auto heat so you don’t have to manually set the temp. My previous iron I had to manually set which I found out I was putting way to much heat on my hair. Saw this iron for almost half the price here on amazon. Literally takes seconds to heat up. Just love it
In short YES! You absolutely can use too much heat on your hair. Burning hair is not a good smell, it’s not a good look either! You may end up having to get a pretty severe haircut if you’re not careful about the amount of heat you put directly on your locks. Read through this to get an idea of what’s safe and what will leave you wishing for a good trim (or possibly a wig).

Ghd make fantastic hair straighteners it's as simple as that. My girlfriend won't use any other make. This gold professional limited edition styler is very stylish and looks fantastic but most importantly it goes a great job as a hair straightener.
absolutely amazing I have long super thick curly hair and I couldn't believe how well the ghd worked. I've used a chi for years and the ghd is a million times better. One pass and my hair is super straight. I wish I had bought one years ago.
Heats up quickly and works great at straightening my hair.
this is an amazing styler I've used regular curling irons for the last couple of decades with my preference being a fatter iron. This is the first time that I've used a flat iron. I had a lot of fun playing with it and was surprised by how well and how quickly it worked. It heated almost instantly sounding a chime when it was ready to use. I sectioned off my hair and used it according to the directions on their website. It felt so slick and smooth as I pulled it down my hair that I wondered if it even made contact. However my hair was warm and perfectly straight so it did the trick it only took a few minutes for my entire head of hair to be stick straight. That's not how I wear it I was just playing. I found directions online for curling with the ghd styler and went to work. It was a little tricky at first because I was using it a way that I never used a curling iron. It didn't take long for me to get the hang of it and soon I had loose waves and curls that looked and felt wonderful. I'm thrilled with it the ghd classic styler that I received is genuine. Based on the comments here I immediately went to the ghd website and registered it and verified that it was the real deal. The only problem I had was reading the tiny date code printed inside the unit. I finally had to take a picture of it with my phone and enlarge it a little so I could make out the numbers.

Easy to use styler no waiting for long periods of time for it to heat. It heats within seconds.
I have very curly hair my father african american and my mother is hispanic...i have had many hair straighteners in my time this one is by far the best one. I always used to but 2in ones but with a 1in you can get a lot closer to the scalp. My amazing hair stylist recommended this to me and im glad she did. Mine is till working perfectly fine. She has had hers for years so they must last a long time. The timer is great it shuts itself off if it is not being used for a certain amount of time. It also heats up to the max in 20 30 seconds so you dont have to let it heat up for a long time. Its great get it.
I was very hesitant to buy this product because of some of the reviews where people received a fake ghd but when I got mine it not only looked identical to the flat iron on the official ghd site I was able to successfully register my ghd iron to guarantee the 2 year warranty and such .i am really happy with my product so far and happy that I could buy it at such a discounted price
The two strips of silicone atop Bio Ionic’s flat iron plates seem silly, but they serve an important purpose. By buffering the outer edge of the plates, they reduce your chances of hair snags. They also force you to glide the flat iron more slowly through your hair (they are called speed strips, after all). While the slower technique maximizes shininess and smoothness, the speed strips can become a bit of an obstacle if your hair is thick.
Looks great to me she uses it very day and loves it.
I ordered these straighteners as I'd had a pair before that lasted me 7 years it takes only 10 minutes to straighten my long hair and I would highly recommend these to anyone. These straighteners were also fantastic value for ghds which are usually over 100. They were extremely well packaged and arrived in perfect condition I am over the moon
works like a dream. Better than any other iron I have used before. Heats up fast and love the auto turn off
The Dafni is a “paddle” or “flat brush” type of hair brush straightener, while the BaBylissPRO Nano Titanium is a “barrel” or rotating hair brush straighteners. In general, the “paddle” design is best if you are just after a brush to straighten your hair and the “barrel” design is best if you want to add some volume & shine, curl and style your hair (or have “very” long hair).
At the price of a coffee and sandwich, you will be over the moon with the Revlon 5265CU Shape and Smooth Air Styler. It boasts 108 Amazon customer reviews with combination of 74 at 4 or 5 stars; I believe this is an excellent low cost air styler.  I would buy one of these just as a spare or to carry round as it is also lightweight so makes for a good travel solution.
If you’ve ever used a CHI hair straightener before, then you’re probably pretty well acquainted with the turn dial temperature control of models’ past. While this dial design made it easy to switch on your hair straightener each morning (even before you have had your morning coffee!), it also made it all too easy to accidentally change the temperature during use.
great
Straightens my hair fast and does not snag or pull hair
I purchased this product after trying my friend's out. It was so much better than the cheap o conair I had been using that I immediately ordered one for myself.the product came in the beautiful ghd box that is in the picture. The box does say it was manufactured in p.r.c. But I was able to register my straightener on the ghd website using the codes on the straightener's hologram and label. Excited that I got a great straightener for a great price.
I have very curly hair and used my friends styler and fell in love I bought this on amazon after reading the bad reviews. Beautifully packed in a very nicebox very easy to register b. So it’s not fake

