Bought these on recommendation of my hairdresser to deal with my chemo damaged hair. Thankfully I didn't lose my hair but it did go really thin during treatment. 18 months on from treatment my once fine, straight and easily managed hair has come back in thick with random curly and wavy bits. My old straighteners which had served me well over the years were snagging, pulling and breaking both the damaged and newly growing hair but these ones glide through the hair with hardly any breakage. These ... read more
Inferior hair straighteners take a very long time to heat, and you really need to make sure that they’re on their highest setting to have any effect. But that means getting lots of split ends, and you hair often looks frizzy, dry, and generally unhealthy. And once you go outside, if ever you live in an area that’s a bit humid the straight hair quickly goes to its default pouf settings. 
With our revolutionary tri-zone technology the ghd platinum styler guarantees the optimum styling temperature of 365°F is maintained from root to tip, making your hair healthier, stronger and shinier as you style. Six intelligent sensors, three in each plate, guarantee consistent heat throughout the plates creating gorgeous, long lasting styles, in just one stroke. Styling with ghd platinum is proven to reduce hair breakage by 50%, increase shine by 20% and deliver 2x more color integrity. The ghd platinum styler also features a unique wishbone hinge to ensure that the plates are precisely aligned. Your hair stays perfectly positioned throughout styling without slipping, giving you greater control to create any style, whether you want your hair to be straight, or to add curls and waves. Perfect for all hair types, including harder to style hair, the ghd platinum styler delivers our best-ever styling results. Other features include a heat-resistant plate guard to protect your surfaces after styling, sleep mode for complete peace of mind, universal voltage and a two year warranty for extra peace of mind.

Achieve seductive soft movement: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray to add shine and hold when styling. Place a fine section of hair between the plates of your ghd Gold Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For a soft curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with a wide-tooth comb.
"About to re-purchase!My GHD has lasted going on 9 years (literally through THICK & THIN).* Nice firm/gliding grip/No tug/pull of the hair. Opens and closes gracefully (doesn't sound like it needs WD40 LOL. EASILLY CLEANS. NO Lines are left on the hair strand , easy for clients to use with confidance as well. Doesn't project a burning steam with product close to scalp. Bevels well. Works great as a waver..... this is a Universal Flat Iron for all ethnicities!"

Lightweight Feel: If you style your hair with a straightener every day, you know how taxing it can get to hold a heavy product above your head while you utilise its magic. Thankfully, one of the key elements of the original ghd V Gold Styler has been maintained in the new model — its lightweight feel. We promise your arms won’t ache even after a solid session using this straightener!

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