ghd launched its first advertising campaign in 2003, as the sponsor of the British reality television show The Salon.[20] The company has also featured prominently on Australia’s Next Top Model.[21] In November 2009, ghd ran a popular series of advertisements titled ‘Twisted Fairytales', including depictions of characters such as Rapunzel, Red Riding Hood, and Cinderella with the tagline "You can do anything with your hair".[22][23] Singer Katy Perry was named the face of ghd in December 2011.[24][25]
In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]

This is a great styler according to my girlfriend. I purchased this styles on amazon because it was cheaper than through other outlets such as sephora. After reading some comments I was concerned that this may be a knock off brand of the ghd classic styles but was relieved that I could register the product on the ghd website as well as check via the checklist of genuine product traits that someone else nicely posted. I bought this through amazon and deva concepts dropship and recommend you do the same.
Being a bald old feller its reasonably obvious that I ordered these for my wife who over the years has become something of an expert on hair styling equipment and has been the guinea pig for this product so her thoughts on this styler....her immediate reaction was ghd they are the best make ever secondly it is a lovely looking styler and is beautifully boxed with a heat resistant protective plate guard for the blade ends and a heat resistant travel bag.my wife was truly amazed at the short heat up time the advertising says 25 seconds she says that it is almost immediate in use there are no problems though she did say that perhaps the plates could be larger otherwise no issues.so to the real nitty gritty....my question was... Would you buy this styler her reply.. No its far too expensive and even though it heats up really quickly basically its no better than cheaper stylers
this flat iron blew my mind. It did in 5 minutes what my chi did in a half hour. One pass over hair and its done. Incredible.

“This product really deserves its five-star review. Let be really clear here, I HAVE 4C HAIR … I spend so much time detangling my hair that it is ridiculous! I mean hours, and I have tried every trick in the book. By the time I finish one section, the other has gotten tangled again. My hair is so thick that it would take me 45 minutes to blow it dry, so I just never did it. [With this brush,] I was able to blow dry my hair on the cool setting in 20 minutes. I did use heat protectant along with a leave in in as well as some black castor oil heavily on the ends. I am able to comb through my hair now. I am so relieved. I think I am going to start seeing some real growth now that I will not be putting off my wash days because I simply don’t have the time for all that detangling. Not to mention that I was always losing a lot of hair with the detangling process. … I did notice that the high setting was really hot, I just used the cool setting and it worked wonders. The bristles are very malleable and the bristle tips are rounded. I have read that some folks have had a problem getting their roots to dry. I had no problem at all. This product is well worth the price. I would have paid three times as much just to be able to part my hair without all of the tangles.”


A lot of people don’t know there are tons of ways you can style your hair with a flat iron, and this actually might help you decide what size iron to get. You can curl, wave, straighten, add body, twist and more – just with a flat iron! Your straightener is so versatile you can skip most other styling tools and save money by investing in one that will do all of this for you. I walk you through different options for styling with your flat iron so you get the hairdo you want.
I was not expecting this kind of straightener from ghd. Complete waste of money. Cheap quality straightener.
no matter what hair straightener I purchase I always go back to my ghd hair straightener.always does an amazing job
My stylist recommended me to buy this. It is a bit pricey but I get the salon quality style at home. I waited for a discount and used my amazon points to help with the cost. It did sit in my quot wish list quot for awhile but it was worth the wait to get it somewhat cheaper.
Aside from ionic and infrared technologies the Bio Ionic Onepass Straightening Iron has something that is entirely new to me: silicon covered plates. They get the hair more in order when you’re straightening, save you a lot of time and reduce the amount of heat that you need. This one is great for African American hair, but I already selected the xtava Pro Satin for that because it’s more affordable.
my first ghd and I love it it take 2 second to heat up which is great because I'm always running late. It also gets a lot hotter then my old chi. The most important thing is the auto shut off. My mom leave the house 3 hours before I do most days and she would always forget to turn off the straightener now after 30 mins. It turns off and it beeps every 5 mins to tell me to turn off the switch. I don't worry about the house burning down. I also love how fast my hair is straightened. I also go this a sophora for 185.00 but knew to check amazon first and was very happy with the price. Told all my friends to get one too
buy it you'll like it.
I got a genuine ghd flat iron and was sure to register it right away. Some others say they didn't get a genuine one but mine was. It works very well and makes my styling time much faster. I like knowing I'm not frying my hair with an over the counter flat iron.
This set contains a ghd gold styler a heatproof plate guard a heat resistant mat a zip bag that contains a paddle brush and two large hair clips the zip bag press studs onto the mat and the whole lot rolls together for storage . This comes in a gorgeous gift presentation box that has a hidden magnetic fastening you may want to keep this to store it in as everything fits so nicely. Anyone who received this as a present should really appreciate it.the included instructions are brief and whilst they tell you how to turn the styler on and off and cover health and safety information they do not tell you how to get the best out of the styler or how to actually use it on your hair. The assumption seems to be you already know how to straighten your hair because you already have a ghd styler or you've used another brand before. I think this is a shame and seems a bit of an oversight as this gift set could be someone's first styler. I've had cheaper straighteners in the past which had quite a detailed page on how to get the best out of the straighteners . Yes you can find this information on the internet and on youtube but sometimes it's just nice to have it there to read when you open the box.having said that they do reach temperature quickly and straighten well you can tell why it's the brand leader. My previous straighteners you could alter the temperature but I'm quite happy with how these work at a set temperature and it's one less thing to faff around with. It has a 30 minute safety cut off for me this time could be shorter but at least it does have a cut off. I love that it comes with both a heat proof mat so many products just don't seem to and the heat proof plate guard as well.overall a gorgeous hair straightening gift set that anyone not already owning a ghd styler would love to have provided they do want to straighten their hair.

