I love this flat iron. It doesn't burn my hair and leaves it feeling soft obviously with use of hair products.
If you have stubborn, never-listens-to-me-no-matter-what-I-do hair, titanium is the material you need to set your eye on. Titanium is a metal that is excellent at conducting heat which means that your plates heat up quickly. This metal also keeps heat consistent so there are minimal changes in temperature that could damage your hair in the long run. What makes this great for thick, curly, unruly hair is that it can reach and maintain a high heat for quite a bit of time AND emit 60% more negative ions than ceramic. These two characteristics mean that you get to de-frizz your hair in a shorter amount of time with fewer number of passes.
so much better than my old flat iron. I definitely waited too long to purchase this

love love love I cant say enough good things about this product. I bought this as a replacement for one that was given to me 9 years ago. I plan to have this one for another 9 years such a high quality item
Before placing your entire head under unnecessary heat conditions, try straightening a small section of your hair with what you believe is your ideal heat setting. Take notice of the way your hair reacts to this temperature, paying close attention to any fraying or singeing that may result. Smoking and that dreaded burnt hair smell are a sign that you may need to tone it down a bit to avoid permanent damage to your precious locks.
Work great
My favorite straightener ever so happy I bought it little expensive but does my hair in half the timemy old one did. And my old one was also an expensive one but another brand.
I confess I am a ghd devotee having bought my first straighteners in 2006. Theyve come a l ong way since this beautiful set of professional irons and a really good hairdryer will make a fantastic gift for anyone who does their hair.packaged in a solid dull gold box which oozes quality and has a really posh air the matching items look so stylish and dont disappont in use. Teh styler has a new hinge shape and different tips this makes for smooth use and less catching in the hair. I was impressed that heat up time is a few seconds and the auto cutoff works too. A far cry from the old days of waiting ages for heat up and then panicking on the train to work thinking I'd left them on the hairdryer really is another level though. It's balanced beautifully and feels light but firm in the hand. It manages to dry my hair without frizzing it all over the place and quickly too. Using these tools makes hair styling actually a pleasure and I love the smooth straight results however much people tell me straight hair is on the way out.
The ghd classic 1 inch styler is the bomb it heats up in seconds after being turned on feels balanced and streamlined in my hand has a swivel cord that never gets tangled and safety guards at the tip to prevent accidental burns. I can now style my long hair in half the time it formerly took.
love this straightener I used to use chi brand and per my hairdresser they sold out a while back and have gone downhill in quality so she suggested I get this brand. So far it is great for my naturally curly thick hair

