The Apalus works relatively quickly, taking approximately ten seconds per pass to straighten most types of hair, although you will have to straighten small sections at a time. That makes it an inexpensive lifesaver if you need a quick straightening before heading off to work. The Apalus hair straightener can also be used as a detangling brush and massager to straighten frizzy or unmanageable hair, if used in conjunction with Agam essential oil or Moroccan oil.
this is my second ghd my first lasted 10 years. Does not break hair. My hair is thick but fine and breaks easily. I have no problems with it. Hope this one lasts another 10 years

I was very hesitant to buy this product because of some of the reviews where people received a fake ghd but when I got mine it not only looked identical to the flat iron on the official ghd site I was able to successfully register my ghd iron to guarantee the 2 year warranty and such .i am really happy with my product so far and happy that I could buy it at such a discounted price
Brant Mayfield, who styles everyone from Diane von Furstenberg to Nicole Scherzinger, favors this glossy white flat iron. "It has digital single pass technology, which helps for smoothness and contains an eternal microchip that maintains an even temperature," he says. The angled edges and ceramic plates will keep your hair smooth and without kinks.
I have extremely kinky curly hair. This flat iron is amazing best buy thus far. It is a little expensive but if you want your hair pin straight or even have nice curls buy this heats up in 2 seconds and takes me no time to straighten my hair. Hopefully it's durable and lasts.

I bought a ghd in london while traveling. I couldn't love a hair straightener more. It heats up so quickly and is universal voltage so you can use it anywhere in the world. I've had mine for over a year and use it almost every day. Don't mind the price it is worth it

I got tired of trying to do a professional blowout on myself using my hair dryer with a regular round bush. My hair always came out frizzy, burnt, and just dead. After searching for a hot air brush I came upon the John Frieda brand and was amazed by the reviews, so I decided to give it a try. When the product finally arrived I was so happy! I tried it right away. I recommend letting your hair air dry first and foremost. If you're like me and it takes your roots forever to dry then go ahead and use your regular hair dryer with the flat nozzle thingy to dry your scalp first and just let it air dry. I was extremely happy with how easy it is to use.

love it. Straightens hair fast.
Being a bald old feller its reasonably obvious that I ordered these for my wife who over the years has become something of an expert on hair styling equipment and has been the guinea pig for this product so her thoughts on this styler....her immediate reaction was ghd they are the best make ever secondly it is a lovely looking styler and is beautifully boxed with a heat resistant protective plate guard for the blade ends and a heat resistant travel bag.my wife was truly amazed at the short heat up time the advertising says 25 seconds she says that it is almost immediate in use there are no problems though she did say that perhaps the plates could be larger otherwise no issues.so to the real nitty gritty....my question was... Would you buy this styler her reply.. No its far too expensive and even though it heats up really quickly basically its no better than cheaper stylers
You can use this Revlon ionic flat iron for both straightening and curling, due to its 1-inch wide plates and ergonomic design. The plates are made of ceramic and tourmaline which are good for the health of your hair, reducing the damage and making your hair shiny and soft. There are 10 temperature settings, and the straightener can heat up to 455°F. Also, it takes only 15-20 seconds to heat up which is pretty fast.
Smooth and doesn't pull...it's so much better than my last flat iron and I style my hair in much less time
Great styler but I was not able to register it with ghd. Pretty disappointed. They said that does not mean it's not authentic just that I did not buy it from an approved dealer.
Most of the hair straighteners we reviewed heat up in under a minute, but the Cloud Nine Original Flat Iron has to be one of the fastest on the market! In as little as 20 seconds, this hair straightener transforms from cool to hot, hot, hot! With this model, there is no need to wait around for your hair straightener to warm up, which means you spend less time getting ready in the morning and more time getting on with your day.
Just bought a new ghd straightener. I have an old one 12 years old and ghd is not available in my country so I decided to buy a new one if the older one would die . I have used the old one everyday sometimes 2x a day for 12 years and I absolutely love it. I have been trying the new one and it is a litle bit different seems to weigh a litle bit less and has a sound effect when it is turned on. I feel like the new one is to smooth but that could be because the old one is very old and has a different feel and the plates are more used. But both of them give me very straight hair. I was very skeptical when reading the reviews on amazon....is it fake or not. My conclusion is that this is not fake and the best hair straightener ever. I have long curly frizzy hair and it takes me under 5 minutes to straighten my hair. I have tried many brands over the years and I have to say that ghd is the best of the best.

