During the First World War, women around the world started to shift to shorter hairstyles that were easier to manage. In the 1920s women started for the first time to bob, shingle and crop their hair, often covering it with small head-hugging cloche hats. In Korea, the bob was called tanbal.[28] Women began marcelling their hair, creating deep waves in it using heated scissor irons. Durable permanent waving became popular also in this period:[29] it was an expensive, uncomfortable and time-consuming process, in which the hair was put in curlers and inserted into a steam or dry heat machine. During the 1930s women began to wear their hair slightly longer, in pageboys, bobs or waves and curls.[13]
I read several reviews before I ordered and I almost didn't order at all. The price was so good I was really doubtful it would be a true ghd. But it was coming directly from amazon not just fulfilled or a third party so I thought just give it a shot mentally prepared it might be fake. I got it yesterday registered it with ghd with no problems. Used it this morning and it works fabulously. If you order from amazon llc you will not be disappointed but be careful of “fulfilled” or “third party”. Hope this review helps someone questioning the authenticity as I was.
We don’t know too many people that are using their hair straighteners vertically, but there must be a few since ISA has made a point of clarifying that this model is intended only to be used horizontally, i.e., perpendicular to your hair. According to the manufacturer, using the hair straightener horizontally reduces hair pulling for a more comfortable experience. This may be particularly important to you if your hair tends to knot easily or you have unruly curls and texture.
If your hair is fine, fragile or damaged you have to be careful with the temperature. Your locks require the lower heat to reduce the damage. The maximum heat level that you can apply on thin or damaged hair is 350°F. But maybe you should start with lower temperature, something like 170°F – and see if this would work. Also, thin damaged hair requires a flat iron with narrow plates so that you will be able to straighten it in one pass.
If you are looking for faster results, a hair straightening brush is more appropriate – it is a hybrid between a brush and a straightening iron, used best on dried hair and effective even for the most unruly naturally curly hair. You can use the straightening brush on hair that is washed and dried, and obtain the straightening iron results with  much easier and intuitive brushing move. 