I had this hair styler when it was first released and when mine finally died I was distraught as I could not find it, or anything like it, locally. When I finally found it on Amazon, I was so relieved! I am so happy to have this as it works great for me. My hair is short but I think your hair length is irrelevant. My hair is not curly but it has body and is a little coarse. When it rains or I am in a humid environment, it will frizz a bit. This hot air styler--which does away with the need for a separate brush--works perfectly to smooth out my hair and at the same time add volume and direction to my hair. A friend saw me using it at the beach recently and wanted to get one too. It ... full review
Straightens my hair fast and does not snag or pull hair
I love these my first real ghd styler it really is better than all the rest
“The temperature of the iron can determine the curl pattern on hair that tends to fall easily, as you might need a higher heat to lock in the pattern closer to the root,” she added. “The internal components of the irons also can determine the curl pattern, and that is why it is important to invest in custom, high-end tools that contain internal heaters that go the entire length of the barrel. The higher the heat, the stronger the curl will essentially be. Low heat will produce a softer finish.”
Work great
Perukes or periwigs for men were introduced into the English-speaking world with other French styles when Charles II was restored to the throne in 1660, following a lengthy exile in France. These wigs were shoulder-length or longer, imitating the long hair that had become fashionable among men since the 1620s. Their use soon became popular in the English court. The London diarist Samuel Pepys recorded the day in 1665 that a barber had shaved his head and that he tried on his new periwig for the first time, but in a year of plague he was uneasy about wearing it:
being a bald old feller its reasonably obvious that I ordered these for my wife who over the years has become something of an expert on hair styling equipment and has been the guinea pig for this product so her thoughts on this styler....her immediate reaction was ghd they are the best make ever secondly it is a lovely looking styler and is beautifully boxed with a heat resistant protective plate guard for the blade ends and a heat resistant travel bag.my wife was truly amazed at the short heat up time the advertising says 25 seconds she says that it is almost immediate in use there are no problems though she did say that perhaps the plates could be larger otherwise no issues.so to the real nitty gritty....my question was... Would you buy this styler her reply.. No its far too expensive and even though it heats up really quickly basically its no better than cheaper stylers
This is a really lovely gift set the packaging is so nice and the presentation makes it feel really special. The brush and hair clips are both very nicely made I don't really understand the design of the clips exactly as they are very flexible but they certainly hold my hair well during styling the brush is as a brush is... Brushy I have very fine hair and it tends towards the static this made the issue slightly worse. I plan on sticking with my regular wooden brush. The carrying bag and heat proof mat are both well made not quite my style as the quilted look isn't my favourite but both are quite posh and it's just really handy to have somewhere to always put the straighteners wherever I am. I particularly like the silicon cap to put over the end of the straighteners though it's very minimalistic and I think I'll use this item the most.as for the straighteners they are just as good as ghd are renowned for. They heat up really quickly and they beep to let you know when you switch on the power and when they are ready. I appreciate the auto off feature too that switches off after 30 minutes just in case. The plates are smooth and don't catch my hair too much there is a slight issue with that and one of the seams it doesn't always happen but sometimes I do catch a hair. Overall I'm really pleased and looking forward to lots more good hair days.
despite some of the reviews I bought the product and fell in love I love how shiny and soft my hair feels once I've straightened. This along with a straightening comb leaves my hair pin straight and flawless. I love it
This was the best purchase I am happy with the quality and results. I am sure it will last long.
Love love love this styler. I have very fine curly hair that requires washing or wetting every day to get the curls out. Now I can just re straighten it dry when ever I need a quick touch up. Never before had so many compliments.
This is a beautifully presented ghd gift set with a hairdryer and hair straighteners that feel tactile and look aesthetically very pleasing. You also get a hairdryer nozzle for precision drying a heat resistant mat and a heatproof plate guard for the straighteners these are located under the plastic tray packaging inside the box so don’t forget to lift it out .the hairdryer feels like a good weight but the weight is evenly distributed so it feels comfortable to hold and maneuverer around your head. It’s got two speed settings three heat settings plus a true cool shot button. It’s overall quieter and more comfortable to use than my old tigi joystick hairdryer which i’ve been using for the past few years and has a much longer body shape. I like the heat variations available as the middle setting provides gentle heat which isn’t always available especially with hairdryers that only have 2 heat settings available other than that it’s no better or worse than other hairdryers i’ve experienced.the straighteners are the quality you would expect from ghd and they are very much styled around the classic straighteners if you are familiar with them except instead of an on off switch there’s a button you have to press button down for a couple of seconds. I admittedly don’t like the button as it’s hard to tell whether the straighteners have been turned off after use as you can’t see the pale blue led in a bright sunny room. The straighteners heat up very fast though in about 15 seconds and there is a nice safety feature included where the straighteners will turn off automatically after 30 minutes if they have been hastily abandoned left on. The straighteners feel a bit hotter than my classic ghd’s but I haven’t located any info about the temperature so I can’t be sure of this. They are effective though I have fine medium length hair and it only takes a few minutes to straighten and my hair feels smooth and looks shiny and healthy.i’m really pleased with my ghd set everything feels so well made and they feel like luxury products built to last time will tell if this is true of course but it’s all working well as it should be at the moment. The box packaging really adds to the whole luxury feel of it all too so it feels like a well earned treat to purchase for yourself and I think it also makes a special gift for someone that you know they can enjoy using everyday.
this product got to me in time I liked it a lot and so far is my favorite straightener
no matter what hair straightener I purchase I always go back to my ghd hair straightener.always does an amazing job
the best straightener .. She wouldn't go without it.....its a must have in this house and friends have agreed and bought
I purchased this as a gift. The price was great. As an owner of this product I'm very happy with it.
I was pretty skeptical about buying the ghd professional from any site other than the ghdhair.com website. After reading several reviews how could I know if I was going to paying for a fake one or not but by waiting until it came in the mail and going over the checklist as well as registering it I'm so glad I took the chance because according to the ghdhair.com registry this one is real I love this straightener my hair is naturally wavy and even though I have alot of it my hair is fine. I have short medium hair length and needed a straightner that was going to be able to make my hair iron board straight. I got a new chic hair cut and it looks awful either other way. Also battling the southern humidity is a challenge in itself but with this straightener and some hydrating oil my hair is exactly like I wanted it it heats up super fast and works it's magic in few passes thru the hair. Not to mention the sweet deal of 60.00 off because I ordered thru amazon