although they are selling a red version on their own website today for slightly less. So if you thought this was too cheap to be an authentic product don't worry. It isn't.
this product got to me in time I liked it a lot and so far is my favorite straightener
usual excellent quality. Never disapointed with ghd's
received within time promised. Love this iron works great heats up with in a minute. This iron was recommended to me by my hair style list its a great product
love ghd this is a replacement to my first I got 9 years ago. It's used almost daily. It never has dried out or broken any hair. I tried another brand as I didn't want to spend so much but had to return it fried my hair and purchase this on.
this product got to me in time I liked it a lot and so far is my favorite straightener
I was happy the moment I got this its so smooth when you use it was abit caught off guard by the different power cord but that was quickly fixed but nonetheless I love this piece of a styler
Look no further your favorite hair appliance has arrived ghd flat iron no need to adjust for temperture the iron will take care of everything. Make hair super straight and shiny heats up in 30 seconds must buy no need to go over the same piece of hair over and over again. You can straighten hair in 5 minutes
I am absolutely in love with this ghd styler I had tried the chi first and returned it right away... This one does what I expected and more it straightens my hair curls it and keeps it healthy it is worth every penny I paid ....

Heats up quick. Yes I would definitely recommend this product to a friend. Cost a little more than others but well worth it.


In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]
I was little concerned as some people mentioned getting fakes but this is the real deal. It is so slick that it is almost too slick the hair slide through really quickly.

gentle on hair doesn't fry it. Will never buy an off brand again
so many people gave negative reviews for this product. However I bought directly from amazon ghdprofessional and I can register mine successfully. Also after comparing with my old genuine styler I know the new one is not fake. Don't be bothered about on earth how many holes on the cord because both of my stylers have 2 holes. So just go from amazon ghdprofessional directly and you can save a lot.
Best iron ever.. Works wonders in just a few strokes and few minutes.

ordered straight from amazon. Was able to register on ghd site love this straightner had a chi before but it broke after 5 years of having it and someone told me to try this and im glad I did
...it works as promised my wife said she leaves the iron unplugged most of the time. It cools down and shuts down by itself.the item I got is original with circuit breaker on the plug.watch out for the fake ones. Fake ones usually just come with regular ac plug. Make sure to look for the safety circuit breaker plug.
These flatirons are a great investment. I loved the results. For styling black hair. I would advise to curl you hair first and then apply oil. The irons gives a better curl on less greasy hair. It made my hair silky.
Ultra-zone with predictive technology is the latest breakthrough in heat styling which guarantees homogeneous heat across the whole plate, allowing consistent beautiful results in one stroke. The heat is monitored 250 times per second so that it’s constantly at the optimum 365°F styling temperature for even healthier hair. It personalizes power with its predictive technology, which recognizes the thickness of your hair and the speed at which you are styling and adjusts accordingly—so you get unbeatable results quicker and personalized to you!

There are many options to embellish and arrange the hair. Hairpins, clasps, barrettes, headbands, ribbons, rubber bands, scrunchies, and combs can be used to achieve a variety of styles. There are also many decorative ornaments that, while they may have clasps to affix them to the hair, are used solely for appearance and do not aid in keeping the hair in place. In India for example, the Gajra (flower garland) is common there are heaps on hairstyles.

Ghd hair products are expensive. You can buy much cheaper dryers and stylers. That said you will find that your ghd outlasts pretty much every other brand out there. And that’s ultimately what you are paying for.the build quality speaks for itself. You can feel it in the weight and quality of finish.in operation they simply work. The hairdryer is quiet and efficient. It has all the features you expect to find. The stylers straighten hair quickly and with a super smooth finish.the overall ‘wow’ factor is enhanced by the go d boxing that this set comes in.if it’s for yourself well done if it’s for a gift you are a very generous friend


I will start by admitting that I really don't do much with my hair. It's naturally curly and I never even blow dry it. I gave my last flatiron to my daughter when she went away to college.but after using the ghd styler I think the reason I never did much with my hair is because I was always using substandard products. This styler doesn't pull my hair. It runs through smoothly. It takes at most two passes to straighten my hair. It heats up really quickly. I love the fact that the cord is super long and swivels. It doesn't leave my hair looking frizzy. It even helps to straighten out my cowlick at my hairline. It curls easily as well but I mostly just used it for straightening .it has an on off switch and a led light to indicate when it's ready to use which is about 30 seconds it's super fast . It's also dual voltage which is fantastic when I travel you just need to provide a plug adapter for the outlet .it's pricey but definitely worth the money. If you are in need of a styler to use every day invest in this one
since my 10 year old ghds finally packed in a year ago I've been using a well known but inferior brand which were much cheaper and have really noticed the difference my hair took longer to style and was drier and frizzier than when I was using the ghds. Therefore these straighteners were a real treat to use.they heat up in a few seconds and give a 'beep' warning signal when they're ready to use. The paddles are narrow but plenty wide enough for my short thick hair. My hair glided through smoothly without tangling or pulling leaving my hair smooth shiny and straight.these straighteners come with a very long 2.7m cable. Unfortunately it has one of those rounded plugs which are really difficult to pull out of the socket. This didn't bother me too much as I leave mine plugged in and switch the socket on and off as required. On that note for safety reasons the straighteners start beeping after a few minutes of not being used and switch off completely after 30 minutes.for me ghds will always be worth the money. These come with a 3 year warranty and my previous pair lasted 10 years so I think they're a great investment.

