Everyone from the pros to at-home haircare lovers will adore this new model from ghd, as its range of benefits and features promise an experience like no other. Easy, light and stress-free, you’ll love straightening your hair on the regular with this soon-to-be coveted product. Stylist Bryce Scarlett created this gorgeous look on Aussie babe Margot Robbie using the new ghd Gold.
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"About to re-purchase!My GHD has lasted going on 9 years (literally through THICK & THIN).* Nice firm/gliding grip/No tug/pull of the hair. Opens and closes gracefully (doesn't sound like it needs WD40 LOL. EASILLY CLEANS. NO Lines are left on the hair strand , easy for clients to use with confidance as well. Doesn't project a burning steam with product close to scalp. Bevels well. Works great as a waver..... this is a Universal Flat Iron for all ethnicities!"
The secret to ghd's straightening success lies in those ceramic plates, which are rounded to let savvy users create curls and waves as well as the classically sleek poker-straight look. The plates smooth your hair as they straighten, calming frizz and leaving you with gorgeously glossy locks. The safety-conscious sleep mode means that they'll switch themselves off after 30 minutes, and since they're available in a wide range of colours including pink, purple, black and blue, you can even choose a style that matches your bedroom. All of ghd's straighteners and stylers come with cords at least 2.7m long, giving you the flexibility to position them within easy reach of a full-length mirror.
Achieve seductive soft movement: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray to add shine and hold when styling. Place a fine section of hair between the plates of your ghd Gold Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For a soft curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with a wide-tooth comb.
Beautiful to look at, the ghd Gold V Classic is also lovely to hold. It’s designed to be extremely lightweight, so it won’t tire your arm out holding it. And with its standout gold ceramic plates, it brings a touch of luxury to your hair-styling regime too. The designers at ghd have done everything to ensure that the Gold V Classic delivers top-class styling with minimum fuss.
Against the ghd Platinum Styler: On the other hand, the Platinum Styler features more sensors and heaters than the new ghd Gold. This essentially means it will heat the hair quicker, and is a little safer in terms of heat delivery, too. Six sensors and heaters work to deliver optimal heat to the hair, instinctively adjusting to give you a transformative experience. Where this is the top-of-the-range choice, the ghd Gold Professional Styler sits perfectly in the middle, a great mix of affordability and professional quality.

This is my second GHD flat iron. I had the first one for around 5 years. Any flat iron that lasts more than 1-2 years already gets points from me. I broke the cord on the old one but I liked that iron better than the ones I have used in the past (Chi), so I got a new GHD and went a step up from the classic styler to the this time. I can't remember what website I ordered it from but it was on sale. It was still expensive but knowing that my last one lasted for years it's cheaper than me buying a cheaper iron and needing to replace it yearly. It takes about 30 seconds to heat up, it does not have different temperature settings. When it's ready it makes noise, it startled me the first time because I wasn't expecting it lol. It sounds like a cell phone ring tone. Now I like it bc I know when it's ready to use. It comes with a little black silicone (I think) cover that slips over the plates so you can put that on and put it away while it's still hot, or if you're packing, throw it in your suitcase as soon as you're done using it. I have long, naturally thick frizzy curl, that I bleach, blow dry, basically put through torture! The humidity where I live has been AWFUL lately. There are days that I flat iron my hair and it looks great and smooth and I walk outside and it explodes. Unfortunately I think that until I find a miracle product or go back to getting keratin treatments, that's just the reality of my hair and the humidity. I dont think any flat iron will be able to miraculously lock out all humidity. I get my hair shinier and smoother with my GHD iron than with other irons I have used. Now, if I can learn how to master flat iron curls!


This is my second GHD flat iron. I had the first one for around 5 years. Any flat iron that lasts more than 1-2 years already gets points from me. I broke the cord on the old one but I liked that iron better than the ones I have used in the past (Chi), so I got a new GHD and went a step up from the classic styler to the this time. I can't remember what website I ordered it from but it was on sale. It was still expensive but knowing that my last one lasted for years it's cheaper than me buying a cheaper iron and needing to replace it yearly. It takes about 30 seconds to heat up, it does not have different temperature settings. When it's ready it makes noise, it startled me the first time because I wasn't expecting it lol. It sounds like a cell phone ring tone. Now I like it bc I know when it's ready to use. It comes with a little black silicone (I think) cover that slips over the plates so you can put that on and put it away while it's still hot, or if you're packing, throw it in your suitcase as soon as you're done using it. I have long, naturally thick frizzy curl, that I bleach, blow dry, basically put through torture! The humidity where I live has been AWFUL lately. There are days that I flat iron my hair and it looks great and smooth and I walk outside and it explodes. Unfortunately I think that until I find a miracle product or go back to getting keratin treatments, that's just the reality of my hair and the humidity. I dont think any flat iron will be able to miraculously lock out all humidity. I get my hair shinier and smoother with my GHD iron than with other irons I have used. Now, if I can learn how to master flat iron curls!
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Achieve stunning curls: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray. This will help give hold when creating each curl. Place a fine section of hair between the plates of your ghd Classic Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees; continue to turn the styler by another 90 degrees as you glide from root to end. For an intense curl, pull the styler very slowly away from the head in a continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers.
In 2001, ghd revolutionised the way women styled their hair with the launch of its first styler – a professional tool designed for salon use that could also be easily used at home. ghd has continued to be a leader and innovator in hair styling with its range of professional brushes, ghd Style styling products and the launch of its first hairdryer, ghd air™. Show less
This overpriced iron is good if you have naturally fine, soft or wavy hair. If you have coarse, thick hair it will not do the job, or it will take you several passes. This is not unique to the GHD, this applies to ALL CERAMIC straighteners. The Auto shut off and dual voltage is awesome, but it is not worth it if the iron does not provide sleek, durable straight hair. If you have kinky, unruly, poofy hair go with TItanium, hand down!!
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