I had the hsi professional which I thought was pretty good but this ghd flat iron definitely beats it in all aspect which it better be since the price is 3x as much . First I like it that it beeps to let you know that it's ready to be used after plugged in. Second it's very light so for a person with thick hair like me usually takes forever to smooth out all my hair it's less tiring. Last but not least it straightens just in 1 2 strokes and it lasts it cuts down my hair prep time by half if not more. Save up a little longer and get this instead of hsi which is also less compact
Love love love this flat iron. Ive been using hot tools for about 10 years and have gone from the cheapest brand to the higher quality more expensive brands. I used a sedu revolution for 2 plus years and then reordered it when it conked out. This time I wanted something different. I've been using it for two weeks and so far I love it it heats up incredibly fast to just the right temperature and has an automatic shut off if I leave it on by mistake. I've been using it to straighten curl and wave my hair and the results are beautiful. Would definitely recommend this iron and hoping it will also last me longer than my previous purchases.p.s I was worried when I saw reviews saying they had received fake versions of this product so as soon as I got it I registered it on the ghd website and it all checked out.
Most straighteners will have either ceramic or tourmaline plates, although a few use titanium. Ceramic is the best choice for delicate, fine or color-treated hair because it heats evenly and a bit more slowly than tourmaline or titanium with no hot spots. Tourmaline and titanium, by contrast, heat up extremely quickly and can easily damage thin or sensitive hair before you’re even aware that it’s happened. For thick hair, though, tourmaline or titanium are the way to go; tourmaline has the added benefit of producing 20x more negative ions, making hair moist and silky and reducing frizz.
We have scoured through the natural hair scene to narrow down the options. Based on popularity, quality of ingredients, and overall effectiveness, our top 10 hair stylers collection was born. Not surprisingly, this collection features some of the most beloved brands on the scene such as EDEN Bodyworks, Carol’s Daughter, Aunt Jackie’s, and more. Of course, no collection is complete without the constant favorite of Ecoco! We offer only the best formulas in this collection to give your curls the hold and styling help they need to pull off any look with ease. While gels and pomades are important for laying perfect edges and achieving that sleek look, we also include other options in this collection of top natural hair stylers.
In a word wow. I didn't think it would but this ghd straightener blew away. I turn it on and in about 5 minuets am ready to start making passes. There is only one heat setting hot and it's perfect. The weight is amazingly light it's thin easy to hold and doesn't fatigue my wrist.i've been using a different pro straightener and was certain nothing could compare. The one I had been using had options lots and lots of options. The ghd offers only one option and that is amazing.the auto shut off is also a very very appreciated feature yes this is not cheap. But the investment is well worth the cost.
Good product supplied with wrong power lead doesn't suit australian power socket it even has instructions that it's not to be sold anywhere other than north america. I had to buy a adapter to use this product
Great product and fast shipping.
Excellent product
Heats up fast and works great
I’ve had the ghd straightener for nearly seven years love it
The great thing about beauty is that there is something for everyone. Even as the trend these days is skewing towards plenty of texture and heatless styling, the tried-and-true flatiron still has its place. I mean, with social media going crazy over the super-sleek look of glass hair, it's clear that straight hair ain't going anywhere. After all, some of us just want smooth strands from time to time — or, depending on who you are, most of the time. But pressing your hair between two scorching-hot plates can be a recipe for a dried, sizzled, frizzy disaster. Or at least it can be if you're using the wrong flatiron. On the flip side, using a good one can make all the world of difference. And that's where we come in. We've scoured the world of flatirons to bring you the best of the best, at a range of price points. So whether you've got the coins for an affordable Conair or can shell out the big bucks for a Harry Josh, these 20 straighteners will give you that just-back-from-the-salon look — minus the scorch.
The shorter your hair is, the narrower plates you need to straighten it properly. I have to admit, most flat irons don’t work well on really short hair. The most common width of plates is something about 1 inch, at least in my rating. If you have really long locks you can try a straightener with 2-inches long plates – for instance, the Xtava flat iron.

