In short YES! You absolutely can use too much heat on your hair. Burning hair is not a good smell, it’s not a good look either! You may end up having to get a pretty severe haircut if you’re not careful about the amount of heat you put directly on your locks. Read through this to get an idea of what’s safe and what will leave you wishing for a good trim (or possibly a wig).
My second one I bought. It does a great job and does not dry your hair out. My hair always looks healthy
I was worried that the flat iron was a fake so I was really relieved when I was able to register the product on ghd's website. After years of using a cheap flat iron that I bought at cvs I decided that I would invest in a good flat iron. After turning on the flat iron you will hear a beep. You'll hear 2 beeps in about 10 seconds which indicates that the flat iron is ready to use. It warms up so quickly. It makes my hair so shiny and straight. I love it.
I've had this flat iron for 3.5 years now I ordered from this exact listing as well . I'm not sure if it's fake or real but either way it is the best flat iron I have ever used. I have fine thin hard to straighten and curl hair and it works perfect on me plus on my mom with thick curly hair. It is still working great so it lasts a long time. If it ever does go out on me I will be repurchasing the same one
Lovely item the usual excellent quality from ghd

Great. Genuine ghds.
Best hair straightener I've ever used. Had for years still working
I purchased this ghd styler as a gift for my wife replacing a pretty generic model. She has been extremely pleased with the results. The styler heats up in just a few seconds beeps to let you know it's ready. It has worked very well for her long thick hair. The other great feature of this styler is its automatic shut off. There were numerous times when she'd forget to turn off her old styler but with this ghd there's never a worry since it turns itself off. She's had nothing negative to say about the styler is pleased with its handling durability.

This Amazon bestseller has just about everything you’ll need in a hair straightener. The 1-inch plates are high quality ceramic and tourmaline plates for silky smooth results. These plates feature 8 HeatBalance microsensors that ensure temperature remains consistent and evenly distributed throughout. Plus, these are floating plates with curved edges so you don’t have to worry about snagging your hair while you style because the plates adjust the angle as you do your ‘do.
Since 2004, ghd has raised approximately £2.5 million for the Breakthrough Breast Cancer charity.[28] The company produces a limited edition pink hair iron every year, with £10 of the sale price being donated in support the charity.[29] In 2010, ghd partnered with charity "Mom It Forward" and SafeHouse Denver, a women’s shelter that serves victims of domestic violence and their children, in an event at Sephora.[30]

For those of you who want long, smooth hair, then have a look through our collection of hair straighteners to find the right kit for you. While straighteners of old used to give you straight hair that was dry and brittle, new straighteners feature temperature controls, heat sensors and other technology to keep your hair healthy and happy during and after the heating process.


The titanium plates in the BaByliss Pro Nano Titanium Straightening Iron were designed to conduct high levels of heat (again, up to 450° F!) in a short amount of time. Coupled with the Nanotechnology that is packed in each plate, this hair straightener is ideal for anyone that experiences unwanted frizz or static on a regular basis! The titanium also acts as a barrier from corrosion keeping your hair straightener and precious strands free of build-up for years to come!
This brand is a1 the best ever my hair is curly and it's the best one I got .i will never change this brand
Heats up in seconds awesome flat iron better than the chi and has lasted for several years now. You will not be disappointed
This is my second iron with the first one lasting more than 5 years. I specially chose this brand because of the plug circuit breaker since the model I had before this one burned my bangs. I've never had a problem with this model and absolutely feel the price is equivalent to it's quality. Also if you take care of your iron your iron will not disappoint you.
love ghd this is a replacement to my first I got 9 years ago. It's used almost daily. It never has dried out or broken any hair. I tried another brand as I didn't want to spend so much but had to return it fried my hair and purchase this on.
Thick, coarse hair can withstand high heat AND it responds better to it. Using high heat also means that you minimize the number of passes you’ll make which will benefit your hair’s health. You’ll want a hair straightener that has adjustable heat settings with a maximum temperature reaching the 400-degree range like the HAI Beauty Concepts 1.25″ Classic Convertable Flat Iron.
The InfinitiPro by Conair has extra-long 1-inch tourmaline ceramic floating plates with 30 different heat settings (maximum heat is 455 degree Fahrenheit) and an extra long swivel line cord. It is perfect for creating silky smooth, straight hair or shiny curls. You can use it whether you’re hair is delicate, medium, or thick and hard-to-straighten. AND it has an automatic shut-off feature. It only takes 15 seconds to heat up which means that you can style your hair pretty quickly. However, like our first pick, the settings do not indicate the temperature. Also, the handle can get very warm. The plates also do not completely close unless you put quite a bit of pressure on them. It also doesn’t feature a safety latch that will keep the flat iron closed when you put it down while it’s still hot.
Great product fast delivery thanks
love this straightener. It heats up really quickly and will automatically shut off after a while an hour I think if it hasn't been used. It only has one heat setting. Also it's universal voltage so I was able to travel overseas with it very easily.
Historically, working-class people's haircuts have tended to be practical and simple. Working-class men have often shaved their heads or worn their hair close-cropped, and working-class women have typically pulled their hair up and off their faces in simple styles. However, today, working-class people often have more elaborate and fashion-conscious hairstyles than other social classes. Many working-class Mexican men in American cities wear their hair in styles like the Mongolian (shaved except for a tuft of hair at the nape of the neck) or the rat tail (crewcut on top, tuft at the nape), and African-Americans often wear their hair in complex patterns of box braids and cornrows, fastened with barrettes and beads, and sometimes including shaved sections or bright colour. Sociologists say these styles are an attempt to express individuality and presence in the face of social denigration and invisibility.[47]

