my styler seems to be legitimate and has the shiny sticker and seems to be correct in all other ways. It does indeed work so that really is all that matters. I was given this free for an honest review. I have to say overall I like this styler. It is the perfect size for my hair as it is short and medium in thickness. The styler it self is a little heavy to hold up for long periods so just be warned about that and it rolls on my counter top. It heats up quick and works great though and I love that I can curl or straighten and it has an auto shut off in case I forget to turn it off that is the best feature to any styler in my opinion so I do not burn my house down . Also this one in particular looks very nice not that it matters for functionality but it is a pretty iron. I was able to straighten my hair in far less time than my previous straightener and it seems also I am not using nearly as much heat. So I love this styler and my only complaint is that it is a bit clunky to hold.

the best straightener .. She wouldn't go without it.....its a must have in this house and friends have agreed and bought
I received the product in time...safe and good job well donekeep the good workhighly recommend to all my friends

hot immediately smooth easy to use recommended by my hairstylists and well worth the money have not owned a chi so can't compare.


I initially thought this was a copy but it seems to be 100 original. Strangely it does not come with the box or the dvd but otherwise matches the descriptions from others. A quick run through you tube and you can see all of the different styling options easily enough anyway. Have had this for quite a few months now and it still works good as new.
Creative director of GLAMSQUAD Giovanni Vaccaro prefers this flat iron by Sedu. "The ceramic plates are really key to maintain the integrity and healthiness of the hair," he says. To get expertly straight hair, Vaccaro recommends using a boar-bristle brush to help mediate frizz, and that "the follow through is key" when moving the iron and comb completely from roots to tips.
so far I love it heats up fast and doesn't pull on your hair.
I read lots of different reviews about these straighteners and a lot said these aren't genuine. They are definitely ghds just professional ones which means they are lighter. They are exactly the same ones at my hair dressers. I'm happy.
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