Once you have purchased your new hair straightener and mastered the multitude of ways you can put it to good use, the only thing left to do is take care of it, so it lasts for years to come! Just like any luxury beauty tool, you will want to care for your hair straightener to extend its longevity and prevent corrosion (which can actually leak into your flowing locks…yuck!). Our top tips for caring for and cleaning your new hair straightener include:
I like soo much I needed a product like this. Really it is the best in the market. The price was the best too

If you have stubborn, never-listens-to-me-no-matter-what-I-do hair, titanium is the material you need to set your eye on. Titanium is a metal that is excellent at conducting heat which means that your plates heat up quickly. This metal also keeps heat consistent so there are minimal changes in temperature that could damage your hair in the long run. What makes this great for thick, curly, unruly hair is that it can reach and maintain a high heat for quite a bit of time AND emit 60% more negative ions than ceramic. These two characteristics mean that you get to de-frizz your hair in a shorter amount of time with fewer number of passes.

I had been eyeing this styler for a while and as much as I would've liked to save up to a 100 purchasing it here my peace of mind was worth the 60 80 dollar difference. This an expensive professional item that would not grant its 2 year guarantee if purchased from a non official distributor. I purchased from sephora and I'm incredibly happy with the product. It provides salon quality results so I see it as an investment instead of splurge. But if you're concerned both about the legitimacy as well as as the guarantee coverage of this product when purchasing from third party vendors like I was go ahead and spend the extra money. It might save you a lot of headaches and money in the end.
In summary, you will want to buy a hair brush straightener that has a lower temp range, from about 250-300° (any temps higher than that and you are likely to damage your hair – start at the lowest temp possible and work up if needed). You will also want to consider a ceramic model they will heat evenly and a bit more slowly and will not create hot spots which can damage fine hair.
This feature is particularly helpful if you have textured hair with waves or curls, which can become damaged so easily by heated styling tools. That said, it is not clear which heat setting is ideal for users with thick or somewhat straight hair. This may make this slightly more difficult if you are using a flat iron for curling purposes or if you need to straighten an especially thick head of hair each day! However, we are confident that a little tinkering is all it takes to find the perfect heat setting for these different hair types and styles, so you can rest assured that this hair straightener can still meet all your hair styling needs!
GHD went and nabbed itself a 2018 Best of Beauty award with this miracle of a flatiron. The tool maintains a constant temperature of 365 degrees Fahrenheit, but get this: It reads the thickness or thinness of the sections you use so it can adjust the amount of power it exerts. That way, it keeps the same temperature while straightening your hair and gets all the sections evenly straight without you having to worry too much about heat damage. "My hair felt relatively healthy after ironing which I am not used to," says Tracey Zane, director of content development for Allure. "The tool moves much effortlessly across my hair, and actually makes it feel silky smooth once ironing."
Love this product. Had my last one same thing lasted 9 yrs till I dropped it. Great straightener.
I had heard from a number of people that the ghd was the goddess of straighteners but I must admit I was sceptical. I bought a cheap straightener a few years ago and rarely used it as it took ages to heat up and wasn't very effective. Finally having had enough of looking a mess I decided to go for it and try the ghd and I'm delighted to report it lives up to its reputation. It heats in a matter of seconds and it glides through my hair quickly and smoothly.one little niggle for me is that ghd didn't supply a little bag to store the straighteners considering the price surely they could have thrown one in for the sake of customer contentment however apart from that it's a first rate implement.i got compliments the first time I used it mind you I had been looking like I'd been dragged through a hedge backwards up to then. So thanks ghd for unveiling the new sleek me

There are many options to embellish and arrange the hair. Hairpins, clasps, barrettes, headbands, ribbons, rubber bands, scrunchies, and combs can be used to achieve a variety of styles. There are also many decorative ornaments that, while they may have clasps to affix them to the hair, are used solely for appearance and do not aid in keeping the hair in place. In India for example, the Gajra (flower garland) is common there are heaps on hairstyles.