love love love this flat iron. I have gone through two quality flat irons in the past few years. Both had wiring issues. I did the research and was looking for a great deal on a high quality product. I totally got it with this product. I was worried with some of the reviews that it wouldn't be a ghd product but before I even used it I made sure I could register it... And I was able to. Does a fabulous job straightening my hair... Love that it takes only a few seconds to heat up. And puts itself to sleep if its unused for 30 min. That was my biggest complaint about my previous solia


My hairdresser really rates ghd products saying they know about hair and make sure their products style without causing damage. Everything about the ghd styler speaks of quality and a lot of attention to detail. The blue accented shoebox outer packaging is pretty enough to use for long term visible storage a heat resistant mat wraps around the storage bag and the straighteners themselves have metallic icy blue accents bringing the whole thing together into a coordinated package.heating up time is fast at a few seconds with a helpful 'beep' sounding at switch on accompanied by a flashing light. You are alerted to full heat attainment by further beeps and a constant light. A full head of curly tending towards frizzy shoulder length hair was straight within a couple of minutes.the cord length was ample for my requirements and the straighteners proved easy to use. The plates made short work of the task and a useful silicone guard safely holds the plates together once you're done. Everything then packs neatly away into a storage bag which has a divider to ensure the lead and plug remain separate to the styler and around which the heat resistant mat clips into place.in summary• fast heat up time of a few seconds• beeps to alert once ready for use• easy to use with a generous lead• simple on off switch no temperature control needed • heat resistant mat and storage bag• silicone guard to hold the plates closed for easy storagethis would make a beautiful gift whether to self or another delivering both practicality and icy good looks.

Cannot get better than the ghd's. Excellent buy for my daughter. Bought the protective treatment aswell for the hair. I wouldn't purchase any other type of straightener.
Being a bald old feller its reasonably obvious that I ordered these for my wife who over the years has become something of an expert on hair styling equipment and has been the guinea pig for this product so her thoughts on this styler....her immediate reaction was ghd they are the best make ever secondly it is a lovely looking styler and is beautifully boxed with a heat resistant protective plate guard for the blade ends and a heat resistant travel bag.my wife was truly amazed at the short heat up time the advertising says 25 seconds she says that it is almost immediate in use there are no problems though she did say that perhaps the plates could be larger otherwise no issues.so to the real nitty gritty....my question was... Would you buy this styler her reply.. No its far too expensive and even though it heats up really quickly basically its no better than cheaper stylers
The amazing number one selling hot air styler the Babyliss 2777U Big Hair Rotating Styler does everything for you except wash your hair!  The rotating mechanism changes direction from clockwise to anti-clockwise meaning your hair is soon a mass of beautiful tumbling curls bringing salon style results to your home.Developed with ionic technology, it has the ability to produce great shine and lustre to even the dullest of hair and it has 2 speed settings plus a cool shot as well as 2 heat settings.  I believe this to be an all over winner (I have one) but it is not suitable for shorter hair styles.  It sells at a discount on Amazon.co.uk and is well worth the investment.  Out of 782 reviews, 544 users gave it 5 stars and 117 users 4 stars.  It’s a winner!

this is my first ghd flat iron. My stylist recommended the product for how fast it heats up very light weight and how great it is for my hair. Deva concepts was also fabulous in shipping and packaging. I registered the product with ghd as some reviews indicated the product was not a ghd . You can trust deva concepts they deserve a 10 star rating

