by far the best flat iron out there and I've tried them all. Unbelievably smooth use and finish. Floating plates are wonderful. No snagging at all and it leaves my hair silky and shiny with one pass. I have long thick wavy curly hair that I like to wear straight. I bought my first ghd 10 years ago. It still works wonderfully but I felt like it was time to buy a new one. I'm going to give the other one away to a teenager who wouldn't otherwise be able to buy one. I went and bought a chi thinking perhaps it may be better based on the popularity of the brand. I returned it. I also tried babyliss and after much research a croc and returned those as well. Neither gave me the silk and shine that the ghd does and the chi snagged my hair. Go with ghd. You won't regret it.
I love it heats up quick and turns its self off too.
I have very tightly coiled african american hair. I used the blow dryer with a heat protectant and this iron got my hair bone straight and shiny. Its the holy grail basically in my opinion lol
Eight embedded sensors regulate and evenly distribute the heat on this ceramic iron, minimizing damage and increasing shine and smoothness. With adjustable temperature settings that go as low as 140 degrees (the coolest we've ever seen), it's ideal for anyone with super fine hair, or to smooth out the tiny frizzies around your hairline. It also comes with a lifetime warranty, which is never a bad thing.
We don’t know too many people that are using their hair straighteners vertically, but there must be a few since ISA has made a point of clarifying that this model is intended only to be used horizontally, i.e., perpendicular to your hair. According to the manufacturer, using the hair straightener horizontally reduces hair pulling for a more comfortable experience. This may be particularly important to you if your hair tends to knot easily or you have unruly curls and texture.
To give yourself that big hair look, check out our other hair accessories and you’ll find plenty to help you get everything from subtle waves to tumbling ringlets and tight curls. Crimpers can give you a natural looking wave and variable temperature controls and ceramic plates make sure you don’t fry your locks. For more defined curls, you’ll want to grab a curling wand to add bounce and many new curlers come with keratin or Argan oil infused barrels that help to give your hair a glossy look.

If you are unsure what exactly your hair type is (or if it has changed over the years, which happens more often than you’d think!), check out this incredible overview by the hair professionals at Redken! Don’t stress if you have combination hair (i.e., fine and curly or thin and straight) either; we recommend choosing a hair straightener based on your biggest hair complaint and focusing on that problem first. So, if your curls are driving your nuts, you will want to select a hair straightener with higher temperatures, thin hair needs moisture, etc. You’ll find that your entire hair type can usually benefit from the extra TLC!
The mysterious product that smells earthy and looks like wet sand… is good for your hair? The answer is: YES! Think of it this way; the more natural smelling, the more natural the ingredients. Clay products DO contain clay, mostly what’s called bentonite clay, which has highly absorbent properties. Clay is best used for building volume, absorbing oil and grease and drawing out impurities that can cause HAIR LOSS! Barbers choose to style with clay over other products because of its clean feel, density and ability to sculpt super flexible hairstyles. Clay products are NOT sticky, which you will find in some waxes and pomades.
ghd does not fail to impress. After my 1st ghd iv styler which worked perfectly for 11yrs stopped working I felt handicapped not forgetting my hair looked like a mop. After using my new ghd iv styler I remembered how easy straightening hair is.

Excellent buying
I replaced my ghd flat iron that was 4 years old. Normal wear and tear prompted to replace my ghd. I love that fact that it has a universal voltage converter I travel to europe a lot . And the flat iron beats chi hot tools and those other crap flat irons that only for last 6 months. First off I have no idea what other people are talking about on the reviews. It is not fake it is very real. I registered the flat iron right away and it worked. I would recommend to purchase it directly from amazon.com sold and ships by . Other sellers....well I probably won't trust them. Cheers.
I totally love my ghd. When I was buying it here I was a bit skeptical. However almost two years now and my thing is doing great. I love it.
love this straightener I used to use chi brand and per my hairdresser they sold out a while back and have gone downhill in quality so she suggested I get this brand. So far it is great for my naturally curly thick hair
This is one of the best flattening irons you can buy it heats up very quickly. In fact I left it on too long as my own one takes forever to heat up and it shut itself off. So yes the automatic shut off works I actually love having the piece of mind knowing that it shuts off after 30 mins. Sometimes my 13 year old daughter will borrow my hair iron and I have to double check to make sure she didn't leave it on. Btw I have very thick coarse wavy hair and this flattening iron did a fantastic job my hair also felt very silky and not damaged. This is hands down the best flattening iron I have owned used.
First, there are the temperature settings. Obviously, different hair requires a different heat level. The thicker your hair is, the higher level of heat you should apply to straighten it. I highly recommend you to read the instructions which usually say what temperature you should select for your particular hair type. This may vary a little bit from one flat iron to another. The general rule here is the less heat you apply, the better your hair condition will be. And always use a heat protectant, regardless of your hair type.
Count on Kristin Ess to bless us with high-performance hair tools that are super affordable and good lookin', too. Crafted from two titanium plates to deliver heat fast and evenly, Ess's flatiron reaches temperatures up to 440 degrees, has shine-boosting technology, and shuts off automatically. So you can forget ever having to wonder if your flatiron is still on after you've left the house.
My first pair of ghd hair straighteners lasted 10 years and were in regular use so I did not hesitate in ordering another pair. The ghd iv stylers are every bit as good and definitely value for money they 'beep' when switched on and 'beep' agian when the irons are ready for use. The cord is flexible so it doesn't twist or tangle and the plates cool down quickly so can be stored away in record time. Overall I am delighted with this product and would not hesitate to recommend ghd as the 'rolls royce' of stylers.

Bought these as a present for a friend to replace an old pair of ghd's she is extremely pleased with them they straighten her wavy hair easily and quickly...i'm thinking of purchasing a pair for when my ghd's finally give up on me.
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