There is a real risk of damaging your hair if you use a flat iron or hairbrush straightening tool on wet hair (or even damp hair if you have thin hair and are not extremely careful). The quick application of heat on wet hair brings the water within the hair follicle to a quick boil, the bubbles are then pushed out resulting in split ends and cracks in the hair. At the same time, essential vitamins and minerals are forced out which further adds to the problem, reducing the hairs natural elasticity which can lead to further brittleness and breakages. All of these issues can be further compounded if you have any residual product in your hair (especially any products containing alcohol) as these chemicals are boiled into the hair follicle.
so I had the chi straightener for not that long probably a year and half and when it hit the bucket I was going to buy another one but kandee johnson on youtube recommended this one so I thought I'd look into it. It's more expensive than the chi but I really didn't want a straightener that would just die after a year. The chi only lasted as long as the cheaper straighteners I bought from walmart did. So I decided to shell out the money hoping it would be worth it. And so far so good. It's better than the chi by far it heats up in no time and lets you know when it's ready with a few beeps. It'll shut itself down if you don't use if after a half hour it'll keep beeping though to let you know to switch it off. It gets my hair smoother than the chi but what I really love is that it keeps my hair straighter. I have wavy frizzy hair and even if I straighten my hair but go outside on a humid or rainy day it'll frizz up and start curling like I'm possessed or something lol. With the ghd I can straighten my hair and know that it will last through humidity and even a few raindrops not a storm though haha. Also it doesn't damage my hair as much I don't know how since it has a higher heat setting but it does. I swear. So far I've had no problems with it and I feel like it's built to last

This is one of the best flattening irons you can buy it heats up very quickly. In fact I left it on too long as my own one takes forever to heat up and it shut itself off. So yes the automatic shut off works I actually love having the piece of mind knowing that it shuts off after 30 mins. Sometimes my 13 year old daughter will borrow my hair iron and I have to double check to make sure she didn't leave it on. Btw I have very thick coarse wavy hair and this flattening iron did a fantastic job my hair also felt very silky and not damaged. This is hands down the best flattening iron I have owned used.

