This is an expensive straightener, but it's worth every penny! I've had mine now for over a year, and I know I'll have it for many years to come. The iron itself is black and gold. I have long, thick, straight hair, but it gets a little wavy underneath if I let it air dry. If I blow dry it, it gets a little poofy and I use this to give it a more smooth, sleek look. It takes a couple passes of going over my hair before it's completely straight, but with cheaper ones it takes longer. It doesn't take too long to do all of my hair. It heats up super fast, and if I'm in a hurry and forget to turn it off, it turns off by itself after thirty minutes. I have dropped it a few times, and it's still going strong. I recommend this for everyone.
I worked in the hair industry for a while so I've used a lot of high end flat irons and I got to say, this one did not impress me at all. I'd never used a GHD before this btw (none of the stylists I know have one) but I ended up ordering the GHD classic styler--which btw seems to be the same as the "IV styler"--instead of the CHI Turbo due to the fact that at the time, the GHD was on sale and basically the same price yet it offered more versatility (the turbo has a velvet cover so you can't use it to curl).
Used by celebrities and professional hairstylists, the GHD has the street cred other flat irons rarely get. This is one versatile device with a trusted and proven styling prowess—it’s all in the name! The GHD Styler is also a great investment for people who are in the hairstyling industry. It may be a little expensive but hey, you’re bound to get more than what you’ve paid for.
The perfect tool for all your hiar styling needs. universal voltage for worldwide travel use. . The nose of the plates touch first, so it leaves a very small gap as you look down the plates, but if clamped down on tightly, they do eventually touch. ghd stylers have floating plates that help the hair glide through the hair effortlessly. The gap should almost disappear once the hair glides through the plates

Against the ghd Platinum Styler: On the other hand, the Platinum Styler features more sensors and heaters than the new ghd Gold. This essentially means it will heat the hair quicker, and is a little safer in terms of heat delivery, too. Six sensors and heaters work to deliver optimal heat to the hair, instinctively adjusting to give you a transformative experience. Where this is the top-of-the-range choice, the ghd Gold Professional Styler sits perfectly in the middle, a great mix of affordability and professional quality.


This ghd Gold Classic Styler shines bright with a luxe, sleek design that gives a professional finish. The luxurious plates smooth your hair for an ultra-shiny result, with contoured edges that help to create perfect curls and waves. The innovative golden plates have a high-gloss finish to glide through hair effortlessly, giving you a salon perfect finish every time. The ghd Gold Classic Styler stay cooler to touch for longer and are lighter to handle, and the universal voltage ensures same styling performance wherever you are in the world.
Always on the road? You can use the GHD Classic Styler during travels; its universal voltage plug can be used in a variety of sockets and also automatically adjusts its own voltage for optimum versatility. The device itself is equipped with a variety of “modes” to fit your lifestyle. When the device is not in use for 30 minute, it reverts to sleep mode so you can save up on energy and heat temperature. Its shiver mode, on the other hand, is an advanced option that fights condensation in a room with temperatures below 5°C.
It did get straight and it didn't pull or drag on my hair which was nice, but it took twice as long as it usually does (and lately i've been using a $35 flat iron I got from Amazon!) due to the fact that I had to go over and over it in increasingly smaller sections. I already use thin sections so this was just ridiculous. What annoyed me was that even after all this my hair remained poufy and never really got that shine I usually get. My hair btw, isn't even curly it's more wavy/frizzy/poufy--so I don't require tons of product or anything like that bc straightening my hair has always been an easy no-fuss affair. Usually, it takes like, one pass to get'er done.
Upon learning about the new ghd Gold, one question quickly came to mind when the intrigue settled down — how does the new product stack up against ghd’s other models? If you’re a longtime fan of the brand, you will have seen numerous stylers hit the market to rave reviews, so it can get a little confusing when it comes down to making that big choice.
Delivering high pressure air flow for super-fast drying while advanced ionic technology reduces frizz and flyways to give a smooth salon-style finish in half the time*. The ghd hair dryer was designed by professionals for professional and offers you the best hair drying experience at home. Variable power and temperature controls, plus the choice of two nozzles, allow you to tailor your blow-dry to your hair type, while a cool shot button. 

