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Against the ghd IV Styler: Although the IV Styler is one of the original products in the ghd range, it’s still pretty beloved amongst customers, especially because of its affordable price. Unlike the new ghd Gold Professional Styler, though, this product only boasts one sensor that stretches across both plates, meaning it’s less intuitive at heating your hair.


I'm absolutely in love with my GHD. I've been wanting to buy one for a few years now but was a bit hesitant paying $240 (Australian) so when i seen them on sale i thought i would bite the bullet! I will never buy another brand again (I've used remington and babyliss) it heats up super quick, glides through the hair like butter and takes much less time as with previous straightners i've had to go over the same strand a few times and it left my hair frizzy and needing heaps of product to smooth it down! Definetly worth the money, has 2 years warranty and barely need to use any products except hot iron spray and a tiny amount of moroccan oil. The product curls my hair perfectly and would have got the one with wider plates for my thick long hair but wanted to be able to use it to curl. A must buy for those that use a straightener often.
This iron claims to heat up in 15 seconds; it also claims to use some bullshit technology that allows it to "self adjust" temperature according to hair type. Well it got warm but it sure as hell didn't heat up enough to seriously straighten or curl my hair in a mere 15 seconds--in fact, I found that it didn't ever straighten my hair enough to satisfy me.
Achieve seductive soft movement: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray to add shine and hold when styling. Place a fine section of hair between the plates of your ghd Gold Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For a soft curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with a wide-tooth comb.
Always on the road? You can use the GHD Classic Styler during travels; its universal voltage plug can be used in a variety of sockets and also automatically adjusts its own voltage for optimum versatility. The device itself is equipped with a variety of “modes” to fit your lifestyle. When the device is not in use for 30 minute, it reverts to sleep mode so you can save up on energy and heat temperature. Its shiver mode, on the other hand, is an advanced option that fights condensation in a room with temperatures below 5°C.
Bought these on recommendation of my hairdresser to deal with my chemo damaged hair. Thankfully I didn't lose my hair but it did go really thin during treatment. 18 months on from treatment my once fine, straight and easily managed hair has come back in thick with random curly and wavy bits. My old straighteners which had served me well over the years were snagging, pulling and breaking both the damaged and newly growing hair but these ones glide through the hair with hardly any breakage. These ... read more
Upon learning about the new ghd Gold, one question quickly came to mind when the intrigue settled down — how does the new product stack up against ghd’s other models? If you’re a longtime fan of the brand, you will have seen numerous stylers hit the market to rave reviews, so it can get a little confusing when it comes down to making that big choice.
This iron claims to heat up in 15 seconds; it also claims to use some bullshit technology that allows it to "self adjust" temperature according to hair type. Well it got warm but it sure as hell didn't heat up enough to seriously straighten or curl my hair in a mere 15 seconds--in fact, I found that it didn't ever straighten my hair enough to satisfy me.
Sport a style that's salon-sleek with ghd hair straighteners. Wide-plated models give you a flawless finish and are designed to manage even thick or curly hair. Lightweight travel sizes can be slipped into your weekend bag to style hair while you're away – plus universal voltage emsures easy use anywhere in the world. Speedy heat up means there's no waiting around in the morning, and with automatic sleep mode you'll have no worries that you've left them switched on. We have a variety of colourful and metallic designs available, with heat sensors that ensure you'll have an even temperature from root to tip.

ghd will always be one of our top picks when it comes to straighteners and stylers. This brand have been around for almost two decades, and have easily established themselves as a go-to for celebrities and professionals. As if you weren’t already spoiled for choice, we’re excited to announce the release of the new ghd Gold, a professional-quality straightener with all of the bells and whistles you want from your day-to-day heated tool.
I gave it three sticks because my hair did eventually get straight and at no point did I feel like it harmed my hair, but it's not even adjustable because again, the company claims that this iron auto-adjusts according to hair "conductivity" or some bullshit like that (this is a laughable claim). It does have auto-shut off but so do a lot of irons (or at least the high end ones). Honestly, I can only conclude that this is another one of those hyped up beauty products aimed at people who think more $$$= better product and performance but a straightener is a straightener so once you get past the $100 price point it all comes down to personal preference and there's really not much more you're gonna get for your money...
Against the ghd Platinum Styler: On the other hand, the Platinum Styler features more sensors and heaters than the new ghd Gold. This essentially means it will heat the hair quicker, and is a little safer in terms of heat delivery, too. Six sensors and heaters work to deliver optimal heat to the hair, instinctively adjusting to give you a transformative experience. Where this is the top-of-the-range choice, the ghd Gold Professional Styler sits perfectly in the middle, a great mix of affordability and professional quality.
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