I started this site after I made the decision to get a new hair straightener. I am not a novice with irons by any means, and I’ve had just about every kind imaginable except for some of the newest options. When I realized how far the industry had come in the last couple of years, I decided it was time to try something new. A good flat iron can last for years, as long as you look after it and make sure you buy one that’s robust enough to take what you put it through. By doing your homework up front, you can make sure you not only get the right straightener for your locks, but you don’t end up spending an inordinate amount of money on something that doesn’t work for you. Believe me, I’ve been there!
I love it so much I hope it never break
These straighteners heat up to 232 degrees in just 30 seconds so you can style your hair quickly and without fuss. The smooth plates glide through your hair; helping to smooth the fibres and give you a highly conditioned and glossy finish. Temperature is monitored 50 times per second which ensures that heat remains evenly distributed throughout the plates and your hair appears healthy and sleek.
One of the best investments you’ll ever make for your hair is buying a flat iron or hair straightener. It’s one of the most versatile hair tools you’ll ever use. It can help you create curls (kinky or beach-blown waves), flirty flips, or super straight hair. Even the most coarse, unruly hair will bow down to the will of a good flat iron. But like most tools, you need to invest in the best. And what’s best for others does not make it best for you. The wrong choice can cause damage to your hair. So before you head out to buy the first hair straightener you see, let’s talk specifics.
Best straighter.... And I've literally tried them all
holy crap this hair straighter is awesome heats up hella quick and does an amazing job I have super thick long hair and it works wonders I had no problem registering it with ghd. It is hands down the most impressive straighter I have ever used. I don't think its possible to love a hair product more than I love this thing.
Tangle Teezer is an innovative tool that painlessly and easily removes tangles and knots as it styles and dries hair. The uniquely designed teeth flex and flick as they glide through hair, minimizing breakage, splitting, and damage. With patented technology, it adds shine and reboots style on the go. Ideal for use on wet or dry hair, it can be used for all hair types, especially fragile or color-treated hair, extensions, weaves, and the fine, tangle-prone hair of children. The click-on, click-off cover protects the tool’s teeth from dirt and damage.
my styler seems to be legitimate and has the shiny sticker and seems to be correct in all other ways. It does indeed work so that really is all that matters. I was given this free for an honest review. I have to say overall I like this styler. It is the perfect size for my hair as it is short and medium in thickness. The styler it self is a little heavy to hold up for long periods so just be warned about that and it rolls on my counter top. It heats up quick and works great though and I love that I can curl or straighten and it has an auto shut off in case I forget to turn it off that is the best feature to any styler in my opinion so I do not burn my house down . Also this one in particular looks very nice not that it matters for functionality but it is a pretty iron. I was able to straighten my hair in far less time than my previous straightener and it seems also I am not using nearly as much heat. So I love this styler and my only complaint is that it is a bit clunky to hold.
after reading other reviews about people not getting an authentic ghd flat iron I contacted my niece who bought one for my sister at the retail outlet sephora and asked her to send me the sku number off the box. Once I got that I was able to look through the models available on amazon and buy one that is authentic. Other people's reviews had convinced me to make sure I was getting an authentic ghd flat iron. I am grateful to them for posting their review so I could make an informed purchase. I really like this flat iron. I had used my sister's ghd when I was visiting her last year so I already knew this was the brand for me. I have very think hair and the revlon and conair brands just weren't cuttin' it.
it was real it registered and everything my wife loves it
A few swipes from a professional hair straightener can finish off a high ponytail, restore life to split ends, and give your natural curls a relaxed look for a night or two. No matter what your natural hair type may be, there is a hair straightener as unique as the gorgeous locks on your head! Here are just a few of our favorite hairstyles that can be achieved using a professional hair straightener like the ones we’ve reviewed here:
I purchased this item almost a year ago and it's still working as well as when I first bought it. Strongly recommend to someone who wants their hair to look great and wants it to last longer than the typical hair straightener.
I just received my ghd classic sytler yesterday and registered it on ghd's website. It wasn't a fake and did my hair for the first time this morning with it and couldn't be happier with the results my hair feels so healthy I had tried a chi first returned it. Bought a croc which was better but still wouldn't tame my thick coarse hair without being on the 450 degree setting which made me nervous. I bought the ghd on the recommendation of a couple of friends who I trust. Read reviews on amazon and made sure to purchase the iron direct from amazon. Glad I did this flat iron is awesome my hope is that it lasts longer than a year
Any hair texture can benefit from this iron — wavy, curly, coiled, you name it. The black titanium plates fight frizzies and strengthen hair at the same time (even though you're still clamping it between fiery hot metal plates) thanks to their infrared heat technology. Feel free to take yours anywhere in the world, as it’s made with a dual voltage that’s perfect for travel.

Ordered as replacement for older ghds which had developed an intermittent power problem due no doubt to winding cable around the tongs to keep them closed . Great value and work perfectly. Recommend alternative means of keeping jaws closed in future try the travel pouch
Featuring advanced ceramic heat technology, the ghd Gold Professional Performance 2" Styler is designed to operate at the optimum 365°F styling temperature for healthy-looking hair with enhanced, lustrous shine. Styling thicker, longer hair is quicker and easier thanks to the larger plates that glide through strands without snagging for fast, effortless styling and flawlessly polished strands. It heats up in as little as 30 seconds to tame frizz and transform coarse textures into sleek, smooth styles that last. The styler has contoured, round edges to unleash undulating waves, and with its styling versatility, you can change your look every day.
I love my ghd's and so does my mad unruly curly hair hoorah for ghd thank you from the bottom of my hair roots
Find the short hairdo you've always wanted to try. Look for a new hairstyle for your next big event. Have you seen a celebrity style you'd love to copy? How about the latest medium length hairstyles from salons around the world? Find the haircut that will make your features pop, or complete the FREE hair consultation to view and try on recommended hairstyles that suit you!
The high-density bristles on the professional-style nano comb are designed to prevent curly hair from catching in the teeth. However, that also means straightening your hair can take longer than it does with the Glamsfields or AsaVea, because you may need to make more passes with the brush. Heat-up is fast (60 seconds) and the heat is evenly-distributed thanks to metal ceramic technology. The double-ionic generator works to prevent frizz and split ends.
This is amazing. Have tried all the straightenres I could find. This ghd is way better than any. Couldnt be happier
The Glamfields straightener, like most of our top-ranked models, releases negative ions to fight frizz while preventing split ends and knotting. Performance, though, sets it apart from the pack. Hair is straightened beautifully and quickly with the unit’s metal ceramic heater requiring just a 40-second warm-up, eliminating a long wait for the brush to reach temperature. And speaking of temperature, there are 12 heat settings ranging from 250° (ideal for brittle hair) to 450° (hot enough to straighten extremely thick or wavy hair).
I was able to verify and register it on the ghd website without any issues works great so far.
love ghd’s and price was great