No more need for pricey keratin treatments to smooth my thick unruly mane one pass of the iron and my locks are smooth straight and shiny. Thanks ghd
The Cloud Nine Micro Iron is one of the best hair straighteners we have tried in a smaller size. Made with ceramic plates, the styler helps to keep your hair protected as it straightens, while their cushioned style means you can use them all on all hair types and lengths. Make sure you pack this away for your summer holiday, so your locks always look lovely.
my girlfriend has wanted some of these for ages so I got her some for christmas. Guys...if you need to buy one present for your lady then get these I couldn't have chosen better she wanted me to give this rating 5.5 stars
so many people gave negative reviews for this product. However I bought directly from amazon ghdprofessional and I can register mine successfully. Also after comparing with my old genuine styler I know the new one is not fake. Don't be bothered about on earth how many holes on the cord because both of my stylers have 2 holes. So just go from amazon ghdprofessional directly and you can save a lot.
Getting gorgeous hair at home is now within reach, thanks to professional-quality hair styling tools from ghd. The pros at ghd have made it their business to help ensure you have a great hair day every day. And with their revolutionary range of hair straighteners, styling devices, and more available at QVC, you can enjoy stunning styles without taking a trip to the salon.
I bought this almost two years ago and still works well on my hair. Since I use it everyday it will probably have to be replaced soon. I will buy the same one again
being a bald old feller its reasonably obvious that I ordered these for my wife who over the years has become something of an expert on hair styling equipment and has been the guinea pig for this product so her thoughts on this styler....her immediate reaction was ghd they are the best make ever secondly it is a lovely looking styler and is beautifully boxed with a heat resistant protective plate guard for the blade ends and a heat resistant travel bag.my wife was truly amazed at the short heat up time the advertising says 25 seconds she says that it is almost immediate in use there are no problems though she did say that perhaps the plates could be larger otherwise no issues.so to the real nitty gritty....my question was... Would you buy this styler her reply.. No its far too expensive and even though it heats up really quickly basically its no better than cheaper stylers
Thick, coarse hair can withstand high heat AND it responds better to it. Using high heat also means that you minimize the number of passes you’ll make which will benefit your hair’s health. You’ll want a hair straightener that has adjustable heat settings with a maximum temperature reaching the 400-degree range like the HAI Beauty Concepts 1.25″ Classic Convertable Flat Iron.
my wife loves it very awesome. She looks great
very good hair straightener.
The InfinitiPro by Conair has extra-long 1-inch tourmaline ceramic floating plates with 30 different heat settings (maximum heat is 455 degree Fahrenheit) and an extra long swivel line cord. It is perfect for creating silky smooth, straight hair or shiny curls. You can use it whether you’re hair is delicate, medium, or thick and hard-to-straighten. AND it has an automatic shut-off feature. It only takes 15 seconds to heat up which means that you can style your hair pretty quickly. However, like our first pick, the settings do not indicate the temperature. Also, the handle can get very warm. The plates also do not completely close unless you put quite a bit of pressure on them. It also doesn’t feature a safety latch that will keep the flat iron closed when you put it down while it’s still hot.
My last ghds lasted me 10 years. The hair straighteners are really good when working however the ones i’ve been sent are faulty you can hear the electricity within the straighteners crackleing sounds like a loose connection so i’m scared to use them. Would be excellent if this wasn’t the case.
Unlike all the other hair straighteners on our list, the Turboion RBB Croc Classic looks a little bit different. It looks more like its namesake – a croc. But that’s not the only thing that makes it stand out. First of all, the shape is unique and perfectly ergonomic. It fits very comfortably in your hands that you barely feel the strain as you style your hair. Of course, it also doesn’t hurt that it only weighs 1 pound. The smooth titanium plates on this flat iron gives you a very smooth glide. There are 17 different digital heat settings that range from 280 degrees Fahrenheit to 450 degrees Fahrenheit.

