To have straight hair, you just mist your hair with the GHD thermal protector. You then start at the part of the hair that’s closest to the roots, and then you glide the GHD Classic 1-inch Styler to the tips in one smooth stroke. You can also follow the easy directions for soft movement and for curls, which involve some turning while you glide from root to end. 
With our revolutionary tri-zone technology the ghd platinum styler guarantees the optimum styling temperature of 365°F is maintained from root to tip, making your hair healthier, stronger and shinier as you style. Six intelligent sensors, three in each plate, guarantee consistent heat throughout the plates creating gorgeous, long lasting styles, in just one stroke. Styling with ghd platinum is proven to reduce hair breakage by 50%, increase shine by 20% and deliver 2x more color integrity. The ghd platinum styler also features a unique wishbone hinge to ensure that the plates are precisely aligned. Your hair stays perfectly positioned throughout styling without slipping, giving you greater control to create any style, whether you want your hair to be straight, or to add curls and waves. Perfect for all hair types, including harder to style hair, the ghd platinum styler delivers our best-ever styling results. Other features include a heat-resistant plate guard to protect your surfaces after styling, sleep mode for complete peace of mind, universal voltage and a two year warranty for extra peace of mind.
* * * Update: After returning the above-described item, I bought a ghd Classic Styler in-person from one of their authorized salon dealers (info at ghd's site). When I went to register the hologram and date codes, the ghd site accepted them on the first try. Also, the second unit I bought HAD country-of-manufacture information on the box and on the date sticker (made in China, which some other comments said isn't legit, that seems to be wrong). My unit labeled made-in-China is the one that registered successfully with ghd. Also my second purchase - from the authorized dealer - had a lot of information printed on the bottom of the box, including a bar code, web info, consumer information phone number, design info and information about the product. The unit I purchased from Amazon had NO printing on the bottom of the otherwise authentic-looking box. Draw your own conclusions. Bottom-line: if you buy a ghd styler here, double and triple-check that your unit is for real.

ghd will always be one of our top picks when it comes to straighteners and stylers. This brand have been around for almost two decades, and have easily established themselves as a go-to for celebrities and professionals. As if you weren’t already spoiled for choice, we’re excited to announce the release of the new ghd Gold, a professional-quality straightener with all of the bells and whistles you want from your day-to-day heated tool.
Against the ghd Platinum Styler: On the other hand, the Platinum Styler features more sensors and heaters than the new ghd Gold. This essentially means it will heat the hair quicker, and is a little safer in terms of heat delivery, too. Six sensors and heaters work to deliver optimal heat to the hair, instinctively adjusting to give you a transformative experience. Where this is the top-of-the-range choice, the ghd Gold Professional Styler sits perfectly in the middle, a great mix of affordability and professional quality.
My very first GHD styler. I purchased this before cosmetology school and it worked for my extremely coarse hair. I used it quite often on myself and when I enrolled I used my GHD on my clients and it’s honestly top quality for a brand that’s accessible to at home use. I found this flatiron more consistent than the professional irons in my cosmetology kit.
GHD Classic Styler, from the name itself, you can deduce that this simple yet versatile device was made to style and straighten. Armed with a rounded barrel and advanced ceramic heaters, you can curl, flip, tease, wave, and straighten any hair type and texture easily without damaging your hair’s external surface. The infra-red heat technology infused within the plates also releases more negative ions than other products so your hair’s natural oils and luster are retained despite repeated exposure to maximum heat.
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