This one’s the LBD of all hair straighteners. With 100 percent pure tourmaline ceramic plates, the classic tool will never lose its luster (and neither will your hair). No need to tug or pull, as this tool is made with a small suspension system — the floating plates adjust to compress your hair while styling. And with a fully-rotating swivel power cord, you’ll have all the styling control in your hands.
I purchased this ghd styler as a gift for my wife replacing a pretty generic model. She has been extremely pleased with the results. The styler heats up in just a few seconds beeps to let you know it's ready. It has worked very well for her long thick hair. The other great feature of this styler is its automatic shut off. There were numerous times when she'd forget to turn off her old styler but with this ghd there's never a worry since it turns itself off. She's had nothing negative to say about the styler is pleased with its handling durability.
I purchased this ghd styler as a gift for my wife replacing a pretty generic model. She has been extremely pleased with the results. The styler heats up in just a few seconds beeps to let you know it's ready. It has worked very well for her long thick hair. The other great feature of this styler is its automatic shut off. There were numerous times when she'd forget to turn off her old styler but with this ghd there's never a worry since it turns itself off. She's had nothing negative to say about the styler is pleased with its handling durability.
If you have ever visited a luxury spa or wellness company, you have probably run across far infrared heat a time or two. Without going into too much science, infrared heat is the same heat you feel when the sun kisses your cheeks and warms your body from the inside-out. Far infrared heat, in particular, has been used by medical and wellness professionals for years to treat a variety of conditions from muscle pain to even cancer.
I don’t think the flat iron as a styling tool needs any introduction, and many of you have probably used one at some point. I know how hard it is to pick the perfect styling tool for your hair – at least, the one that’s good enough. So, to make it a bit easier for you, I’ve decided to draw up a list of top 10 flat irons. It’s based on both, my own experience and other people’s flat irons reviews. So, I’m trying to be objective and bias-free here.
love it heats up quick and does a great job.

I love this straightener I have super long thick hair...naturally wavy frizzy. This straightens my hair easily. I used to have a chi but it eventually broke short in the wire...apparently this happens to all chis so I had to buy a new one. I think the ghd works better than the chi
In the early 19th century the male beard, and also moustaches and sideburns, made a strong reappearance, associated with the Romantic movement, and all remained very common until the 1890s, after which younger men ceased to wear them, with World War I, when the majority of men in many countries saw military service, finally despatching the full beard except for older men retaining the styles of their youth, and those affecting a Bohemian look. The short military-style moustache remained popular.
Arrived on time product just as described this is my second pair of ghd's and I wouldn't be without them. A girls best friend. Would definitely recommend.
my old ghd finally bit the dust I loved mine I ordered from these guys it came it conquered good job
Excellent best straighteners I have had and they arrived the next day
This is one of the best flattening irons you can buy it heats up very quickly. In fact I left it on too long as my own one takes forever to heat up and it shut itself off. So yes the automatic shut off works I actually love having the piece of mind knowing that it shuts off after 30 mins. Sometimes my 13 year old daughter will borrow my hair iron and I have to double check to make sure she didn't leave it on. Btw I have very thick coarse wavy hair and this flattening iron did a fantastic job my hair also felt very silky and not damaged. This is hands down the best flattening iron I have owned used.
Coming in at a close second, the CHI G2 Ceramic and Titanium Flat Iron is our second editor’s choice as the best hair straightener on the market today – featuring fool-proof and color-coded temperatures for easy straightening or who just wants to protect their luscious locks. We also love the digital display that is featured on the CHI G2 model along with its combination ceramic and titanium design for optimal shine!
However, the search for the best hair straightener for your specific hair type can be daunting. In fact, it’s always difficult when it comes to choosing the right hair tool, whatever that may be. After all, we’re talking about something that could make or break your crowning glory. Well, have no fear on this one. We’ve taken the heat off your hair to find out which of the best hair straighteners work best.
In March 2013, ghd launched the "Eclipse" hair straightener, which uses six sensors in the plates to maintain a constant heat of 185 degrees celsius, a temperature ghd claims is the optimum temperature for styling results.[17] The consistent temperature reduces the time to style hair, particularly coarse hair that may previously taken multiple run throughs.[18] The Daily Mail called the Eclipse "The Rolls-Royce of irons".[19]
It has ceramic plates, which work on all hair types to effectively smooth and add waves and curls, depending on your desired finish. The result is incredibly shiny and frizz-free locks, which look styled to perfection. The straighteners also have a unique hibernation mode, which means they will turn off automatically after 30 minutes, so you can be sure they can’t cause damage.
I have curly hair and so it always took me much longer to straighten my hair. I saw my sister had this straightner and so I tried using hers and it took me about 10 min to get my hair totally straight anyways my other straightner had broke so I bought this one and it's really really good. Would very much recommend