great price on this straightener. I was able to register this on ghd site online with no problem. Heats up lightning fast.
I like soo much I needed a product like this. Really it is the best in the market. The price was the best too
The ceramic plates on this hair straightener ensure that hair remains glossy and nourished even through the high-level of heat. A brilliant all-rounder for quick and effortless everyday styling, the ghd IV Hair Straightener can create both smooth locks and curls; making it a great multi-tasking product. Suitable for all hair types and lengths, the styler glides smoothly through the hair in one gentle action so snagging is reduced.
I was able to verify and register it on the ghd website without any issues works great so far.
Great quality. Heating amazing. Works very well
Genuine ghds so great quality as expected👍🏻 very happy and great value. Ghd eclipse are a bit better in my opinion but are much more expensive so if you’re on a budget this is an affordable high end product.
these work very well as do all ghd straighteners. I have used ghds for years and once I discovered them I never looked back. I can straighten my hair in half the time compared to other similar products and my hair feels better and less damaged afterwards too. I have also received fantastic after sales service from ghd before as well so I trust the brand. These are no different they are well made and the design looks classy while they straighteners themselves do a good job and didn't leave my hair feeling frazzled and fried. The kit itself is decent in the box there were the straighteners of course a heat mat a bag to keep the straighteners in a protective 'end' to put over the hot parts of the straighteners two professional hair clips to hold your hair back while straightening and a paddle brush. These seem to all fit in the bag so it is very useful if you are travelling or even just storing it between uses. The cable is long enough to make using them a doddle and the auto switch off will help ease your mind if you are on your way to work and wondering if you have turned them off despite all this I have knocked a star off purely because they don't work as well as my ghd pinks these leave my hair feeling smooth and silky and the gold set just doesn't seem to do this quite as well. Nevertheless I would still buy them over any other brand out there.
By far this is the best flat iron I have owned. Heats up quickly and does the job. Definitely worth the money
I have owned this straightener for 9 years now and I absolutely love it use it multiple times a week.
I've used these straighter for years and love them. They get so hot and I can do my thick hair in a few minutes. Plus they are salon level so have the extra long cord. However it sounds like you need to buy from the ghd website. I did and it arrived pretty fast about a week I think you know its genuine and the price is the same at 150.
“Amazing! I have used a high-end salon-quality CHI flat iron for years, thinking it top of the line. I tried Conair Infiniti with rather low expectations but needed a backup at a reasonable price. Boy, am I glad I got off my high horse and took the plunge! This is the best flat iron I’ve ever owned. I have dry hair, and this leaves it looking shiny, soft, smooth, and moisturized. My CHI still straightens wonderfully, but my hair still looked a bit straw-like (even while using flat iron protectant every time). I am totally sold and thrilled with my Infiniti, and the price is AMAZING for something that FAR outperforms its salon-priced counterparts. It’s well-made, sturdy, pretty to look at, heats up quickly with functional, easy-to-read controls, and has a comfortable weight and handling. I love mine and no longer even bother with the CHI anymore. My hair is soft, shiny, healthier and SO much less ‘fried’ than before, even with daily use.”
In a word wow. I didn't think it would but this ghd straightener blew away. I turn it on and in about 5 minuets am ready to start making passes. There is only one heat setting hot and it's perfect. The weight is amazingly light it's thin easy to hold and doesn't fatigue my wrist.i've been using a different pro straightener and was certain nothing could compare. The one I had been using had options lots and lots of options. The ghd offers only one option and that is amazing.the auto shut off is also a very very appreciated feature yes this is not cheap. But the investment is well worth the cost.
love love love I cant say enough good things about this product. I bought this as a replacement for one that was given to me 9 years ago. I plan to have this one for another 9 years such a high quality item
If being limited to only a handful of temperature settings isn’t really your cup of tea, look no further than the BaByliss Pro Nano Titanium Straightening Iron! This lightweight flat iron features a whopping 50 heat settings for hair types of all shapes, styles, textures, and colors making it one of the most versatile hair straighteners on our list.
My last ghds lasted me 10 years. The hair straighteners are really good when working however the ones i’ve been sent are faulty you can hear the electricity within the straighteners crackleing sounds like a loose connection so i’m scared to use them. Would be excellent if this wasn’t the case.

I was very skeptical about buying a ghd iron because of the rumors about fakes. However I saved 90 by buying this from amazon amazon fulfilled not third party and it was an actual ghd product. I registered with ease on ghd website to prove authenticity. Thanks amazon

The straighening ceramic plates of the ghd Gold Pure Gold Styler boast a new dual-zone technology and heat up in just 25 seconds. The dual-zone technology features two heat sensors that regulate the optimal temperature of 185°C from root to tip as you straighten, ensuring your locks are straight and ultra-sleek. The shimmering gold design adds a touch of luxury to the styler as the round barrel shape makes the Gold Pure Gold Styler perfect for easy, versatile, snag-free styling.
I was recommended the ghd's by my hairdresser and lots of other hairdressers too. I am so glad that I bought these as now I can actually have the 'just walked out of the hair salon' look everytime I wash my hair. I only usually use them after I have washed and dried my hair as the style will last until I next wash my hair 2 3 days . It heats up and is ready to use in about 9 seconds I am so glad I spent the money on these and wish I had years ago. I would be lost without them now
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