If you’ve read enough ghd flat iron reviews, then you’ve probably realized the main problem about this ghd flat iron. It’s the fact that it’s so popular that so many people are trying to peddle fake copies. It’s hard to believe that people would try to come up with fake ghd straighteners, but they’re now like Zippo, Louis Vuitton, and other iconic brands. There are so many fakes around! 
If you’ve read enough ghd flat iron reviews, then you’ve probably realized the main problem about this ghd flat iron. It’s the fact that it’s so popular that so many people are trying to peddle fake copies. It’s hard to believe that people would try to come up with fake ghd straighteners, but they’re now like Zippo, Louis Vuitton, and other iconic brands. There are so many fakes around! 
The ghd Gold Classic Styler has smoother, golden plates for straighter, sleeker hair, or more voluptuous curls and styling. The ghd Gold Classic Styler has a sleeker design and an improved outer body so that it stays cooler to the touch and is lighter to handle. Gold glimmers through the smooth black plates, which are even more contoured so that they slide through the hair and achieve a high-gloss result. A protective heat guard is included to protect surfaces, and a protective plate guard to protect the plates when you need to transport the Styler. For even more peace of mind, the ghd Gold Classic Styler automatically switches off if not used for 30 minutes.
This ghd Gold Classic Styler shines bright with a luxe, sleek design that gives a professional finish. The luxurious plates smooth your hair for an ultra-shiny result, with contoured edges that help to create perfect curls and waves. The innovative golden plates have a high-gloss finish to glide through hair effortlessly, giving you a salon perfect finish every time. The ghd Gold Classic Styler stay cooler to touch for longer and are lighter to handle, and the universal voltage ensures same styling performance wherever you are in the world.
We’ll admit, the $150 price tag did give us pause, but when it comes to applying high heat to our hair, we want to make sure the styling process is as quick and snag-free as possible. While a lower quality tool may save your budget in the short term, if its mechanics aren’t up to par it could require a few extra passes over your hair, which can wind up damaging your strands in the long run. With the GHD Classic Styler all you need is a quick glide in order to achieve perfectly smooth hair. The thin, rounded barrel even makes it ideal for mastering those loose waves you’ve been dreaming of.
This is my second GHD flat iron. I had the first one for around 5 years. Any flat iron that lasts more than 1-2 years already gets points from me. I broke the cord on the old one but I liked that iron better than the ones I have used in the past (Chi), so I got a new GHD and went a step up from the classic styler to the this time. I can't remember what website I ordered it from but it was on sale. It was still expensive but knowing that my last one lasted for years it's cheaper than me buying a cheaper iron and needing to replace it yearly. It takes about 30 seconds to heat up, it does not have different temperature settings. When it's ready it makes noise, it startled me the first time because I wasn't expecting it lol. It sounds like a cell phone ring tone. Now I like it bc I know when it's ready to use. It comes with a little black silicone (I think) cover that slips over the plates so you can put that on and put it away while it's still hot, or if you're packing, throw it in your suitcase as soon as you're done using it. I have long, naturally thick frizzy curl, that I bleach, blow dry, basically put through torture! The humidity where I live has been AWFUL lately. There are days that I flat iron my hair and it looks great and smooth and I walk outside and it explodes. Unfortunately I think that until I find a miracle product or go back to getting keratin treatments, that's just the reality of my hair and the humidity. I dont think any flat iron will be able to miraculously lock out all humidity. I get my hair shinier and smoother with my GHD iron than with other irons I have used. Now, if I can learn how to master flat iron curls!
Contact GHD asap. That's how I knew something was off with my straightener. The first time it happened the same thing to me, I turned it off, removed from the plug and waited and tried to turn it on again but I still get the red light flashing on and off. I tried doing it for a few times but still had the same issue so I contacted GHD and they replaced my straightener but after a few months it happened again. It sucks because for the price we pay for these straighteners we expect quality but unfortunately it isn't the case with these products.

Against the ghd IV Styler: Although the IV Styler is one of the original products in the ghd range, it’s still pretty beloved amongst customers, especially because of its affordable price. Unlike the new ghd Gold Professional Styler, though, this product only boasts one sensor that stretches across both plates, meaning it’s less intuitive at heating your hair.
In 2001, ghd revolutionized the way women styled their hair with the launch of its first styler - a professional tool designed for salon use that could also be easily used at home. ghd continues to be one of the leader and innovator in hair styling with its range of professional brushes, hair straighteners and hair dryers, and ghd Style styling products.
Like all ghds, the IV heats to 185 degrees, which is perfect for creating a poker straight finish, glamorous curls or beachy waves. The floating aluminium plates make the styler easier to hold and control, while also ensuring those tell-tale dents in the hair are a thing of the past. Other features of the IV Styler include a 2.7 metre cable, an automatic shut down after 30 minutes, and universal voltage.
Achieve seductive soft movement: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray to add shine and hold when styling. Place a fine section of hair between the plates of your ghd Gold Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For a soft curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with a wide-tooth comb.
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