This set contains a ghd gold styler a heatproof plate guard a heat resistant mat a zip bag that contains a paddle brush and two large hair clips the zip bag press studs onto the mat and the whole lot rolls together for storage . This comes in a gorgeous gift presentation box that has a hidden magnetic fastening you may want to keep this to store it in as everything fits so nicely. Anyone who received this as a present should really appreciate it.the included instructions are brief and whilst they tell you how to turn the styler on and off and cover health and safety information they do not tell you how to get the best out of the styler or how to actually use it on your hair. The assumption seems to be you already know how to straighten your hair because you already have a ghd styler or you've used another brand before. I think this is a shame and seems a bit of an oversight as this gift set could be someone's first styler. I've had cheaper straighteners in the past which had quite a detailed page on how to get the best out of the straighteners . Yes you can find this information on the internet and on youtube but sometimes it's just nice to have it there to read when you open the box.having said that they do reach temperature quickly and straighten well you can tell why it's the brand leader. My previous straighteners you could alter the temperature but I'm quite happy with how these work at a set temperature and it's one less thing to faff around with. It has a 30 minute safety cut off for me this time could be shorter but at least it does have a cut off. I love that it comes with both a heat proof mat so many products just don't seem to and the heat proof plate guard as well.overall a gorgeous hair straightening gift set that anyone not already owning a ghd styler would love to have provided they do want to straighten their hair.
I borrowed this straightener from my friend when we were in vegas and I fell in love with it. I love the fact that it heats up almost instantly and is very lightweight. It made my hair silky and smooth. I had to get the straightener for myself and purchased it at a beauty supply store. This straightenr is well worth the investment. I replaced my old herstyler with my new ghd and I'm never going back
Awesome
“I’ve owned a Conair, Chi, and I-Tech straightener before, but this one is FABULOUS! There really is no tugging at all on your hair — so smooth, and I was shocked that it truly heats up in 15 seconds, as advertised! It also does something magical to my hair: It adds more shine like no flat iron has done before. Mind you, my hair is very difficult to deal with. It has always been coarse, wavy, dry, and thick! This iron worked beautifully on my hair.”

If your daughter is keen to straighten her hair, then I would suggest taking things slow and erring on the side of caution to avoid any potential damage to her hair. How you care for her hair is probably just as important as whether you go for a hairbrush straightener or a flat iron. I have listed some hair care tips below which will hopefully help you and your daughter.
love this straightener. Heats up in no time and makes my hair nice and silky. No burnt smells. And has auto shut off.
Have been wanting a pair of ghds for ages but couldn't justify the cost got these for 78.00 and well worth the money. I've only had them a week but I've already used them for straightening and curling. They just make styling easy and glide through the hair smoothly. I've got thick curly hair and my hair stayed shiny straight and manageable even after I had been out in the adverse weather conditions usually only have to look at a cloud and my hair kinks and frizzes registered the product on the ghd website straight away no problems there.very happy just wish I'd bought them sooner and saved myself the stress of styling my hair and then having to put it up before I've even arrived at work because it's been ruined in the heat humidity wet.can't fault the product or amazon fast delivery great
Love love love this styler. I have very fine curly hair that requires washing or wetting every day to get the curls out. Now I can just re straighten it dry when ever I need a quick touch up. Never before had so many compliments.