Absolutely 100 satisfied with my purchase. I love my new flat iron. I had no issues whatsoever registering my flat iron on the ghd website and received a response immediately that my purchase had been validated so I know I this item is authentic.
Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products.

although they are selling a red version on their own website today for slightly less. So if you thought this was too cheap to be an authentic product don't worry. It isn't.


I use this daily. I have medium length naturally almost curly hair. I switched from a chi to this product at the recommendation of my hairdresser and love it I feel like chi went down in quality after my last purchase so I wanted a new brand. I like that it has the auto shutoff after a length of time so I don't have to worry about burning down my house if I forget about it. I will stay loyal to this product as long as the quality stays.

very good hair straightener.

as a hairstylist I'm picky about my tools. Read great reviews on this flat iron and it was on a sale. Came in a gorgeous box the tool itself is sleek and slim. Great design. Heats up in 15 seconds. Perfect grip. Love it
this was a birthday present for my daughter and she received it by her birthday and was extremely happy with it. Works great with her corse hair.
There are many options to embellish and arrange the hair. Hairpins, clasps, barrettes, headbands, ribbons, rubber bands, scrunchies, and combs can be used to achieve a variety of styles. There are also many decorative ornaments that, while they may have clasps to affix them to the hair, are used solely for appearance and do not aid in keeping the hair in place. In India for example, the Gajra (flower garland) is common there are heaps on hairstyles.
“I’m a licensed hairdresser and I’ve used many hair straighteners, including Chi and Paul Mitchell. They work, but my hair is so thick that it takes me at least 30 to 40 minutes to properly smooth my hair. This is the absolute best hair straightener I have ever used. It straightened my hair in ten minutes (no joke). I’m extremely pleased and shocked. Looking to purchase a second one to have on hand for the future.”
I have the heated brush and Instyler. I find that I use the heated brush more only because it is easier and quick as a bed hair controller. The Instyler does need to be handled with care a little more as the barrel is hot but I got a safety cage with mine until I was confident. The Instyler is effective when I am starting from a mass of curles and I want straight. I never use any on wet hair I think that is asking for trouble. I don’t know that one is any better than the other just different options for different times.

The Mighty Mini Downtown Styler features lightweight, durable, and microscopically smooth titanium plates which can be used to create straight, wavy, and curly styles with a silky, snag-free finish. A ceramic heating element emits far-infrared heat which locks in moisture and protects the hair cuticle from damage. Reaching 400°F in under a minute, the ceramic produces negative ions which close the cuticle for smooth, shiny, frizz-free results.
“I’m a licensed hairdresser and I’ve used many hair straighteners, including Chi and Paul Mitchell. They work, but my hair is so thick that it takes me at least 30 to 40 minutes to properly smooth my hair. This is the absolute best hair straightener I have ever used. It straightened my hair in ten minutes (no joke). I’m extremely pleased and shocked. Looking to purchase a second one to have on hand for the future.”

so far I love it heats up fast and doesn't pull on your hair.
as a hairstylist I'm picky about my tools. Read great reviews on this flat iron and it was on a sale. Came in a gorgeous box the tool itself is sleek and slim. Great design. Heats up in 15 seconds. Perfect grip. Love it

