I have been coveting one of these stylers since I borrowed a friend's in the uk in 2007... And I finally got one and it's an authentic one I suspect amazon's prices are low to compete with all of the vendors selling fakes on here which is a shame for them but worked out just fine for me. Make sure you select the one that's shipped from and sold by amazon the main page for this product seems to rotate between several vendors not all of them trustworthy and right now I have to check the little more buying choices sidebar to find the one sold by amazon itself. They were the main vendor for this page when I ordered but they're not now so it looks like it changes out.i was able to register mine with ghd's website and everything looks feels like the quality you'd expect from something that usually retails for almost twice what you'll pay for one here so I'm pretty positive it's legit.i've been using a chi for the last 8 years. The same chi. It's held up well clearly and still works but it just doesn't heat like it used to and its time has been up for a while now. It's served me well I'd read some reviews in several places saying that their quality had dropped off and I still remembered how wonderful the ghd I'd tried had been and that was when my chi was still in its prime so in looking to replace my straightener I really wanted to see if I could find an authentic ghd at a reasonable price. And I did I've only had my ghd for a few days now so I can't attest to its longevity I somehow doubt anything will ever compete with its predecessor on that front anyway but it works like an absolute dream. The first time I turned it on I was sure something wasn't working quite right because it gave me the all heated up beep so rapidly under 15 seconds. But no. Ready to go. It slid through my hair like butter leaving nothing but smoothness in its wake. My ends don't feel all frazzled like they do when I use cheaper straighteners and I can get pretty substantial waves out in a single pass with minimal styling product. And it goes into sleep mode after 30 minutes which is wonderful did I leave the hair straightener on is my personal equivalent of the old did I leave the gas on worry.a fantastic product for an excellent price and I couldn't be happier. Just choose your vendor wisely and make sure to check authenticity on their website

Genuine ghds so great quality as expected👍🏻 very happy and great value. Ghd eclipse are a bit better in my opinion but are much more expensive so if you’re on a budget this is an affordable high end product.
Just like the other reviewer I am not surprised to see a bad review about ghd. A lot of the ghd irons sold on this website and others are fake reproductions sold as the real thing and even if they were real such as the ones sold on ... The warrantee is not valid because they are not authorized distributors. Luckily for us we can now purchase the ghd styler directly from its official website I guess they finally realized there are too many fake ghd out in the market so stop wasting your money on these fake ghd imitations and get the real deal. Ghd is the best flat iron out there. It is used by the 'real' professionals everywhere in the world not these fake a corner store salons. Even when I traveled to europe most high end salons I visited used ghd. Plus ghd has dual voltage in other words you can take it around the world no problema. By the way if your hair is breaking perhaps you should reconsider how often you flat iron your hair and the types of products that you use. I personally only flat iron it once maybe twice a week 1st upon washing my hair and later on in the week as a touch up .these tools are not meant for everyday use just like with anything else in life too much of a good thing can turn out not to be so good in the end...or something like that... The point is you need to take better care of your hair. I personally like to use the biolage brand. You can also get a good deep conditioner such as baba de caracol or alter ego garlic dominican italian deep conditioners respectively and a good blowdryer such as turbo. I also like chi but they break within 6 12 months so don't waste your money there. To style your hair use chi infusion or moroccan oil 9it's a dry oil not actually oily and there you have it instead of styling your hair everyday wrap it at night and it will be as good as new the next day. Now go to ... To get the real deal. Do not settle for anything less... Ghd is the realest well you get the point
These ultra-smooth plates are great for straightening stubborn strands like curls and waves and are also ideal for creating natural, finished curls (similar to a curling iron) and even beachy waves. By gliding effortlessly across hairs of all types, without pulling or breakage, the ISA Professional Titanium Flat Iron has the potential to leave your hair looking and feeling healthier after each use.
Wonderful product I just love it take it from me you must spend the extra money and buy the more expensive professional version of this product. It makes a huge difference great seller product came one day sooner than expected.

An upgrade from their since discontinued Eclipse Styler, you won't be tempted to heat this flatiron up to 450 degrees, because the temperature dial is always stuck on one number: 365 (the ideal heat to mold hair without frying it, according to the scientists at GHD). Underneath each of those 365-degree plates are three fancy sensors that measure the density of the hair in the iron so that it can maintain consistent heat regardless of the chunk of hair you grab. The result? Silky, shiny hair with zero frizz.


best straightener I've ever used.
I have been using straighteners for a number of years but not until now have I found the best yet... They are very kind to my hair and make a huge difference... I will always use ghd's from here on in.
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Professional styling tool product reviewghd classic one inch flat ironthe ghd flat iron is a high performance professional styling tool. This is the original classic styler that is perfect for straightening and curling all hair types and lengths.features of product • ceramic plates for smooth hair• automatic shut off after 30 minutes of use• reaches a 350 to 365 degree temperature in under 40 seconds• rounded barrel• 8 foot styling cordpro’s • 2 year manufacturer’s warranty• guaranteed product authenticity• secure online payments• ordering tracking is availablecon’s • no heat control but preset temperature does not burn hair• high cost but is also a high quality producti purchased my ghd straightener in december of 2013. It still works just as well as the first day I bought it. It is a very quality and reliable flat iron that holds up to its award winning standards. Since buying this product I have noticed more shine to my hair as well as little to no frizzing. It is effective in keeping my hair straight and smooth all day. In fact I have had friend’s use this styling tool and purchase it after using it because they loved how quick and easily it flat ironed their hair.before I purchased the ghd I used a chi flat iron compared to a chi straightener the ghd keeps my hair looking healthier and less dry. After using this product I would not return to using a chi straightener because of the positive effect the ghd has had on my hair. Although the cost is high it delivers the promised performance. This product is designed for men and women with thick and curly hair looking to straighten their hair in a fast and healthy way. I would highly recommend this product to anyone that flat iron’s his or her hair on a regular basis
This flat iron stopped working less than a year after I bought it and ghd will not warranty a replacement one because Planet Beauty or Amazon is not an authorized retailer for their products. Buyer BEWARE....if you purchase from here it will void the manufacturer warranty and you will waste your money just like I did. Planet Beauty was NO help to me in getting my flat iron fixed or replaced!

Heat levels are most important, and everything else is tied for second place. The true benefit of these appliances is that lower temperatures are suitable for easily-damaged or thin-to-medium hair, so it’s crucial that they’re able to operate at the appropriate temperatures. 365° is considered optimal for medium-thick hair, and straightening very thin or brittle hair calls for temperatures closer to 300°. Some models also have settings as high as 450° for use on very thick or very curly hair.
works like a dream. Better than any other iron I have used before. Heats up fast and love the auto turn off
I got these after using my sister in law's ghds and realising that my 11 year old babyliss ones were sadly inferior. I love that they heat up really quickly as when you have 3 small boys to get to school pre school every second counts. The results last overnight too with maybe a quick spruce up the following morning. All in all worth every penny
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