The Herstyler flat iron comes with a protective glove which will probably come in handy as this professional straightener can heat from 180°F up to 500°F. It makes it really good at straightening thick and frizzy hair, yet the controls don’t have exact numbers in between the minimum and the maximum, so you’re supposed to guess the current temperature.
Love this brand very happy
This hair brush straightener is well-designed and comfortable to hold, with a 360° swivel power cord that lets you position the brush at any angle you find optimal. It comes packaged with a heat-resistant glove, in a gorgeous gift box. And somewhat surprisingly for a high-end product, it’s priced very reasonably. The team had no trouble ranking the Glamfields brush at #1.

The Apalus is another flat heated hair brush, primarily for use on dry hair. It applies constant heat when you turn it on, although it takes longer to warm up than models which use metal ceramic heating technology (this one simply uses ceramic plates). It can reach 180°F in 60 seconds, but will take three minutes to hit its top temperature of 450°. That can make this unit frustrating to use if you have to straighten thick hair.
it heats instantly and easy to handle. I love it
Unlike all the other hair straighteners on our list, the Turboion RBB Croc Classic looks a little bit different. It looks more like its namesake – a croc. But that’s not the only thing that makes it stand out. First of all, the shape is unique and perfectly ergonomic. It fits very comfortably in your hands that you barely feel the strain as you style your hair. Of course, it also doesn’t hurt that it only weighs 1 pound. The smooth titanium plates on this flat iron gives you a very smooth glide. There are 17 different digital heat settings that range from 280 degrees Fahrenheit to 450 degrees Fahrenheit.
A fabulous duo of top notch ghd products. Firstly the styler it's easy to use as it automatically heats to a predetermined non adjustable 185 c optimal for styling without damaging hair. Should one need a higher temperature then this is not for you. It's supplied with a chunky 20 cm square heat mat to protect surfaces and it auto powers off after 30 minutes if not in use. Given its speedy heat up rate I reckon this could be reduced to 10 minutes in use great results are possible with very little practise.and the hairdryer very nicely balanced with good access to the controls without stopping. The lower switch is the 3 position fan speed off medium high but it doesn't sit quite right ... To get to the highest speed one has to push the end of the switch down into the handle its as though the switch has not been installed level vertical but it's not a huge problem the 3 position heat switch is much better. The cold shot button requires a fair bit of effort to hold in with 1 finger for anything more than a few seconds.both have very good quality cable that are properly flexible unlike some 2.7 m styler 3.0 m on the dryer. With regard to cables the manufacturer's make it clear that the cables should not be wound around the device but folded as they were as they came out of the box ... That's ok in theory but using the twist ties is not practicable so it would have been useful to include some cheap and easy method of coiling the cable especially for travelall said and done superb kit with a niggle about a switch and cable storage
Before placing your entire head under unnecessary heat conditions, try straightening a small section of your hair with what you believe is your ideal heat setting. Take notice of the way your hair reacts to this temperature, paying close attention to any fraying or singeing that may result. Smoking and that dreaded burnt hair smell are a sign that you may need to tone it down a bit to avoid permanent damage to your precious locks.
Had no problems registering. This is my second ghd styler. My first one is almost 10 years old and still works great. Had to buy a second when my daughter took my first one to college with her. These used to be super pricey back in the day but are very affordable now. Hope they are as durable and well made. Looks almost identical to my old one.
This is the best straightener I've ever used. Absolutely worth what I spent on it. I use it as a curler as well
my styler seems to be legitimate and has the shiny sticker and seems to be correct in all other ways. It does indeed work so that really is all that matters. I was given this free for an honest review. I have to say overall I like this styler. It is the perfect size for my hair as it is short and medium in thickness. The styler it self is a little heavy to hold up for long periods so just be warned about that and it rolls on my counter top. It heats up quick and works great though and I love that I can curl or straighten and it has an auto shut off in case I forget to turn it off that is the best feature to any styler in my opinion so I do not burn my house down . Also this one in particular looks very nice not that it matters for functionality but it is a pretty iron. I was able to straighten my hair in far less time than my previous straightener and it seems also I am not using nearly as much heat. So I love this styler and my only complaint is that it is a bit clunky to hold.
I love this styler. Use it daily it heats up literally in seconds straightens my super thick frizzy hair very fast and as of yet has not caused noticeable damage. I absolutely think it's worth the money. Also I was able to register my product it was a genuine ghd.
Achieve stunning curls: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray. This will help give hold when creating each curl. Place a fine section of hair between the plates of your ghd Classic Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees; continue to turn the styler by another 90 degrees as you glide from root to end. For an intense curl, pull the styler very slowly away from the head in a continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers.
seconds and it smoothes my hair with ease I would recommend this flat iron to anyone
If your daughter is keen to straighten her hair, then I would suggest taking things slow and erring on the side of caution to avoid any potential damage to her hair. How you care for her hair is probably just as important as whether you go for a hairbrush straightener or a flat iron. I have listed some hair care tips below which will hopefully help you and your daughter.

