I gave it three sticks because my hair did eventually get straight and at no point did I feel like it harmed my hair, but it's not even adjustable because again, the company claims that this iron auto-adjusts according to hair "conductivity" or some bullshit like that (this is a laughable claim). It does have auto-shut off but so do a lot of irons (or at least the high end ones). Honestly, I can only conclude that this is another one of those hyped up beauty products aimed at people who think more $$$= better product and performance but a straightener is a straightener so once you get past the $100 price point it all comes down to personal preference and there's really not much more you're gonna get for your money...
I got a new GHD styler/straightener for my birthday this year. My old original ghd maxx sadly gave up and died after 10 years of faithful service! I opted for the standard design this time as it was in a special mother’s day gift pack for a reduced price and I am really happy with it. Although it takes a little longer to styler my long thick hair (compared to the thicker tonged styler) it has the same long lasting, shiny effect!
To achieve stunning curls: Mist hair with GHD Heat Protect Spray (sold separately). Section the hair and lightly mist with a Curl Hold Spray (sold separately) to add shine and hold when styling. Place a fine section of hair between the plates of your GHD Professional Styler vertically one inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For an intense stunning curl, continue to turn the styler by another 90 degrees as you glide from root to end; pull the styler very slowly away from the head in a continuous smooth movement. For a softer curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An S-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers for more extreme curls, or with a wide-tooth comb for soft, loose waves.

* * * Update: After returning the above-described item, I bought a ghd Classic Styler in-person from one of their authorized salon dealers (info at ghd's site). When I went to register the hologram and date codes, the ghd site accepted them on the first try. Also, the second unit I bought HAD country-of-manufacture information on the box and on the date sticker (made in China, which some other comments said isn't legit, that seems to be wrong). My unit labeled made-in-China is the one that registered successfully with ghd. Also my second purchase - from the authorized dealer - had a lot of information printed on the bottom of the box, including a bar code, web info, consumer information phone number, design info and information about the product. The unit I purchased from Amazon had NO printing on the bottom of the otherwise authentic-looking box. Draw your own conclusions. Bottom-line: if you buy a ghd styler here, double and triple-check that your unit is for real.
So the real question isn’t about whether people think that the GHD Classic 1-inch Styler is great. There’s virtually a universal consensus that it is. The question is about the reputation of the seller from which you are contemplating buying the GHD Classic 1-inch Styler. There are actually legitimate sellers who offer significant discounts, but they’re not easy to find. 
Inferior hair straighteners take a very long time to heat, and you really need to make sure that they’re on their highest setting to have any effect. But that means getting lots of split ends, and you hair often looks frizzy, dry, and generally unhealthy. And once you go outside, if ever you live in an area that’s a bit humid the straight hair quickly goes to its default pouf settings. 
I gave it three sticks because my hair did eventually get straight and at no point did I feel like it harmed my hair, but it's not even adjustable because again, the company claims that this iron auto-adjusts according to hair "conductivity" or some bullshit like that (this is a laughable claim). It does have auto-shut off but so do a lot of irons (or at least the high end ones). Honestly, I can only conclude that this is another one of those hyped up beauty products aimed at people who think more $$$= better product and performance but a straightener is a straightener so once you get past the $100 price point it all comes down to personal preference and there's really not much more you're gonna get for your money...
ghd 's new Gold V Classic styler is the most luxurious styler in the range to date. With its sleeker design and plates that have been smoothed, contoured and given a high gloss finish, it glides through hair effortlessly to give an ultra-shiny result. The new ghd Gold Classic styler is not only the sleekest, but also the most gorgeous yet. Accents of gold, glimmer beneath the perfect black coating. In addition newly improved glamorous plates will transform your hair, whether creating you re voluptuous curls or seductive sleekness, the rounded barrel helps you achieve any style you desire. Features of the ghd gold classic styler: Luxurious plates smooth your hair for an ultra-shiny result. Our new golden plates have been contoured and given a high-gloss finish to glide through hair. With it s improved outer body, the ghd Gold Classic styler stays cooler to touch for longer and is lighter to handle. Sleek design: allows for better handling for all types of styling Protective plate guard: to safely cover hot plates when you need to style and go. Ceramic heaters and contoured plates: glide through your hair for smoother, snag-free styling. Rounded barrel: easily create curls, waves, flicks and the perfect straight. Sleep mode: heaters automatically switch off if not used for 30 minutes. Universal voltage: optimum performance wherever you travel. Includes: ghd gold classic styler Protective plate guard 2 year manufacturer's guarantee ghd stylers are non-refundable once used due to hygiene reasons. see more...