I started this site after I made the decision to get a new hair straightener. I am not a novice with irons by any means, and I’ve had just about every kind imaginable except for some of the newest options. When I realized how far the industry had come in the last couple of years, I decided it was time to try something new. A good flat iron can last for years, as long as you look after it and make sure you buy one that’s robust enough to take what you put it through. By doing your homework up front, you can make sure you not only get the right straightener for your locks, but you don’t end up spending an inordinate amount of money on something that doesn’t work for you. Believe me, I’ve been there!
If you are looking for volume for your fine hair then I would recommend the Vidal Sassoon VSHA6471UK which is a superb hot air styler.  Designed especially to give lift and volume from the root it will give you enviable curls and waves.  It is supplied with two brush sizes 19mm and 25mm so it’s ideal for shorter styles too (use the smaller brush) and gives a pleasing smooth finish that is tangle free.  You cannot fault the price either, on Amazon.co.uk this retails below the price of a salon blow-out.
Ghd reputation is unquestionable. This styler is the best and there isn't much more to say good value for money from this supplier.
My hairdresser really rates ghd products saying they know about hair and make sure their products style without causing damage. Everything about the ghd styler speaks of quality and a lot of attention to detail. The blue accented shoebox outer packaging is pretty enough to use for long term visible storage a heat resistant mat wraps around the storage bag and the straighteners themselves have metallic icy blue accents bringing the whole thing together into a coordinated package.heating up time is fast at a few seconds with a helpful 'beep' sounding at switch on accompanied by a flashing light. You are alerted to full heat attainment by further beeps and a constant light. A full head of curly tending towards frizzy shoulder length hair was straight within a couple of minutes.the cord length was ample for my requirements and the straighteners proved easy to use. The plates made short work of the task and a useful silicone guard safely holds the plates together once you're done. Everything then packs neatly away into a storage bag which has a divider to ensure the lead and plug remain separate to the styler and around which the heat resistant mat clips into place.in summary• fast heat up time of a few seconds• beeps to alert once ready for use• easy to use with a generous lead• simple on off switch no temperature control needed • heat resistant mat and storage bag• silicone guard to hold the plates closed for easy storagethis would make a beautiful gift whether to self or another delivering both practicality and icy good looks.
love it totally worth it
Amazing product.
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Literally the best flat iron I have used to date. The heat is always consistent no matter if my hair is wet or dry. I love how it heats up and beeps as soon as its ready in 30 seconds or so. I only have to spend one pass in each section.
beautiful looking and feel very good quality. They are designed to be very comfortable to hold and I love that they switch on and heat up in seconds. They come with a mat to protect surfaces from burns and a good travel case. The cable is a decent length. Best of all they do a brilliant job on my hair and don’t seem to dry it up despite daily use. Unlike my old straighteners I have managed to avoid burnin myself too.
Coming in at a close second, the CHI G2 Ceramic and Titanium Flat Iron is our second editor’s choice as the best hair straightener on the market today – featuring fool-proof and color-coded temperatures for easy straightening or who just wants to protect their luscious locks. We also love the digital display that is featured on the CHI G2 model along with its combination ceramic and titanium design for optimal shine!
From the time of the Roman Empire[citation needed] until the Middle Ages, most women grew their hair as long as it would naturally grow. It was normally little styled by cutting, as women's hair was tied up on the head and covered on most occasions when outside the home with a snood, kerchief or veil; for an adult woman to wear uncovered and loose hair in the street was often restricted to prostitutes. Braiding and tying the hair was common. In the 16th century, women began to wear their hair in extremely ornate styles, often decorated with pearls, precious stones, ribbons and veils. Women used a technique called "lacing" or "taping," in which cords or ribbons were used to bind the hair around their heads.[14] During this period, most of the hair was braided and hidden under wimples, veils or couvrechefs. In the later half of the 15th century and on into the 16th century a very high hairline on the forehead was considered attractive, and wealthy women frequently plucked out hair at their temples and the napes of their necks, or used depilatory cream to remove it, if it would otherwise be visible at the edges of their hair coverings.[15] Working-class women in this period wore their hair in simple styles.[14]
good price for ghd's so very pleased
these ghd's come in a nice gift box that looks great. The set also includes a paddle brush and two hair styling clips. Also included is a case with combined heat mat. They heat up quickly and make short work of straightening my fine long hair. The paddles are quite small and narrow in comparison to other straighteners so may take longer to use through thick or curly hair. I was pleased with the results and the smoothness lasted for several hours. The only issue I have is that the straighteners only just about fit in the case and I couldn't also squeeze in the brush and clips so not as compact for travelling.
While there are a lot of great options to choose from, our all-around top pick is the LumaBella Keratin Duel Touch Hair Straightener. Featuring unique, keratin-infused plates for optimal shine and less damage, the LumaBella Keratin Duel Touch Hair Straightener proves that technology really can make a difference when it comes to hair care! We also love this model’s innovative smart heat sensors that protect hair from heat damage and lock in moisture.
We don’t know too many people that are using their hair straighteners vertically, but there must be a few since ISA has made a point of clarifying that this model is intended only to be used horizontally, i.e., perpendicular to your hair. According to the manufacturer, using the hair straightener horizontally reduces hair pulling for a more comfortable experience. This may be particularly important to you if your hair tends to knot easily or you have unruly curls and texture.
it might be expensive but when you have a lot of holiday functions to attend getting it right first time is a must and for my other half that means going with a quality brand to do a fab job. She loves her good hair day products and with this little gift set on hand she's not only going to feel pretty damn special but will enjoy using it. Ok so it might be a christmas present but hey who says that the lady in your life has to wait it can be an early gift and perhaps day one of her own personal advent calendar.right yes its pricey however other products we've had from them have lasted years of constant use and as mr royce used to say quality is remembered long after price. Add to this a swish presentation box that looks nice and expensive alongside some straightners that will help get those tricky little bits on the side that just love to fluff up and all round I know that my other half is going to be more than happy. Ghd you're stars.
This is a great hair straightener. It lets you straighten your hair straighten but curl flip the ends or even curl your hair. I definitely recommend getting a heat pouch so you can put it away in for example a suitcase right after using it but this is an excellent product. I've had it for a while now and friends have had theirs for longer so it lasts too.works in different countries with other voltage e.g. I took it to australia and the beep to let you know that it's hot is awesome.
Before placing your entire head under unnecessary heat conditions, try straightening a small section of your hair with what you believe is your ideal heat setting. Take notice of the way your hair reacts to this temperature, paying close attention to any fraying or singeing that may result. Smoking and that dreaded burnt hair smell are a sign that you may need to tone it down a bit to avoid permanent damage to your precious locks.
Bought this as a gift for my girlfriend. She loves it. Got it for cheaper than they sell the same one at those make up stores in the mall.
I will start by admitting that I really don't do much with my hair. It's naturally curly and I never even blow dry it. I gave my last flatiron to my daughter when she went away to college.but after using the ghd styler I think the reason I never did much with my hair is because I was always using substandard products. This styler doesn't pull my hair. It runs through smoothly. It takes at most two passes to straighten my hair. It heats up really quickly. I love the fact that the cord is super long and swivels. It doesn't leave my hair looking frizzy. It even helps to straighten out my cowlick at my hairline. It curls easily as well but I mostly just used it for straightening .it has an on off switch and a led light to indicate when it's ready to use which is about 30 seconds it's super fast . It's also dual voltage which is fantastic when I travel you just need to provide a plug adapter for the outlet .it's pricey but definitely worth the money. If you are in need of a styler to use every day invest in this one