The ghd dry and style gift set contains both the ghd gold styler and ghd air hairdryer housed inside a large beautifully presented gold black gift box. Presentation is superb throughout.the smart styler has an advanced heat sensor and heats to no more than 185 c to maintain healthy hair while the round shape of the barrel is excellent for producing wavy curly or straight results. The styler hearts up in record time 25 seconds and has an automatic switch off function if they're unused after 30 minutes. There's also a protective plate included in the box for extra safety. An absolute joy to use and the plates are so smooth they glide through my hair in one sweep without tangling.the ghd air dryer is the first professional salon quality hairdryer from ghd. The shape and weight of the dryer are excellent and the design will suit either right or left handed users. There's a powerful motor inside the dryer 1800w ac which means quicker drying times and it's comfortable to move around as it's light and has a long 3m power cord. My hair tends to have a lot of static because it's so fine but this dryer is super fast and locks in moisture for excellent results. Has several power and temperature controls plus a cool shot button which gives off a blast of cool air to set curls or more ornate styles.these are both superb products and the presentation is so good they certainly have the 'wow' factor. More than happy to recommend.
Customers rave about it being great for fine hair, short hair and also very straight hair – it manages to generate good looking curls no matter what hair texture. However, it is not recommended for very long hair as the brush isn’t large enough to cope with a long, large amount.  Nevertheless, it’s a good all round styler that won’t break the bank  and features two attachments, 19mm and 23mm as well as a vent brush– an all-round superb budget styler.
Introducing ghd curve®, the new range of curling irons & wands from ghd. Featuring tri-zone® technology for gorgeous, shiny, bouncy curls that last as long as you do. The protective cool tip provides you with a safe place to hold the hair in place while you curl, and the built-in safety stand allows you to place the wand down securely during styling.
love love love I owned a sedu for several years but when the cord shorted out I thought I would replace with another sedu. The reviews noted the same problem I had so I decided to go with another brand. I did a lot of research and read a ton of consumer reviews. I finally settled on this ghd flat iron. The price was great great reviews and as someone who is known to leave my flat iron on all day I loved the automatic shut off function very pleased with this it heats up within 10 seconds and straightens beautifully I got several compliments on how straight and shiny my hair was after using it great product very pleased
love it
This is a styler which takes the guilt out of heat styling and the world’s first smart styler that predicts your hair’s needs. Tri-zone technology ensures that heat is maintained so hair remains healthy, glossy and strong; giving you great results without compromising the condition of your hair. The intelligent irons constantly adapt to your individual hair fibres to deliver the optimum styling temperature at all times. Styling with the ghd Platinum+ has also been proven to be safe for coloured hair as well as reducing hair breakage and increasing shine.
after a lot of advice from friends I decided to buy a ghd style as opposed to other cheaper brands it was definitely the right decision it heats up super fast and works really well. The amazon price is fantastic and I successfully registered it on the ghd website so it must be the real thing not a fake . The only thing is you might want to buy a separate heatproof bag for this as it didn't come with one and ensure you aren't buying it from a third party but from amazon directly.