Very good styler and much cheaper than in the store.always difficult to find good quality not damaging styler with dual voltage.very pleased
so many people gave negative reviews for this product. However I bought directly from amazon ghdprofessional and I can register mine successfully. Also after comparing with my old genuine styler I know the new one is not fake. Don't be bothered about on earth how many holes on the cord because both of my stylers have 2 holes. So just go from amazon ghdprofessional directly and you can save a lot.
ghd does not fail to impress. After my 1st ghd iv styler which worked perfectly for 11yrs stopped working I felt handicapped not forgetting my hair looked like a mop. After using my new ghd iv styler I remembered how easy straightening hair is.
Historically, working-class people's haircuts have tended to be practical and simple. Working-class men have often shaved their heads or worn their hair close-cropped, and working-class women have typically pulled their hair up and off their faces in simple styles. However, today, working-class people often have more elaborate and fashion-conscious hairstyles than other social classes. Many working-class Mexican men in American cities wear their hair in styles like the Mongolian (shaved except for a tuft of hair at the nape of the neck) or the rat tail (crewcut on top, tuft at the nape), and African-Americans often wear their hair in complex patterns of box braids and cornrows, fastened with barrettes and beads, and sometimes including shaved sections or bright colour. Sociologists say these styles are an attempt to express individuality and presence in the face of social denigration and invisibility.[47]
my girlfriend has wanted some of these for ages so I got her some for christmas. Guys...if you need to buy one present for your lady then get these I couldn't have chosen better she wanted me to give this rating 5.5 stars
Definitely the best hair straightener in the world. After trying a few staighteners available in the market I settled for ghd as I had heard rave reviews from my friends and hair stylists. I was a bit sceptical when I was buying the product as it is quite expensive in comparison to other straighteners but my doubts vanished as soon as tried it for the first time. I have frizzy hair which is extremely unmanageable and I have always wanted to have straight and silky hair. I can finally say that my dream has come true hair straighteners tend to make the hair very dry. But ghd does not. Though I need to condition my hair very well after every wash preferably with a hair mask . I leave it on for 3 4 mins wash it off dry my hair using a hair dryer. I then liberally spray a good heat protect spray all over my hair and use the iron.i am thrilled with this product and would recommend it to anyone who has always wished she had soft silky and straight hair buy it girls..you will not regret

