BUYER BEWARE: I bought this from Amazon LLC, but the product would NOT register as authentic on ghd's site. I tried the hologram code and date code multiple times, but the site wouldn't verify the numbers. Also there was no country of manufacture listed on the unit, the box or the booklet. The styler looked great and was packaged well. Did the unit and stickers look authentic? Yes in every way. But the ghd site states: "fake ghd products are virtually impossible to spot." I called ghd, and a rep said sometimes legit numbers aren't accepted by the site (?!) - and told me that sometimes fake numbers go through. So in the end not sure what good the checker does. The rep did add that "Amazon is not an authorized dealer for ghd products." And the rep echoed what another reviewer said, "the only way to authenticate a styler not bought from us or an authorized dealer is to send it in to the warehouse." That's too much trouble for anyone. Is the one I bought legit? I just can't tell for sure. I'm not taking the risk. Returning it to Amazon.
I'm absolutely in love with my GHD. I've been wanting to buy one for a few years now but was a bit hesitant paying $240 (Australian) so when i seen them on sale i thought i would bite the bullet! I will never buy another brand again (I've used remington and babyliss) it heats up super quick, glides through the hair like butter and takes much less time as with previous straightners i've had to go over the same strand a few times and it left my hair frizzy and needing heaps of product to smooth it down! Definetly worth the money, has 2 years warranty and barely need to use any products except hot iron spray and a tiny amount of moroccan oil. The product curls my hair perfectly and would have got the one with wider plates for my thick long hair but wanted to be able to use it to curl. A must buy for those that use a straightener often.

This is an expensive straightener, but it's worth every penny! I've had mine now for over a year, and I know I'll have it for many years to come. The iron itself is black and gold. I have long, thick, straight hair, but it gets a little wavy underneath if I let it air dry. If I blow dry it, it gets a little poofy and I use this to give it a more smooth, sleek look. It takes a couple passes of going over my hair before it's completely straight, but with cheaper ones it takes longer. It doesn't take too long to do all of my hair. It heats up super fast, and if I'm in a hurry and forget to turn it off, it turns off by itself after thirty minutes. I have dropped it a few times, and it's still going strong. I recommend this for everyone.
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Achieve seductive soft movement: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray to add shine and hold when styling. Place a fine section of hair between the plates of your ghd Gold Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For a soft curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with a wide-tooth comb.
ghd will always be one of our top picks when it comes to straighteners and stylers. This brand have been around for almost two decades, and have easily established themselves as a go-to for celebrities and professionals. As if you weren’t already spoiled for choice, we’re excited to announce the release of the new ghd Gold, a professional-quality straightener with all of the bells and whistles you want from your day-to-day heated tool.
ghd stands for good hair day, and that's exactly what you're signing up for with our fabulous collection of ghd products. Launched in 2001, ghd's reputation as one of the best and most reliable names in hair styling is entirely deserved, with their ceramic straighteners providing amazing results for all kinds of hair types. Designed to heat up quickly, take care of your hair and even look great on your dressing table, you can't go wrong with ghd. Between their iconic straighteners, equally brilliant hairdryers and extensive range of brushes and styling products, it's never been easier to look like you've just stepped out of a celebrity salon. 

Choose from the ghd hair straightener range, including the award winning ghd Platinum® Styler or to complete your kit of styling essentials. From waves and curls, to flicks and poker-straight hair, create a look that's stylish, effortless and professional. ghd stylers will help you create a multitude of hairstyles, producing shape and movement in each styling session.
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