so I had the chi straightener for not that long probably a year and half and when it hit the bucket I was going to buy another one but kandee johnson on youtube recommended this one so I thought I'd look into it. It's more expensive than the chi but I really didn't want a straightener that would just die after a year. The chi only lasted as long as the cheaper straighteners I bought from walmart did. So I decided to shell out the money hoping it would be worth it. And so far so good. It's better than the chi by far it heats up in no time and lets you know when it's ready with a few beeps. It'll shut itself down if you don't use if after a half hour it'll keep beeping though to let you know to switch it off. It gets my hair smoother than the chi but what I really love is that it keeps my hair straighter. I have wavy frizzy hair and even if I straighten my hair but go outside on a humid or rainy day it'll frizz up and start curling like I'm possessed or something lol. With the ghd I can straighten my hair and know that it will last through humidity and even a few raindrops not a storm though haha. Also it doesn't damage my hair as much I don't know how since it has a higher heat setting but it does. I swear. So far I've had no problems with it and I feel like it's built to last
High quality reasonable price and quick arrival. What do you want more thank you so much it was a pleasure dealing with you
the best straightener. Nice and hot. Auto turn off if you forget. Nice quality
auto heat so you don’t have to manually set the temp. My previous iron I had to manually set which I found out I was putting way to much heat on my hair. Saw this iron for almost half the price here on amazon. Literally takes seconds to heat up. Just love it

I've used these straighter for years and love them. They get so hot and I can do my thick hair in a few minutes. Plus they are salon level so have the extra long cord. However it sounds like you need to buy from the ghd website. I did and it arrived pretty fast about a week I think you know its genuine and the price is the same at 150.


I replaced my ghd flat iron that was 4 years old. Normal wear and tear prompted to replace my ghd. I love that fact that it has a universal voltage converter I travel to europe a lot . And the flat iron beats chi hot tools and those other crap flat irons that only for last 6 months. First off I have no idea what other people are talking about on the reviews. It is not fake it is very real. I registered the flat iron right away and it worked. I would recommend to purchase it directly from amazon.com sold and ships by . Other sellers....well I probably won't trust them. Cheers.


love it. Straightens hair fast.

I would never recommend the InStyler to anyone! In fact, I think it’s positively dangerous and can’t believe that it hasn’t really changed since it first came out. It’s incredibly easy to burn yourself with this thing. There’s no protection at all from the hot barrel. Unless you have very thin hair or a personal stylist, this takes a long time to get to its claimed result of wet hair to styled hair. It takes much longer to use this on wet hair than the hot air brushes, like the Revlon you reviewed. The InStyler gets tangled in the hair very easily and is difficult to untangle without burning yourself somewhere. If you mostly dry the hair first, then very neatly section it, then use the InStyler carefully with a heat protective glove, you will eventually get about the same result as with any flat iron.
the best straightener. Nice and hot. Auto turn off if you forget. Nice quality
Ultra-zone with predictive technology is the latest breakthrough in heat styling which guarantees homogeneous heat across the whole plate, allowing consistent beautiful results in one stroke. The heat is monitored 250 times per second so that it’s constantly at the optimum 365°F styling temperature for even healthier hair. It personalizes power with its predictive technology, which recognizes the thickness of your hair and the speed at which you are styling and adjusts accordingly—so you get unbeatable results quicker and personalized to you!
I tried my friend's ghds before purchasing as I didn't believe the hype. How wrong could I be they are so much better than all the previous pairs I have owned and are well worth the price... And I only straighten my fringe which takes about 20 seconds
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