If you are looking for faster results, a hair straightening brush is more appropriate – it is a hybrid between a brush and a straightening iron, used best on dried hair and effective even for the most unruly naturally curly hair. You can use the straightening brush on hair that is washed and dried, and obtain the straightening iron results with  much easier and intuitive brushing move.
I have very curly hair and used my friends styler and fell in love I bought this on amazon after reading the bad reviews. Beautifully packed in a very nicebox very easy to register b. So it’s not fake

“I’m a licensed hairdresser and I’ve used many hair straighteners, including Chi and Paul Mitchell. They work, but my hair is so thick that it takes me at least 30 to 40 minutes to properly smooth my hair. This is the absolute best hair straightener I have ever used. It straightened my hair in ten minutes (no joke). I’m extremely pleased and shocked. Looking to purchase a second one to have on hand for the future.”
Once you have purchased your new hair straightener and mastered the multitude of ways you can put it to good use, the only thing left to do is take care of it, so it lasts for years to come! Just like any luxury beauty tool, you will want to care for your hair straightener to extend its longevity and prevent corrosion (which can actually leak into your flowing locks…yuck!). Our top tips for caring for and cleaning your new hair straightener include:

I read several reviews before I ordered and I almost didn't order at all. The price was so good I was really doubtful it would be a true ghd. But it was coming directly from amazon not just fulfilled or a third party so I thought just give it a shot mentally prepared it might be fake. I got it yesterday registered it with ghd with no problems. Used it this morning and it works fabulously. If you order from amazon llc you will not be disappointed but be careful of “fulfilled” or “third party”. Hope this review helps someone questioning the authenticity as I was.
I love it 👍
“Works great. Various and high-temp settings. Heats up very fast! My daughter and I both use this. I’m also a hairdresser, and this works great on my clients of all hair types. It’s easy to curl with it as well. I love curling with a flat iron. Great size and ceramic is my favorite, as it glides nice and smooth and heats evenly. It has a swivel cord, so it doesn’t tangle. Auto shut-off in case you leave it on. So far, so good.”

I love my new ghd professional original styler 1 inch. The dual voltage allows me to style my hair when traveling which was a real problem before. Compact to take on any trip. Love it
Like everyone else I was really afraid of getting a fake ghd product from here. In the past I have been ripped off before when trying to buy this straightener but I took a chance anyway and its real I verified it on the website and I got an email back saying its authentic. I am really pleased I got this straightener for 90 dollars
“Works great. Various and high-temp settings. Heats up very fast! My daughter and I both use this. I’m also a hairdresser, and this works great on my clients of all hair types. It’s easy to curl with it as well. I love curling with a flat iron. Great size and ceramic is my favorite, as it glides nice and smooth and heats evenly. It has a swivel cord, so it doesn’t tangle. Auto shut-off in case you leave it on. So far, so good.”
This is the best flat iron ive ever had in my life I have long hair and although its a 1 inch it straightens my hair like nobodys business I love the way it heats up fast and not only that the first time you try it by whatever hair type you have it will adjust the heat for your type of hair and my hair is super thick wavy and frizzy. So yes it works best flat iron and I heard about this flat iron from the best professional hair and make up stylist in the world kandee johnson.
this is the original because I registered it with ghd. The flat iron is light weight and you only have to go over your hair once. I am an indian with long and very frizzy hair and this flat iron does the trick. It leaves the hair straight and smooth highly recommended.