I don't know why I waited so long to invest in this product. I held off because of the price but now that I own it it is worth every penny I have fine hair that is very curly wavy. This styler makes my hair straight smooth sleek and shinny and it lasts until the next shampoo. It heats up super quick and is very east to use. I have read other reviews about whether it is an original product because of where it was made. My styler says made in china . Some reviewers claim is not an authentic styler if it's not made in korea . My styler had the correct id label on it and I was able to register it on the ghd website. For now I highly recommend this product. As long as it continues to work for at least a year or more I will be very happy with my purchase.
you can't go wrong with a ghd. Ready to use in seconds and it straightens perfectly
Absolute best flat iron on the market they last for years so it's totally worth the investment
I absolutely love this flat iron I have straight hair always have but this gives me no frizz flat hair. And when I want curls well there you go I have them I researched for a flat iron since I bought one like 5yrs ago and it did nothing for my hair and pulled it too. This one is 100 authentic and I registered it online with ghd also. I'm soo happy my husband got my this well worth the wait also this was bought through amazon if you'd like to know happy styling
“I wanted a straightener I could use on wet hair, since I’m usually on the go and don’t always have time to dry it. With this Wet 2 Straight Hair straightener, I was able to straighten my hair after it was towel-dried and only had to go over my hair twice for it to be completely dry. Granted, I have semi-thin hair, so it doesn’t take too much to straighten it, but with other straighteners, I would have to go over it about three or four times and couldn’t straighten it when it was wet.”
If you are unsure what exactly your hair type is (or if it has changed over the years, which happens more often than you’d think!), check out this incredible overview by the hair professionals at Redken! Don’t stress if you have combination hair (i.e., fine and curly or thin and straight) either; we recommend choosing a hair straightener based on your biggest hair complaint and focusing on that problem first. So, if your curls are driving your nuts, you will want to select a hair straightener with higher temperatures, thin hair needs moisture, etc. You’ll find that your entire hair type can usually benefit from the extra TLC!
I was very hesitant to buy this product because of some of the reviews where people received a fake ghd but when I got mine it not only looked identical to the flat iron on the official ghd site I was able to successfully register my ghd iron to guarantee the 2 year warranty and such .i am really happy with my product so far and happy that I could buy it at such a discounted price

it might be expensive but when you have a lot of holiday functions to attend getting it right first time is a must and for my other half that means going with a quality brand to do a fab job. She loves her good hair day products and with this little gift set on hand she's not only going to feel pretty damn special but will enjoy using it. Ok so it might be a christmas present but hey who says that the lady in your life has to wait it can be an early gift and perhaps day one of her own personal advent calendar.right yes its pricey however other products we've had from them have lasted years of constant use and as mr royce used to say quality is remembered long after price. Add to this a swish presentation box that looks nice and expensive alongside some straightners that will help get those tricky little bits on the side that just love to fluff up and all round I know that my other half is going to be more than happy. Ghd you're stars.

It may surprise you what less than $50 can get you when shopping for flat irons at stores like Target, Ulta, Amazon and more, but trust the hundreds of reviews calling these bargain buys the real deal. Especially if you consider using hot tools only when you need an extra level of polish, or to quickly smooth out hair when you're in a pinch, the industry's cheaper picks are more than suitable to your needs — don't bother shelling out a significant portion of your paycheck for a high-priced hot tool that'll go unused more often than not.
my styler seems to be legitimate and has the shiny sticker and seems to be correct in all other ways. It does indeed work so that really is all that matters. I was given this free for an honest review. I have to say overall I like this styler. It is the perfect size for my hair as it is short and medium in thickness. The styler it self is a little heavy to hold up for long periods so just be warned about that and it rolls on my counter top. It heats up quick and works great though and I love that I can curl or straighten and it has an auto shut off in case I forget to turn it off that is the best feature to any styler in my opinion so I do not burn my house down . Also this one in particular looks very nice not that it matters for functionality but it is a pretty iron. I was able to straighten my hair in far less time than my previous straightener and it seems also I am not using nearly as much heat. So I love this styler and my only complaint is that it is a bit clunky to hold.
works like a charm
Absolutely amazing I had a chi before this styling iron and was nervous about switching brands but I love this straightener. Heats up fast works well and leaves my hair feeling so smooth. Definitely recommend

Introducing ghd curve®, the new range of curling irons & wands from ghd. Featuring tri-zone® technology for gorgeous, shiny, bouncy curls that last as long as you do. The protective cool tip provides you with a safe place to hold the hair in place while you curl, and the built-in safety stand allows you to place the iron down securely during styling.
The shorter your hair is, the narrower plates you need to straighten it properly. I have to admit, most flat irons don’t work well on really short hair. The most common width of plates is something about 1 inch, at least in my rating. If you have really long locks you can try a straightener with 2-inches long plates – for instance, the Xtava flat iron.
You may as well wear a sign that says “SLIPPERY WHEN WET” when styling with what’s affectionately called “hair grease.” Pomades give the appearance of high shine with a wet, “freshly-showered” look. This product is used for classic comb overs to slicked back, red-carpet looks. Traditionally pomades have been oil based and difficult to wash out, but over at Hanz de Fuko, we’ve fixed that problem...
I have extremely kinky curly hair. This flat iron is amazing best buy thus far. It is a little expensive but if you want your hair pin straight or even have nice curls buy this heats up in 2 seconds and takes me no time to straighten my hair. Hopefully it's durable and lasts.
Genuine article. 6 Months on no problems second set of ghd's. They are the best.
×