I was happy the moment I got this its so smooth when you use it was abit caught off guard by the different power cord but that was quickly fixed but nonetheless I love this piece of a styler
I have gone through so many hair straighteners that only last a few months I have owned this brand for almost three years. The only reason I had to replace it was because my puppy chewed through the cord. This straighter will last forever and works so great to either straighten or curl your hair. Has an automatic shut off so you can't leave it on and heats up in about 30 seconds. I will never buy another brand
I will start by admitting that I really don't do much with my hair. It's naturally curly and I never even blow dry it. I gave my last flatiron to my daughter when she went away to college.but after using the ghd styler I think the reason I never did much with my hair is because I was always using substandard products. This styler doesn't pull my hair. It runs through smoothly. It takes at most two passes to straighten my hair. It heats up really quickly. I love the fact that the cord is super long and swivels. It doesn't leave my hair looking frizzy. It even helps to straighten out my cowlick at my hairline. It curls easily as well but I mostly just used it for straightening .it has an on off switch and a led light to indicate when it's ready to use which is about 30 seconds it's super fast . It's also dual voltage which is fantastic when I travel you just need to provide a plug adapter for the outlet .it's pricey but definitely worth the money. If you are in need of a styler to use every day invest in this one
so far I love it heats up fast and doesn't pull on your hair.
These ultra-smooth plates are great for straightening stubborn strands like curls and waves and are also ideal for creating natural, finished curls (similar to a curling iron) and even beachy waves. By gliding effortlessly across hairs of all types, without pulling or breakage, the ISA Professional Titanium Flat Iron has the potential to leave your hair looking and feeling healthier after each use.

Just bought a new ghd straightener. I have an old one 12 years old and ghd is not available in my country so I decided to buy a new one if the older one would die . I have used the old one everyday sometimes 2x a day for 12 years and I absolutely love it. I have been trying the new one and it is a litle bit different seems to weigh a litle bit less and has a sound effect when it is turned on. I feel like the new one is to smooth but that could be because the old one is very old and has a different feel and the plates are more used. But both of them give me very straight hair. I was very skeptical when reading the reviews on amazon....is it fake or not. My conclusion is that this is not fake and the best hair straightener ever. I have long curly frizzy hair and it takes me under 5 minutes to straighten my hair. I have tried many brands over the years and I have to say that ghd is the best of the best.


The ghd dry and style gift set contains both the ghd gold styler and ghd air hairdryer housed inside a large beautifully presented gold black gift box. Presentation is superb throughout.the smart styler has an advanced heat sensor and heats to no more than 185 c to maintain healthy hair while the round shape of the barrel is excellent for producing wavy curly or straight results. The styler hearts up in record time 25 seconds and has an automatic switch off function if they're unused after 30 minutes. There's also a protective plate included in the box for extra safety. An absolute joy to use and the plates are so smooth they glide through my hair in one sweep without tangling.the ghd air dryer is the first professional salon quality hairdryer from ghd. The shape and weight of the dryer are excellent and the design will suit either right or left handed users. There's a powerful motor inside the dryer 1800w ac which means quicker drying times and it's comfortable to move around as it's light and has a long 3m power cord. My hair tends to have a lot of static because it's so fine but this dryer is super fast and locks in moisture for excellent results. Has several power and temperature controls plus a cool shot button which gives off a blast of cool air to set curls or more ornate styles.these are both superb products and the presentation is so good they certainly have the 'wow' factor. More than happy to recommend.
Works well checked the serial number on ghd's website and was authentic. Paid much less than other stores that are selling it over 200 at sephora definitely recommend
You can use this Revlon ionic flat iron for both straightening and curling, due to its 1-inch wide plates and ergonomic design. The plates are made of ceramic and tourmaline which are good for the health of your hair, reducing the damage and making your hair shiny and soft. There are 10 temperature settings, and the straightener can heat up to 455°F. Also, it takes only 15-20 seconds to heat up which is pretty fast.

First, there are the temperature settings. Obviously, different hair requires a different heat level. The thicker your hair is, the higher level of heat you should apply to straighten it. I highly recommend you to read the instructions which usually say what temperature you should select for your particular hair type. This may vary a little bit from one flat iron to another. The general rule here is the less heat you apply, the better your hair condition will be. And always use a heat protectant, regardless of your hair type.
so many people gave negative reviews for this product. However I bought directly from amazon ghdprofessional and I can register mine successfully. Also after comparing with my old genuine styler I know the new one is not fake. Don't be bothered about on earth how many holes on the cord because both of my stylers have 2 holes. So just go from amazon ghdprofessional directly and you can save a lot.