I have curly hair and so it always took me much longer to straighten my hair. I saw my sister had this straightner and so I tried using hers and it took me about 10 min to get my hair totally straight anyways my other straightner had broke so I bought this one and it's really really good. Would very much recommend
These ultra-smooth plates are great for straightening stubborn strands like curls and waves and are also ideal for creating natural, finished curls (similar to a curling iron) and even beachy waves. By gliding effortlessly across hairs of all types, without pulling or breakage, the ISA Professional Titanium Flat Iron has the potential to leave your hair looking and feeling healthier after each use.
I have had this straightener for months now and I love it. I have really thick hair and it gets the job done quickly.pros heats up incredibly fast beeps to tell you when it's ready doesn't fry your haircons no ability to adjust temperature non movable irons as opposed to amika which I had before I would definitely recommend this for anyone who's looking for a simple but high quality straightener.
That’s what is so great about hair straighteners: these devices can give you salon-worthy curls or celebrity-inspired straight hair that can change just as easily as your mood if you’d like! So, the next time you find yourself wishing for something you don’t naturally have, try using your hair straightener to bring out the best of your natural beauty. Who knows, you just might love a change!
I have very thick, long and wavy hair and this hair dryer/straightener is the best ever at making it look like I just stepped out of a salon! I have a ton of different hair styling tools mostly because I had not found one that really does what I need well--until I bought this one! It dries & straightens my hair in just 10-15 minutes and instead of a flat dry look I get from a hair straightener it looks silky! People at work keep asking where I get my hair done at. It is fabulous at helping get the hair in the back of my head. I LOVE, LOVE, LOVE this dryer! Thank you finally Revlon! P.S. How did the rest of you get to sample it for free! I would love to be on that list!

Look no further your favorite hair appliance has arrived ghd flat iron no need to adjust for temperture the iron will take care of everything. Make hair super straight and shiny heats up in 30 seconds must buy no need to go over the same piece of hair over and over again. You can straighten hair in 5 minutes

FHI’s rounded edge allows you to easily curl or add waves without much effort. It’s almost as small as a travel flat iron, and I love that it straightens even the poofiest sections with just a single pass. But don’t just take my word for it, listen to Beyoncé (via InStyle): “I’m crazy about it! I can’t live without my flatiron! It takes me about an hour to do my hair, and the only time I don’t is when I’m on vacation.”
I ordered the ghds as my older ghd's were starting to get wore I was little bit weary over ordering ghd's as they are a lot of fake ones about. I ordered these on the thursday dinner time and I paid the express delivery as I was wanting to use them the friday night I was going out well worth paying the express delivery as they were delivered the next day for 8am. I registered the ghds straight away on the ghd site and were the real mccoy .i have quite thick long hair I had no problems straightenting my hair but did have to re do it a little bit later on if was to purchase ghd's again I would buy the bigger plate ones but that isonly because of my thick hair would definatley recommend them
Don't ever consider buying any other brand of hair straighteners. I have very curly hair and these are the only straighteners that actually so the job and I have tried many over the last 15 years.
Great straightener

Great product fast delivery thanks


Though it looks high tech with an LCD screen, this budget-friendly straightener has impressed Amazon reviewers everywhere. "I have very thick curly/wavy hair and in a matter of 45 minutes my hair was the straightest I’ve ever been able to get it by doing my hair on my own," wrote one reviewer from Florida, who said her straight hair managed to endure the state's humid climate.
Very pleased with this product I bought 2
thank you
I just received my ghd classic sytler yesterday and registered it on ghd's website. It wasn't a fake and did my hair for the first time this morning with it and couldn't be happier with the results my hair feels so healthy I had tried a chi first returned it. Bought a croc which was better but still wouldn't tame my thick coarse hair without being on the 450 degree setting which made me nervous. I bought the ghd on the recommendation of a couple of friends who I trust. Read reviews on amazon and made sure to purchase the iron direct from amazon. Glad I did this flat iron is awesome my hope is that it lasts longer than a year
great ghd styler . Very happy with them
Smooth and doesn't pull...it's so much better than my last flat iron and I style my hair in much less time
I really liked this device it has light weight and easy to use. Also it is become hot in few seconds.

after reading other reviews about people not getting an authentic ghd flat iron I contacted my niece who bought one for my sister at the retail outlet sephora and asked her to send me the sku number off the box. Once I got that I was able to look through the models available on amazon and buy one that is authentic. Other people's reviews had convinced me to make sure I was getting an authentic ghd flat iron. I am grateful to them for posting their review so I could make an informed purchase. I really like this flat iron. I had used my sister's ghd when I was visiting her last year so I already knew this was the brand for me. I have very think hair and the revlon and conair brands just weren't cuttin' it.

Love it. Works great. Does the job fast. Been using it for a month now and my hair is still healthy not dried out. My stylist used this brand on my hair and he recommended this brand before the others out there. Shipping was fast too got it sooner than I expected.