“My daughter loves this straightening iron. As a competitive cheerleader, she finds this tool incredibly handy since it can both straighten her hair and curl it. She says it heats up incredibly fast, which for her is great, given her impatience. It provides nice, slick hair and tames all her frizzies and flyaways. All her girlfriends like to borrow it, too, for their hair.”

it has been 3 years and this thing works like it did the first time I used it which is wonderful love how small it is and easy to travel with. Great product.
Remember, quality is an important requirement when it comes to getting the best hair straightener for your hair. A poor quality flat iron is not only going to work very well, it could cause damage to your hair that may take a long time to grow back. If you want good styling AND ensure the health of your hair, the best hair straightener is one that doesn’t come cheap.
I was not expecting this kind of straightener from ghd. Complete waste of money. Cheap quality straightener.
I am absolutely in love with this ghd styler I had tried the chi first and returned it right away... This one does what I expected and more it straightens my hair curls it and keeps it healthy it is worth every penny I paid ....

Straighten, wave, or curl all hair types with less breakage, more color integrity, and more shine. Ghd’s breakthrough, innovative styler in white delivers maximum impact with minimum damage thanks to patented tri-zone technology. Six intelligent sensors guarantee the optimum styling temperature of 365°F across the plates for healthy-looking hair. It maintains heat evenly from root to tip, locking in moisture for lustrous, long-lasting results. Precision-milled, floating one-inch plates with a high-gloss finish glide effortlessly through hair for rapid styling and radiant shine. The ergonomically upgraded, rounded edges let you straighten, curl, or wave in a stroke—with one-pass styling and a 20-second heat-up time that allows you to finish faster. For ultimate control, a unique wishbone hinge calibrates pressure so plates caress hair lightly instead of tightly. The ultra-versatile tool creates an array of head-turning styles without turning up the heat.
The plate is the part of the hair straightener that heats up and used to press your hair. Now, hair straighteners come in different plate materials and sizes. Most plates have a width of 1 inch which work for most people and that’s perfectly fine. However, to really get the most out of your flat iron, you’ll need to consider your hair and styling needs when deciding plate size.
If you have long hair or thick hair and want plenty of voluminous curls I would suggest checking out the Tresemme 2776U Salon Professional Volume Styler. With a grand total of 402 customer reviews this one scored 4.1 out of 5 stars overall.  The Tresemme 2776U works just as well on short and fine hair (just use the heat setting on one).  Additionally, it is lightweight so makes a good travel companion.  Easy to use and works well getting to the back of the head – as an example, one review states that chin length hair thick and wavy hair can be dry in around 10 minutes with plenty of volume and shine.
The best flat iron I had my first one for 12 years before it stopped working I just go the exact same one and I'm so happy with it
love it heats up quick and does a great job.
I have been coveting one of these stylers since I borrowed a friend's in the uk in 2007... And I finally got one and it's an authentic one I suspect amazon's prices are low to compete with all of the vendors selling fakes on here which is a shame for them but worked out just fine for me. Make sure you select the one that's shipped from and sold by amazon the main page for this product seems to rotate between several vendors not all of them trustworthy and right now I have to check the little more buying choices sidebar to find the one sold by amazon itself. They were the main vendor for this page when I ordered but they're not now so it looks like it changes out.i was able to register mine with ghd's website and everything looks feels like the quality you'd expect from something that usually retails for almost twice what you'll pay for one here so I'm pretty positive it's legit.i've been using a chi for the last 8 years. The same chi. It's held up well clearly and still works but it just doesn't heat like it used to and its time has been up for a while now. It's served me well I'd read some reviews in several places saying that their quality had dropped off and I still remembered how wonderful the ghd I'd tried had been and that was when my chi was still in its prime so in looking to replace my straightener I really wanted to see if I could find an authentic ghd at a reasonable price. And I did I've only had my ghd for a few days now so I can't attest to its longevity I somehow doubt anything will ever compete with its predecessor on that front anyway but it works like an absolute dream. The first time I turned it on I was sure something wasn't working quite right because it gave me the all heated up beep so rapidly under 15 seconds. But no. Ready to go. It slid through my hair like butter leaving nothing but smoothness in its wake. My ends don't feel all frazzled like they do when I use cheaper straighteners and I can get pretty substantial waves out in a single pass with minimal styling product. And it goes into sleep mode after 30 minutes which is wonderful did I leave the hair straightener on is my personal equivalent of the old did I leave the gas on worry.a fantastic product for an excellent price and I couldn't be happier. Just choose your vendor wisely and make sure to check authenticity on their website

this flat iron blew my mind. It did in 5 minutes what my chi did in a half hour. One pass over hair and its done. Incredible.
This straightener is awesome especially if you travel. Unlike the chi you do not need a converter in europe. Just plug in an adapter and you are set