I like soo much I needed a product like this. Really it is the best in the market. The price was the best too
after reading other reviews about people not getting an authentic ghd flat iron I contacted my niece who bought one for my sister at the retail outlet sephora and asked her to send me the sku number off the box. Once I got that I was able to look through the models available on amazon and buy one that is authentic. Other people's reviews had convinced me to make sure I was getting an authentic ghd flat iron. I am grateful to them for posting their review so I could make an informed purchase. I really like this flat iron. I had used my sister's ghd when I was visiting her last year so I already knew this was the brand for me. I have very think hair and the revlon and conair brands just weren't cuttin' it.
I bought this knowing that it had great reviews and hoping that I wouldn't receive a fake like some others had reported in their reviews. I was fortunate enough to receive the real ghd classic styler successfully registered it on the ghd website and have loved it every single time I used it.i am half puerto rican with very naturally curly hair and this works wonders. It offers a all day straightening power and works wonderfully when I use it to curl the ends of my hair also.if you can take the risk of possibly getting a fake I highly recommend this product. Well worth every penny.
Remember, quality is an important requirement when it comes to getting the best hair straightener for your hair. A poor quality flat iron is not only going to work very well, it could cause damage to your hair that may take a long time to grow back. If you want good styling AND ensure the health of your hair, the best hair straightener is one that doesn’t come cheap.
We know that to colour and straighten our hair is abuse so far better to buy products which reduce that damage.these straighteners are slightly heavier than my other ghds but they're more comfortable to hold.they reach maximum temperature within seconds and the plates glide smoothly across the hair to leave it as smooth shiny and silky as though your hair was always that way.these have a safety feature which shuts off power after 30 minutes of inactivity so no need to rush back home fearing that you'd left them switched on.they also come with a heat resistant silicone cover which protects them during transport.i would always recommend using a hair care product to protect your hair whilst using any straighteners. However having been tempted to buy cheaper straighteners in the past and watching my hair fry over the months I'd used them I would recommend that you buy the best straighteners that you can afford and these are worth every penny.
love love love I owned a sedu for several years but when the cord shorted out I thought I would replace with another sedu. The reviews noted the same problem I had so I decided to go with another brand. I did a lot of research and read a ton of consumer reviews. I finally settled on this ghd flat iron. The price was great great reviews and as someone who is known to leave my flat iron on all day I loved the automatic shut off function very pleased with this it heats up within 10 seconds and straightens beautifully I got several compliments on how straight and shiny my hair was after using it great product very pleased
this product got to me in time I liked it a lot and so far is my favorite straightener

Easy to use styler no waiting for long periods of time for it to heat. It heats within seconds.

