The RUSK Professional Straight Ceramic Tourmaline Flat Iron is perfect for anyone who wants to enjoy frizz-free, kink-free, smooth, silky, straight hair. Now, this baby makes use of ceramic and tourmaline infused plates along with Sol-Gel technology which protects your hair from damage and makes your hair smooth and shiny. It’s very lightweight that you barely feel it as you use it. It gets hot pretty quickly and is really great at making curls.
best straightener ever I've been straightening my hair for years nothing compares to the ghd highly recommended for anyone whether you want to curl or straighten your hair.

In short YES! You absolutely can use too much heat on your hair. Burning hair is not a good smell, it’s not a good look either! You may end up having to get a pretty severe haircut if you’re not careful about the amount of heat you put directly on your locks. Read through this to get an idea of what’s safe and what will leave you wishing for a good trim (or possibly a wig).


Creative director of GLAMSQUAD Giovanni Vaccaro prefers this flat iron by Sedu. "The ceramic plates are really key to maintain the integrity and healthiness of the hair," he says. To get expertly straight hair, Vaccaro recommends using a boar-bristle brush to help mediate frizz, and that "the follow through is key" when moving the iron and comb completely from roots to tips.
The plates in this techy tool house an internal microchip that constantly measures and maintains an even temperature. With no random hot or cold spots, you'll get smoother, straighter, strands in fewer passes. (Spoiler alert: Fewer passes equal less damage). Adjustable temperature settings — from 260 to 410 degrees — make this ideal for any and every hair texture.

this was my 2nd one and I couldn't be without it
I am a loyal ghd purchaser but unfortunately my last set died after approximately five years daily use these are a perfect replacement. I have shoulder length hair and these are a great size for both curling and straightening.i also bought them when they were on offer so saved 10 and with prime delivery I didn't have to survive without my essential ghds.

I have an older chi styler that is wider so I thought I'd give this ghd 1 a try. It heats really quickly and beeps to let you know it's ready. It also has a flashing led light. Even though I have beyond shoulder length hair it is very fine in texture. This narrower styler worked better for me. I can curl the ends under or flip it easier than with the wider styler. It glides through my hair without any tugs or pulls. It has a sleep mode in case you forget to turn it off. After 30 minutes it starts to cool down. The only negative is that it's hard to set it on the counter like it shows in the picture because the black part is so rounded that it wants to fall over. My chi is slightly flattened I guess it doesn't hurt for it to lay on its side since there is a small gap between the plate and the edge of the styler so the plate doesn't make contact with the counter but I wouldn't go off and leave it. It has a swivel cord which is a must for this type of styler.i don't use a styler often because my hair is fragile but when I do I will probably reach for this one. It leaves my hair smooth and shiny. It comes very nicely boxed so it would make a nice gift.addition I didn't realize when I wrote this review that there was a controversy over fake ghd stylers but I just registered mine and it is the real thing.

I had read several reviews saying that the ghd stylers were fakes. But I chose to purchase one direct from amazon.com not one of the 3rd parties and it is authentic. I just got done registering it on ghd's website and everything went through just fine. I am also in love with this styler it heats up in just a few seconds and it smoothes my hair with ease I would recommend this flat iron to anyone


Fine or thinning hair can easily become damaged under too much heat, so cooler temperatures (i.e., those under 300° F) are ideal for these hair types. If you have very curly, course, or thick hair, then higher temperatures upwards of 400° F may be more suitable to your needs. With the ISA Professional Titanium Flat Iron, you can cool it down to 265° F if need be and also crank it up to a whopping 450° F for textured styled.
Love love love this styler. I have very fine curly hair that requires washing or wetting every day to get the curls out. Now I can just re straighten it dry when ever I need a quick touch up. Never before had so many compliments.

Martin Penny, Gary Douglas, Susan Powls and Robert Powls founded ghd in 2001.[7][8] The three collaborated to buy the rights to a hair straightening iron from a South Korean inventor.[9] The brand quickly took off organically, and the company did not even begin advertising until two years after its launch.[10][11] By then, hair salons and word of mouth carried ghd to £12 million, against a forecast of between £3 million and £4 million.[9]
In the middle of the 18th century the pouf style developed, with women creating volume in the hair at the front of the head, usually with a pad underneath to lift it higher, and ornamented the back with seashells, pearls or gemstones. In 1750, women began dressing their hair with perfumed pomade and powdering it white. Just before World War I, some women began wearing silk turbans over their hair.[14]
I was not expecting this kind of straightener from ghd. Complete waste of money. Cheap quality straightener.
Great genuine ghds brought to replace my old ones same reliable quality as always.
Not sure which temperature setting is right for your hair? We recommend starting slow and building up to higher heat settings gradually. Not only will you be able to perfectly identify the optimal heat setting for your hair, but you will also avoid overheating. After all, very few of us actually need upwards of 400° F to see the salon results we’ve always wanted!
had no problems registering. This is my second ghd styler. My first one is almost 10 years old and still works great. Had to buy a second when my daughter took my first one to college with her. These used to be super pricey back in the day but are very affordable now. Hope they are as durable and well made. Looks almost identical to my old one.
ghd does not fail to impress. After my 1st ghd iv styler which worked perfectly for 11yrs stopped working I felt handicapped not forgetting my hair looked like a mop. After using my new ghd iv styler I remembered how easy straightening hair is.

Last one lasted 10 years hope this one does so also. Great wife loves it.
I have owned this straightener for 9 years now and I absolutely love it use it multiple times a week.
Honestly the best straightener I've used. I have had many many many straighteners from cheap 30 ones to pricey 100 ones and this ghd is my favorite by far. One of the best things is that is has an automatic shut off. I can't tell you how many times I worried all day at work because I thought I might have left my hair straightener that heats up over 350 degrees on. I love that this one shuts off maybe a little too soon but still not complaining it's a great feature and not one my other pricey straightener offers. That being said this straightener is also works fantastically. It heats up very quickly and then glides evenly and smoothly for perfectly straight smooth hair. My hair is very thick with a slight wave especially in the back I was pleasantly surprised at what a good job this straightener does on my hair I don't have to go back and re do any sections and with a little product my style holds all day. I didn't think there would be that much difference between the ghb and my other pricier straightener but there is and I am not a ghb girl all the way
always pleased with ghd products no change here
I used to use a flatiron which doesn't curl the hair very well..leaves a crease in the hair. The ghd styler is awesome for both curling and straightening awesome product
very quick to heat up and they are much hotter than any other styler I have used. Love that they can be used when travelling abroad with dual voltage. Thanks to my sister for recommending this product.

recommended by my hair stylist. Was planning to order regular model but professional model was on sale. Heats up very quickly. Works great. I have curly hair but no on knows
To solve this problem, CHI’s new G2 Ceramic and Titanium Flat Iron features a digital temperature display located right on the outside of the handle. No more knobs or dials, just buttons and electronic displays, and it is intuitive to use! This feature is great for maintaining an exact temperature during styling and also allows users of varying hair types to experience the professional-grade results CHI hair straighteners have delivered for years without the worry of damage or frying!
buy it you'll like it.

this is my second ghd my first lasted 10 years. Does not break hair. My hair is thick but fine and breaks easily. I have no problems with it. Hope this one lasts another 10 years

Very pleased with these ghds. Came when they were meant to and was able to track. I like good service like this.
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