Sadly, the plates in the LumaBella Keratin Duel Touch Hair Straightener won’t begin to magically levitate on your bathroom sink! BUT they do float in the frame! They are specially engineered to deliver a consistent heat with a smooth glide, and their design enables a flexible grip on the straightener, giving you great results no matter how you hold it. Even better, it won’t tug or pull like so many others on the market. The result is pain-free styling in a fraction of the time!
Easy to use styler no waiting for long periods of time for it to heat. It heats within seconds.
Best straighter I have I ever spend my money in .. I have had mine for over 7 years love it ..my hair is super super curly and thick and it does magic ..
my wife loves it very awesome. She looks great
Another excellent budget hot air styler is the Remington Style and Curl Air Styler and with 9 customer reviews giving 4.7 out of 5 stars I would recommend this product.  This is a great on the go styler because it is lightweight so easy to pack away.  It has two attachments so is suitable for medium length and shorter hair (25mm brush and 19mm brush) and has two heat and speed settings so you can set your curls and fast dry hair prior to styling.  The Remington Style and Curl is good for flicks, curls and adding volume, giving a glossy, lustrous finish.  Reviewers like the fact that it can be used on damp as well as dry hair and all say that it works a dream.
I was able to verify and register it on the ghd website without any issues works great so far.
I love this product I have curly wavy medium thick hair and it makes my hair feel silky and smooth. The iron heats up really quickly and easy to use. This product came in brand new as if I had just bought it from the store myself love it.

Nbsp i’ve had these for 4 months and they have broken a red light is flashing on the button and it’s making weird noises. I also think it had overheated and burnt my hair before it happened as my hair smelt of burning. Before they broke these were the best straighteners i’ve ever had so if you can get your hands on a non faulty one they’re good.
Sometimes, you may need a helping hand with matters such as elongating your curls, holding shape, or overall definition. With these products at the ready, these concerns are a thing of the past! Whether you need an all-day hold formula to keep that beautiful curl pattern in place, an anti-shrinkage gel to keep your curls long and springy, or a gel that is olive oil based to help you achieve your style while staying hydrated, we have you covered with these fan favorites. From frizz fighting to shape holding, we have it all in one place. It doesn’t matter if you prefer gel, heavy cream, or a lightweight spray, you are sure to find the right solution to meet your preferences and style goals in this collection. Not sure which one to try out? Read the helpful reviews from fellow users to get the inside scoop. Achieve your perfect look today! 

This flat iron features 1-inch wide ceramic plates with titanium coating, and I love its slick and neat purple design. The Remington straightener heats up in about 30 seconds, and it has 6 heat settings from 310°F to 410°F, so this flat iron works pretty well even for African-American hair. The digital controls with LCD screen make it easy to adjust the right temperature for your hair type. The only thing is, the buttons are on the side, so you may accidentally push them while using the device.
I have gone through 3 chi straighteners my whole life and I was a loyal chi person. My friend recommended the ghd and it is amazing and so much better. Silky hair and doesn't make my hair flat

Great price for a fabulous new flatiron I love the ghd brand I had a previous one it got fried when I went to paris due to voltage so the converter on this one is great
Great product and fastest shipment ever
Works well checked the serial number on ghd's website and was authentic. Paid much less than other stores that are selling it over 200 at sephora definitely recommend
Last one lasted 10 years hope this one does so also. Great wife loves it.
I ordered these straighteners as I'd had a pair before that lasted me 7 years it takes only 10 minutes to straighten my long hair and I would highly recommend these to anyone. These straighteners were also fantastic value for ghds which are usually over 100. They were extremely well packaged and arrived in perfect condition I am over the moon
I am a loyal ghd purchaser but unfortunately my last set died after approximately five years daily use these are a perfect replacement. I have shoulder length hair and these are a great size for both curling and straightening.i also bought them when they were on offer so saved 10 and with prime delivery I didn't have to survive without my essential ghds.
Muy buena plancha cumpli todas sus expectativas y da muy buen servicio

This safety feature ensures that you never have to worry about forgetting to turn off your hair straightener, especially when you were in a hurry to get going. Flat irons with this feature automatically turns off after 60 to 80 minutes of run time. The  Infiniti Pro by Conair Tourmaline Ceramic Flat Iron, for example, shuts down after 60 minutes so you never have to worry that you’re coming back to a burned down house just because you forgot that your flat iron was still on.