This is a styler which takes the guilt out of heat styling and the world’s first smart styler that predicts your hair’s needs. Tri-zone technology ensures that heat is maintained so hair remains healthy, glossy and strong; giving you great results without compromising the condition of your hair. The intelligent irons constantly adapt to your individual hair fibres to deliver the optimum styling temperature at all times. Styling with the ghd Platinum+ has also been proven to be safe for coloured hair as well as reducing hair breakage and increasing shine.
These glacial blue stylers are gorgeous. Slimline but not compact they come in the standard heatproof carry wrap favoured by and included with all ghd products. These make an excellent gift. They come enclosed in a gorgeous sturdy high quality box. The stylers themselves heat up nice and quickly usable in no time at all. For cooling down this takes a while and I'd definitely recommend to use the mat provided for safety. Well manufactured and a quality product as expected from this brand.
“Amazing! I have used a high-end salon-quality CHI flat iron for years, thinking it top of the line. I tried Conair Infiniti with rather low expectations but needed a backup at a reasonable price. Boy, am I glad I got off my high horse and took the plunge! This is the best flat iron I’ve ever owned. I have dry hair, and this leaves it looking shiny, soft, smooth, and moisturized. My CHI still straightens wonderfully, but my hair still looked a bit straw-like (even while using flat iron protectant every time). I am totally sold and thrilled with my Infiniti, and the price is AMAZING for something that FAR outperforms its salon-priced counterparts. It’s well-made, sturdy, pretty to look at, heats up quickly with functional, easy-to-read controls, and has a comfortable weight and handling. I love mine and no longer even bother with the CHI anymore. My hair is soft, shiny, healthier and SO much less ‘fried’ than before, even with daily use.”
Titanium irons are more powerful. They heat up much faster and have a higher ionic distribute, and they work great on really thick, curly or stubborn locks. For instance, popular BaBylissPRO Nano Titanium-Plated Ultra-Thin Straightening Iron is made using titanium. And if your locks are pretty easy to straighten, you probably don’t need such a powerful tool.
If your hair is fine, fragile or damaged you have to be careful with the temperature. Your locks require the lower heat to reduce the damage. The maximum heat level that you can apply on thin or damaged hair is 350°F. But maybe you should start with lower temperature, something like 170°F – and see if this would work. Also, thin damaged hair requires a flat iron with narrow plates so that you will be able to straighten it in one pass.
replaced my old ghd’s. After 10 years as I thought they were losing heat these are great I stuck to the same ones as I have had other straighteners and they weren’t as good these are the real deal and don’t damage my coloured hair better the devil you know I always say
7 21 14 I purchased this flat iron on may 25 2013. I've used this product every day since then with no issues. Also the styler is not a fake and I was able to register it on ghd's website with no problem. I only buy products that are ship and sold from amazon.com only maybe that is why so many people have received fakes I'm not sure. I have course thick hair and this flat iron has been wonderful. The plates are hot but doesn't damage my hair or the ends. I would recommend this flat iron.
Introducing ghd curve®, the new range of curling irons & wands from ghd. Featuring tri-zone® technology for gorgeous, shiny, bouncy curls that last as long as you do. The protective cool tip provides you with a safe place to hold the hair in place while you curl, and the built-in safety stand allows you to place the wand down securely during styling.

I read several reviews before I ordered and I almost didn't order at all. The price was so good I was really doubtful it would be a true ghd. But it was coming directly from amazon not just fulfilled or a third party so I thought just give it a shot mentally prepared it might be fake. I got it yesterday registered it with ghd with no problems. Used it this morning and it works fabulously. If you order from amazon llc you will not be disappointed but be careful of “fulfilled” or “third party”. Hope this review helps someone questioning the authenticity as I was.


I previously owned a basic chi for about 4 years until it recently stopped working. I bought this one after using a friend's ghd styler and I love it it does a much better job than my chi ever did and my hair stays straight for longer
“I’m a licensed hairdresser and I’ve used many hair straighteners, including Chi and Paul Mitchell. They work, but my hair is so thick that it takes me at least 30 to 40 minutes to properly smooth my hair. This is the absolute best hair straightener I have ever used. It straightened my hair in ten minutes (no joke). I’m extremely pleased and shocked. Looking to purchase a second one to have on hand for the future.”
love it
A lot of people don’t know there are tons of ways you can style your hair with a flat iron, and this actually might help you decide what size iron to get. You can curl, wave, straighten, add body, twist and more – just with a flat iron! Your straightener is so versatile you can skip most other styling tools and save money by investing in one that will do all of this for you. I walk you through different options for styling with your flat iron so you get the hairdo you want.
authentic heats up immediately and straightens in no time. Worth the
At most times in most cultures, men have worn their hair in styles that are different from women's. American sociologist Rose Weitz once wrote that the most widespread cultural rule about hair is that women's hair must differ from men's hair.[38] An exception is the men and women living in the Orinoco-Amazon Basin, where traditionally both genders have worn their hair cut into a bowl shape. In Western countries in the 1960s, both young men and young women wore their hair long and natural, and since then it has become more common for men to grow their hair.[39] During most periods in human history when men and women wore similar hairstyles, as in the 1920s and 1960s, it has generated significant social concern and approbation.[40]

If you have ever visited a luxury spa or wellness company, you have probably run across far infrared heat a time or two. Without going into too much science, infrared heat is the same heat you feel when the sun kisses your cheeks and warms your body from the inside-out. Far infrared heat, in particular, has been used by medical and wellness professionals for years to treat a variety of conditions from muscle pain to even cancer.


the ghd iron is far superior to any other flat iron out there. I will never buy anything else. They last forever

best flat iron I've ever owned. My hairdresser recommended ghd and I couldn't be happier. I have owned chi in the past but bit the bullet on this one when my second chi quit working and I'm happy I did.

as most ceramic ghd's this works extremely well.
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