“Infrared is so beneficial being that the wavelengths are longer and can penetrate deeper into the cuticle heating the hair from the inside out, keeping your hair's own natural moisture, leaving the hair smooth (and) shiny and keeping it extremely healthy, versus other conventional styling tools that actually pull moisture out of the hair, leaving the hair dry, brittle, dull and damaged,” said hair expert and stylist Gina Rivera.

all time favorite hair straightener
I just retired my 6 year old chi and initially got a chi replacement but it just did not feel like my old chi. I knew then that I had to look for that perfect flat iron that I've been used to. Well I found it with this ghd classic styler. It heats up fast and takes just one quick swipe to straighten my curly hair. It is an amazing iron without any unnecessary frills. Flat iron does damage the hair so keeping it to a minimum is the best thing to do and don't think that paying extra for temp. Adjustment and other frills will somehow be less damaging. Stick to this basic one and you will be so happy also I did buy this iron from amazon itself and was able to register it without any problems.

...it works as promised my wife said she leaves the iron unplugged most of the time. It cools down and shuts down by itself.the item I got is original with circuit breaker on the plug.watch out for the fake ones. Fake ones usually just come with regular ac plug. Make sure to look for the safety circuit breaker plug.
First, there are the temperature settings. Obviously, different hair requires a different heat level. The thicker your hair is, the higher level of heat you should apply to straighten it. I highly recommend you to read the instructions which usually say what temperature you should select for your particular hair type. This may vary a little bit from one flat iron to another. The general rule here is the less heat you apply, the better your hair condition will be. And always use a heat protectant, regardless of your hair type.
The ghd Air Professional Performance Hairdryer brings the salon experience home through state-of-the-art design and powerful performance. Developed in collaboration with top stylists, Air provides up to two times faster drying with reduced frizz for the perfect salon blowout. It features advanced ionic technology that allows the industrial generator to lock in moisture, and is powered by a professional-strength, 1600-watt AC motor that’s built to last. The sleek, ergonomic design makes it a breeze to use—whether you are right-handed or left. It features variable heat settings, two speeds for customized control for every hair type, and a cool shot button to set styles in place. The dryer seals in smoother, shinier, longer-lasting results with less frizz. 

very nice it does a good job and heats up fast. I have pretty curly hair and it straightens it right out

When shopping for the best hair straightener for your unique hair type, it can be difficult to decipher all of the different styles and specs. That’s why we’ve done the hard work for you and created this all-inclusive guide to finding the best hair straightener for your unique head o’ hair, so you can spend less time scrolling through pages of products and more time rocking your new dream ‘do!
“The temperature of the iron can determine the curl pattern on hair that tends to fall easily, as you might need a higher heat to lock in the pattern closer to the root,” she added. “The internal components of the irons also can determine the curl pattern, and that is why it is important to invest in custom, high-end tools that contain internal heaters that go the entire length of the barrel. The higher the heat, the stronger the curl will essentially be. Low heat will produce a softer finish.” 

Just had my very long very thick hair cut today and they finished it with this straightener. I'm a big supporter of what isn't broken doesn't need to be replaced but with how well this one worked and how silky smooth my hair feels now compared to my old straightener I am now shopping around to replace it. I'll probably get a 50 model like the hsi instead of this for 140 190 but for those willing to pay this price it works wonderfully and hopefully you love the results as much as I do
I had gone for years using mediocre flat irons not wanting to bite the bullet and just buy the expensive type. But man am I glad I finally did I've had this ghd for years now and it's never failed me. It heat up in seconds and doesn't fry your hair like other irons can. Would highly recommend spending a little bit more for a stellar product.
it might be expensive but when you have a lot of holiday functions to attend getting it right first time is a must and for my other half that means going with a quality brand to do a fab job. She loves her good hair day products and with this little gift set on hand she's not only going to feel pretty damn special but will enjoy using it. Ok so it might be a christmas present but hey who says that the lady in your life has to wait it can be an early gift and perhaps day one of her own personal advent calendar.right yes its pricey however other products we've had from them have lasted years of constant use and as mr royce used to say quality is remembered long after price. Add to this a swish presentation box that looks nice and expensive alongside some straightners that will help get those tricky little bits on the side that just love to fluff up and all round I know that my other half is going to be more than happy. Ghd you're stars.
although I am pretty ancient I had never used straighteners until last year when I thought I'd try them out. I bought some cheap ones which did the job but the sides used to catch on my hair and break it. I don't have enough hair as it is so definitely can't afford to tear any of it so thought I'd try these ghd ones after a friend recommended them. They cost about 5 times what the others did but they are at least 5 times better. They heat up quickly and never catch my hair. Fab. I love them.

Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy (like pillows), but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing ones. While we’ve written about the best curling irons, hair dryers, and even a certain curling iron used on the Victoria’s Secret Angels before, we’re going deep on the best flat irons and hair straighteners on Amazon. (Note that reviews have been edited for length and clarity.)


I had one of these previously for 3 years and it died so I purchased a new one. Love this brand works great

This straightener is awesome especially if you travel. Unlike the chi you do not need a converter in europe. Just plug in an adapter and you are set
Professional styling tool product reviewghd classic one inch flat ironthe ghd flat iron is a high performance professional styling tool. This is the original classic styler that is perfect for straightening and curling all hair types and lengths.features of product • ceramic plates for smooth hair• automatic shut off after 30 minutes of use• reaches a 350 to 365 degree temperature in under 40 seconds• rounded barrel• 8 foot styling cordpro’s • 2 year manufacturer’s warranty• guaranteed product authenticity• secure online payments• ordering tracking is availablecon’s • no heat control but preset temperature does not burn hair• high cost but is also a high quality producti purchased my ghd straightener in december of 2013. It still works just as well as the first day I bought it. It is a very quality and reliable flat iron that holds up to its award winning standards. Since buying this product I have noticed more shine to my hair as well as little to no frizzing. It is effective in keeping my hair straight and smooth all day. In fact I have had friend’s use this styling tool and purchase it after using it because they loved how quick and easily it flat ironed their hair.before I purchased the ghd I used a chi flat iron compared to a chi straightener the ghd keeps my hair looking healthier and less dry. After using this product I would not return to using a chi straightener because of the positive effect the ghd has had on my hair. Although the cost is high it delivers the promised performance. This product is designed for men and women with thick and curly hair looking to straighten their hair in a fast and healthy way. I would highly recommend this product to anyone that flat iron’s his or her hair on a regular basis
seconds and it smoothes my hair with ease I would recommend this flat iron to anyone
Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy (like pillows), but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing ones. While we’ve written about the best curling irons, hair dryers, and even a certain curling iron used on the Victoria’s Secret Angels before, we’re going deep on the best flat irons and hair straighteners on Amazon. (Note that reviews have been edited for length and clarity.)
Bought these on the recommendation of nearly every female I know and I haven't been disappointed they arrived promptly well wrapped and I checked them on the official ghd site straight away. I have had sleek straight hair ever since...... They heat up quickly and the flashing light is a great guide to help remind to switch them off. A great price too considering most pairs I've seen are well over 100 quid.
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