Whether you have particularly curly hair or thick locks, this T3 hair straightener is designed to leave you with a shiny finish in a fraction of the time of other hair straighteners on the market today. Specifically, the T3’s smart SinglePass technology maintains consistent heat throughout the entire plate to straighten all hair types with one glide.
I will start by admitting that I really don't do much with my hair. It's naturally curly and I never even blow dry it. I gave my last flatiron to my daughter when she went away to college.but after using the ghd styler I think the reason I never did much with my hair is because I was always using substandard products. This styler doesn't pull my hair. It runs through smoothly. It takes at most two passes to straighten my hair. It heats up really quickly. I love the fact that the cord is super long and swivels. It doesn't leave my hair looking frizzy. It even helps to straighten out my cowlick at my hairline. It curls easily as well but I mostly just used it for straightening .it has an on off switch and a led light to indicate when it's ready to use which is about 30 seconds it's super fast . It's also dual voltage which is fantastic when I travel you just need to provide a plug adapter for the outlet .it's pricey but definitely worth the money. If you are in need of a styler to use every day invest in this one
Great purchase
I was worried about this product after reading several reviews stating that this flat iron was a fake or not actually a genuine ghd but because the price was so much less on amazon versus trade secret nordstrom etc. I decided to take my chances...and I'm glad I did I went online to register it. After entering the 2 required codes located on the hologram tag attached to the product I was happy to discover that it is a genuine ghd flat iron I have had a chi for many years and I actually think this flat iron works better on my naturally curly hair.
still have my ghd to this day and love it my daughter has one also. Literally only takes seconds to heat up and beeps when ready. It gets hot and I mean hot so I use a heat styling product with it. I can't tell you how many times I decided at the last minute I needed to straighten and I only had 10 15 minutes or even 5 for a real quick top layer straightening as apposed to 40 60 minutes. I was able to plug it in turn it on and within seconds it was hot and ready to go I know it's pricey but it has great bones and I love the ceramic plates on it. It really is an outstanding and superior product compared to the stuff sold at your corner pharmacy or other large nearby retailer.
I have owned this straightener for 9 years now and I absolutely love it use it multiple times a week.

heats up super fast. Straightens better than the chi that I used before and also doesn't seem to snag my hair like the chi would sometimes. Very satisfied and hope it lasts for years to come.

This flat iron stopped working less than a year after I bought it and ghd will not warranty a replacement one because Planet Beauty or Amazon is not an authorized retailer for their products. Buyer BEWARE....if you purchase from here it will void the manufacturer warranty and you will waste your money just like I did. Planet Beauty was NO help to me in getting my flat iron fixed or replaced!
Love this tool. Works great in every way.
Makes my hair much shinier than my lower end flat iron about 30 range . I have wavy hair which straightens easily but will often gain wave as the day goes on. This makes my hair stay straight through the night and into the next day. Heats up fast and has the great option to use for curls waves. Mine was verified by ghd as authentic when I registered it.
As an added bonus, titanium has also been found to resist rust, so your hair straightener will keep its out-of-the-box look for years to come. This is particularly important when you are making a long-term investment by purchasing a high-end or professional hair straightener. After all, you wouldn’t want your car or bathtub to start rusting after just a couple of uses and the beauty tools you use for your flowing hair should be no different!
I read a number of reviews before purchasing this flat iron. I am happy to say that I was able to register mine on the ghd website with no trouble. I used it this morning and I love it. I have been having trouble with my bangs looking like they are fried. First my hair dresser and I though it was stress since I had just lost my husband three year later it's still happening. We have narrowed it down to hair spray building up and or my cheap flat iron. I am not longer using hair spray and am using a shampoo to cleanse my hair of any products and I purchased this flat iron. Wish me luck that this well help me get rid of the frizz in my bangs.
bought these for my partner as a christmas present and 3 months on she's very happy with them excellent genuine ghd straighteners at a very reasonable price.
my last two flat irons were sultra. I decided to try a different brand since the last sultra didn't last nearly as long as the first. So far so good with this ghd. Seems to be on par with sultra or maybe slightly better especially how fast it heats up . I bought from a seller with 100 rating fulfilled by amazon. And was able to register the flat iron on ghd's site without any problems.
You need to make sure that your flat iron is very light, feeling comfortable in your hand as you style your hair. You’ll also want it to have a tangle-free cord because that’s just a hassle you don’t want to have when you’re focusing on doing your ‘do right. Or, you can just go for a cordless hair straightener to get rid of that potential problem altogether.
these are genuine have just registered them with ghd don't believe the reviews that say they aren't. If the seller is amazon then they are genuine
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