blow dry my hair and this is a quicker solution. Very good quality.
Ghd styler is the best. Had it for years

Achieve stunning curls: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray. This will help give hold when creating each curl. Place a fine section of hair between the plates of your ghd Classic Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees; continue to turn the styler by another 90 degrees as you glide from root to end. For an intense curl, pull the styler very slowly away from the head in a continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers.

I was just replacing the one I had. Great flat iron.
Titanium irons are more powerful. They heat up much faster and have a higher ionic distribute, and they work great on really thick, curly or stubborn locks. For instance, popular BaBylissPRO Nano Titanium-Plated Ultra-Thin Straightening Iron is made using titanium. And if your locks are pretty easy to straighten, you probably don’t need such a powerful tool.
Love this straightener
Being a bald old feller its reasonably obvious that I ordered these for my wife who over the years has become something of an expert on hair styling equipment and has been the guinea pig for this product so her thoughts on this styler....her immediate reaction was ghd they are the best make ever secondly it is a lovely looking styler and is beautifully boxed with a heat resistant protective plate guard for the blade ends and a heat resistant travel bag.my wife was truly amazed at the short heat up time the advertising says 25 seconds she says that it is almost immediate in use there are no problems though she did say that perhaps the plates could be larger otherwise no issues.so to the real nitty gritty....my question was... Would you buy this styler her reply.. No its far too expensive and even though it heats up really quickly basically its no better than cheaper stylers
Smooth and doesn't pull...it's so much better than my last flat iron and I style my hair in much less time
love it

This flat iron stopped working less than a year after I bought it and ghd will not warranty a replacement one because Planet Beauty or Amazon is not an authorized retailer for their products. Buyer BEWARE....if you purchase from here it will void the manufacturer warranty and you will waste your money just like I did. Planet Beauty was NO help to me in getting my flat iron fixed or replaced!

A replacement as loved the first ghd straightener I bought.
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