Featuring advanced ceramic heat technology, the ghd Gold Professional Performance 2" Styler is designed to operate at the optimum 365°F styling temperature for healthy-looking hair with enhanced, lustrous shine. Styling thicker, longer hair is quicker and easier thanks to the larger plates that glide through strands without snagging for fast, effortless styling and flawlessly polished strands. It heats up in as little as 30 seconds to tame frizz and transform coarse textures into sleek, smooth styles that last. The styler has contoured, round edges to unleash undulating waves, and with its styling versatility, you can change your look every day.

ghd stands for good hair day, and that's exactly what you're signing up for with our fabulous collection of ghd products. Launched in 2001, ghd's reputation as one of the best and most reliable names in hair styling is entirely deserved, with their ceramic straighteners providing amazing results for all kinds of hair types. Designed to heat up quickly, take care of your hair and even look great on your dressing table, you can't go wrong with ghd. Between their iconic straighteners, equally brilliant hairdryers and extensive range of brushes and styling products, it's never been easier to look like you've just stepped out of a celebrity salon. 

The perfect tool for all your hiar styling needs. universal voltage for worldwide travel use. . The nose of the plates touch first, so it leaves a very small gap as you look down the plates, but if clamped down on tightly, they do eventually touch. ghd stylers have floating plates that help the hair glide through the hair effortlessly. The gap should almost disappear once the hair glides through the plates see more...
Top stylists, models and celebrities alike can’t live without their ghds, so you know you’re in good company when you add to your collection. Whether using your ghd styler to tame frizz for a day at your desk, or to curl locks for a night out on the town, ghd not only allows you to straighten your hair, but also twist, curl, flick, wave and bounce too. With ghd, the possibilities are endless.

GHD used to be amazing however now the products are cheaply made. I have had many over the years and now done with them. Every single one of my straighteners just stopped working one day. (conveniently just after the warranty). Unfortunately won't be re-purchasing a GHD unless quality changes. Customer Service also not the same, no longer interested in helping.

I can't believe Amazon would allow one of their trusted sellers to sell fakes. I received mine today and it took about 5 seconds to realize that it was fake. I could not register it on the ghd website, and I came across the information below to help identify fakes. This straightener did not have a reset button on the plug, and had many more of the 'give-aways' that it was a fake! DO NOT BUY FROM THIS SELLER.
This iron claims to heat up in 15 seconds; it also claims to use some bullshit technology that allows it to "self adjust" temperature according to hair type. Well it got warm but it sure as hell didn't heat up enough to seriously straighten or curl my hair in a mere 15 seconds--in fact, I found that it didn't ever straighten my hair enough to satisfy me.

Designed to operate at the optimum styling temperature, the ghd Gold Professional Styler's smooth gold plates glide effortlessly through the hair to make straightening on all hair types and lengths even quicker and easier, while their contoured edges help to create perfect curls and waves enabling versatile professional styling results and enhanced shine that last - effortlessly.


Best flat iron, 2 year warranty when bought from the website. Don’t have to adjust any heat settings you just flip the switch on. Smooths out all hair textures hair really well! And if you forget to turn it off the heat element shuts off and the flat iron beeps at you until you manually push the switch to off which is amazing since lots of us forget to turn off our flat iron after use.

Against the ghd Platinum Styler: On the other hand, the Platinum Styler features more sensors and heaters than the new ghd Gold. This essentially means it will heat the hair quicker, and is a little safer in terms of heat delivery, too. Six sensors and heaters work to deliver optimal heat to the hair, instinctively adjusting to give you a transformative experience. Where this is the top-of-the-range choice, the ghd Gold Professional Styler sits perfectly in the middle, a great mix of affordability and professional quality.