My friend recommend this flat iron and I am so glad she did it works wonderfully. Heats up very quickly and beeps when its ready for use. Does a great job of straightening my long hair and it lasts until my next wash. Worth the money
absolutely amazing I have long super thick curly hair and I couldn't believe how well the ghd worked. I've used a chi for years and the ghd is a million times better. One pass and my hair is super straight. I wish I had bought one years ago.
The manufacturer backs up all of this with a 4-year warranty. And the price ain’t to shabby either! So, any problems? Well, some owners have reported that the reservoir leaks whenever you push the vapor button. The good news is that some have noted no difference between using the vapor technology and not using it. The result is still the same – beautifully sleek and shiny hair. Also, due to the reservoir, it is quite bulky and a bit heavy.

I got a real product works very fast do not damage hair and I just love it very good price
auto heat so you don’t have to manually set the temp. My previous iron I had to manually set which I found out I was putting way to much heat on my hair. Saw this iron for almost half the price here on amazon. Literally takes seconds to heat up. Just love it
Ever since the early 2000’s when the planet collectively decided that straightening our hair to death was a good idea, beauty companies have been searching for a way to achieve beautiful and natural-looking straight looks without frying or unnecessary damage. From ceramic plates to protective sprays and everything in between, we have been desperately searching for some way, any way, to show off a straight head of hair that isn’t entirely made of straw.
I received my styler on time and was able to register it so it's the real deal. Very easy process. This iron leaves my hair soft shiny and straight I love it more than my paul brown which I have used for years. I highly recommend it to anyone.
3rd September 1665: Up, and put on my coloured silk suit, very fine, and my new periwig, bought a good while since, but darst not wear it because the plague was in Westminster when I bought it. And it is a wonder what will be the fashion after the plague is done as to periwigs, for nobody will dare to buy any haire for fear of the infection? That it had been cut off the heads of people dead of the plague.
This is my second iron with the first one lasting more than 5 years. I specially chose this brand because of the plug circuit breaker since the model I had before this one burned my bangs. I've never had a problem with this model and absolutely feel the price is equivalent to it's quality. Also if you take care of your iron your iron will not disappoint you.

My last ghds lasted me 10 years. The hair straighteners are really good when working however the ones i’ve been sent are faulty you can hear the electricity within the straighteners crackleing sounds like a loose connection so i’m scared to use them. Would be excellent if this wasn’t the case.

the product is nice safe and easy to use.
Martin Penny, Gary Douglas, Susan Powls and Robert Powls founded ghd in 2001.[7][8] The three collaborated to buy the rights to a hair straightening iron from a South Korean inventor.[9] The brand quickly took off organically, and the company did not even begin advertising until two years after its launch.[10][11] By then, hair salons and word of mouth carried ghd to £12 million, against a forecast of between £3 million and £4 million.[9]

If your hair is plagued by tangles and knots on a regular basis (even in between straightening!), try switching your hairbrush out for a wide-toothed comb! The added space in between the teeth gently separately knots and tangles without the painful “Ouch!” with each stroke. If that still isn’t enough to tame your stubborn tresses, try a wet brush! These brushes are specially designed to work through knotted, wet hair without any tugging or pulling.
The DAFNI is the top-quality hair straightening brush that set social media on fire when videos featuring the tool started appearing a few years ago. You can only use it at 365° (when all four LEDs light up, you know it’s ready) so it doesn’t get hot enough to work effectively on extremely thick or knotty hair, and it may be a bit too hot for severely damaged or thin hair. But 365° is perfect for medium-to-thin hair, making the DAFNI easy and rewarding to use for most women.
Sadly, the plates in the LumaBella Keratin Duel Touch Hair Straightener won’t begin to magically levitate on your bathroom sink! BUT they do float in the frame! They are specially engineered to deliver a consistent heat with a smooth glide, and their design enables a flexible grip on the straightener, giving you great results no matter how you hold it. Even better, it won’t tug or pull like so many others on the market. The result is pain-free styling in a fraction of the time!

I was very nervous after reading all the reviews I got this professional original 1 inch ghd straightener and ordered from amazon it was sold directly from amazon which I heard was the best way to go. I heard do not buy from 3 party seller. Anyway... Received it in the mail bought it for 110 including shipping and tax cyber monday sale so so happy. I registered it right away on ghd official site and got an email telling me it was real and registered. I love it it works amazing and everyone compliments on my hair. I couldn't be happier. Get it get it get it. Get one that is sold directly by amazon would be my best recommendation.

Apart from getting and paying for an extra ghd the product arrived successfully and was well received.

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