after reading other reviews about people not getting an authentic ghd flat iron I contacted my niece who bought one for my sister at the retail outlet sephora and asked her to send me the sku number off the box. Once I got that I was able to look through the models available on amazon and buy one that is authentic. Other people's reviews had convinced me to make sure I was getting an authentic ghd flat iron. I am grateful to them for posting their review so I could make an informed purchase. I really like this flat iron. I had used my sister's ghd when I was visiting her last year so I already knew this was the brand for me. I have very think hair and the revlon and conair brands just weren't cuttin' it.
I love this product. I got it on Sunday and the same day I used it. I don't usually blow dry my hair because it takes me too long. I just let it air dry, but this Hair Drier is amazing. It took me less than 20 minutes to dry my entire hair. It's very practical, you can take it with you anywhere, I will be traveling and will take it with me. I will be using this every time after I wash my hair. I will not be using regular hair driers again. Truly recommended.
The new 'dark' ghds are fabulous I love them. I have frizzy hair before using them but they leave my hair silky smooth perfectly straight I recommend them to everyone these are the best hair straighteners ever they're much better than chi. They get super hot are the best hair irons I have ever used. They last me about 1 2 years if I use them 3 4 times a week. My hair is just below shoulder length I can have straight sleek hair in about 15 20 mins.
Great straightener
Eight embedded sensors regulate and evenly distribute the heat on this ceramic iron, minimizing damage and increasing shine and smoothness. With adjustable temperature settings that go as low as 140 degrees (the coolest we've ever seen), it's ideal for anyone with super fine hair, or to smooth out the tiny frizzies around your hairline. It also comes with a lifetime warranty, which is never a bad thing.

Like everyone else I was really afraid of getting a fake ghd product from here. In the past I have been ripped off before when trying to buy this straightener but I took a chance anyway and its real I verified it on the website and I got an email back saying its authentic. I am really pleased I got this straightener for 90 dollars

I bought this knowing that it had great reviews and hoping that I wouldn't receive a fake like some others had reported in their reviews. I was fortunate enough to receive the real ghd classic styler successfully registered it on the ghd website and have loved it every single time I used it.i am half puerto rican with very naturally curly hair and this works wonders. It offers a all day straightening power and works wonderfully when I use it to curl the ends of my hair also.if you can take the risk of possibly getting a fake I highly recommend this product. Well worth every penny.
I was in the market for a new straightener and when I was watching videos and reading reviews of this straightener it seemed like one I would want but I couldn't find it for a really reasonable price. Then I looked at amazon and found it for about 110 that was a great deal. So I bought it and it came really fast. It also came in a really cool box. I haven't been using it very long so far but this straightener has proved to be so much better than my old con air infiniti. Best straightener ever
This is amazing. Have tried all the straightenres I could find. This ghd is way better than any. Couldnt be happier
If you have ever visited a luxury spa or wellness company, you have probably run across far infrared heat a time or two. Without going into too much science, infrared heat is the same heat you feel when the sun kisses your cheeks and warms your body from the inside-out. Far infrared heat, in particular, has been used by medical and wellness professionals for years to treat a variety of conditions from muscle pain to even cancer.
Original ghd stylers registered them on the official website to make sure they were ghd would definitely recommend this product don't be deceived by the price they are definitely original
I had been eyeing this styler for a while and as much as I would've liked to save up to a 100 purchasing it here my peace of mind was worth the 60 80 dollar difference. This an expensive professional item that would not grant its 2 year guarantee if purchased from a non official distributor. I purchased from sephora and I'm incredibly happy with the product. It provides salon quality results so I see it as an investment instead of splurge. But if you're concerned both about the legitimacy as well as as the guarantee coverage of this product when purchasing from third party vendors like I was go ahead and spend the extra money. It might save you a lot of headaches and money in the end.
In 2001, ghd revolutionised the way women styled their hair with the launch of its first styler – a professional tool designed for salon use that could also be easily used at home. ghd has continued to be a leader and innovator in hair styling with its range of professional brushes, ghd Style styling products and the launch of its first hairdryer, ghd air™. Show less
Used backstage at Miss Universe, this styling iron comes with plenty of smart features. It has an extended plate length of four inches, perfect for those with longer hair. Plus, these plates include layered silicone underneath, providing shock absorption for added durability. The touchscreen control allows for easy temperature changes, and it automatically locks while you're styling, so there’s no such thing as hitting a wrong button.

Ghd it's just the right size and feel and it can get at even the small hairs.arrived on time. No problems till date.

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