Lightweight Feel: If you style your hair with a straightener every day, you know how taxing it can get to hold a heavy product above your head while you utilise its magic. Thankfully, one of the key elements of the original ghd V Gold Styler has been maintained in the new model — its lightweight feel. We promise your arms won’t ache even after a solid session using this straightener!
This overpriced iron is good if you have naturally fine, soft or wavy hair. If you have coarse, thick hair it will not do the job, or it will take you several passes. This is not unique to the GHD, this applies to ALL CERAMIC straighteners. The Auto shut off and dual voltage is awesome, but it is not worth it if the iron does not provide sleek, durable straight hair. If you have kinky, unruly, poofy hair go with TItanium, hand down!!
Achieve seductive soft movement: Mist hair with ghd heat protect spray. Section the hair and lightly mist with a curl hold spray to add shine and hold when styling. Place a fine section of hair between the plates of your ghd Gold Styler vertically 1 inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For a soft curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An s-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with a wide-tooth comb.
I'm absolutely in love with my GHD.I will never buy another brand again. It heats up super quick, glides through the hair like silk and takes alot less time as with previous straightners i've had to go over the same strand a few times and it left my hair frizzy/flyaway and meant i had to use products to smooth it down! I dont really need to use any products except hot iron spray or cream protectant and a tiny amount of serum afterwards. The GHD also curls my hair perfectly, now that ive mastered the technique ;-) 

Upon learning about the new ghd Gold, one question quickly came to mind when the intrigue settled down — how does the new product stack up against ghd’s other models? If you’re a longtime fan of the brand, you will have seen numerous stylers hit the market to rave reviews, so it can get a little confusing when it comes down to making that big choice.
New without original packaging. Glimmering gold accents and plates and an enhanced design give the ghd gold V classic styler a luxe feel. Smoother gold plates glide effortlessly through the hair to make straightening on all hair types and lengths even quicker and easier, while their contoured edges help to create perfect curls and waves, all with a high shine, salon-style finish. A handy protective plate guard also allows you to pack up your styler straight after use while an automatic sleep mode is activated if the styler isn't used for 30 minutes.  Universal voltage ensures you'll get the same styling performance wherever you are in the world, making this styler a great choice if you travel frequently.

Used by celebrities and professional hairstylists, the GHD has the street cred other flat irons rarely get. This is one versatile device with a trusted and proven styling prowess—it’s all in the name! The GHD Styler is also a great investment for people who are in the hairstyling industry. It may be a little expensive but hey, you’re bound to get more than what you’ve paid for.


The perfect tool for all your hiar styling needs. universal voltage for worldwide travel use. . The nose of the plates touch first, so it leaves a very small gap as you look down the plates, but if clamped down on tightly, they do eventually touch. ghd stylers have floating plates that help the hair glide through the hair effortlessly. The gap should almost disappear once the hair glides through the plates
The perfect tool for all your hiar styling needs. universal voltage for worldwide travel use. . The nose of the plates touch first, so it leaves a very small gap as you look down the plates, but if clamped down on tightly, they do eventually touch. ghd stylers have floating plates that help the hair glide through the hair effortlessly. The gap should almost disappear once the hair glides through the plates
I'm a journalism grad and avid makeup fan with an unhealthy addiction to buying nude lipsticks, no matter how similar they all may seem. I love chatting to anyone who will listen about my new favourite products, skincare dos and don'ts and practically any other beauty-related topic under the sun. That doesn't mean I'm frivolous with my recommendations, though--you can count on me to give you the nitty gritty on all your wishlist products. In my spare time, you'll find me binge-watching old episodes of Gilmore Girls or at brunch with a large iced coffee in my hand.
I have had this product for three years now and am happy to report I am satisfied with the product from day one. It's super easy to use and provides me perfect results every time. I couldn't live without my GHD and believe investing in a superior product is mandatory. This model is pretty basic, but does the job! It heats up within a few seconds and looks good when not in use. I haven't had any issues with it as it feels and looks well built. I will always stick with GHD straighteners, as I am a very happy customer!
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