foremost rest assured that if you purchase this item directly through amazon it is guaranteed authentic. If you purchase from a third party here there is no such guarantee. Before ordering this item I read the reviews and saw that many folks who purchased through the third party option ended up with counterfeit versions. And if this has happened to you please notify amazon immediately ... They will resolve the issue and the third party vendor will lose the right to sell at amazon. They take this very seriously. As for the product itself it does not get any better. It's just that simple. For years I have used the t3 line. I love their appliances and have never had a single complaint. But this ghd is even more outstanding.the straightener heats quickly and evenly. When hair is done in appropriately smaller sections this is a one pass system. It took me less time to straighten my hair with this ghd than with my t3 since my t3 often needs some quick touch ups .the swivel cord is a luxury that every straightener should have. In my opinion it's actually a safety feature rather than a convenience .my only tiny quibble is the fact that it does not come with a travel case. I had this small hope that it would be under the straightener so I took apart the box ... But no. My t3 came with a heat resistant travel case. I have taken it on every trip ... And never once had a problem. Here I am not sure that I'm willing to just toss it in my bag and hope nothing happens. Man and this straightener was sooo close to perfect if healthy hair is your priority choose this over any low end unevenly heated bare metal straightener. Yes it is expensive but when considering the health of your hair it is entirely worth it.by all means this is a superior product.
My sister owned one of these and I tried hers out when she visited. It put my flatiron to shame and was worth every penny. It smooths the hair far and easily and heats up quickly. I've owned one for about a year now and am very satisfied with its performance.

7 21 14 I purchased this flat iron on may 25 2013. I've used this product every day since then with no issues. Also the styler is not a fake and I was able to register it on ghd's website with no problem. I only buy products that are ship and sold from amazon.com only maybe that is why so many people have received fakes I'm not sure. I have course thick hair and this flat iron has been wonderful. The plates are hot but doesn't damage my hair or the ends. I would recommend this flat iron.
so many people gave negative reviews for this product. However I bought directly from amazon ghdprofessional and I can register mine successfully. Also after comparing with my old genuine styler I know the new one is not fake. Don't be bothered about on earth how many holes on the cord because both of my stylers have 2 holes. So just go from amazon ghdprofessional directly and you can save a lot.
Before placing your entire head under unnecessary heat conditions, try straightening a small section of your hair with what you believe is your ideal heat setting. Take notice of the way your hair reacts to this temperature, paying close attention to any fraying or singeing that may result. Smoking and that dreaded burnt hair smell are a sign that you may need to tone it down a bit to avoid permanent damage to your precious locks.
the ghd iron is far superior to any other flat iron out there. I will never buy anything else. They last forever
I ordered these straighteners on boxing day evening as my others had been stolen from the gym changing room the week before. They arrived the next day early afternoon on the 27th of december......how fantastic is that for delivery service. These are my fourth pair of ghds and I adore them. The only reason I am on my fourth pair is due to the fact two pairs have been stolen over the years and the other pair work but not as well as they used to they are ten years old . Have tried others but could never be without my ghds. Thanks for great product and amazing service
I confess I am a ghd devotee having bought my first straighteners in 2006. Theyve come a l ong way since this beautiful set of professional irons and a really good hairdryer will make a fantastic gift for anyone who does their hair.packaged in a solid dull gold box which oozes quality and has a really posh air the matching items look so stylish and dont disappont in use. Teh styler has a new hinge shape and different tips this makes for smooth use and less catching in the hair. I was impressed that heat up time is a few seconds and the auto cutoff works too. A far cry from the old days of waiting ages for heat up and then panicking on the train to work thinking I'd left them on the hairdryer really is another level though. It's balanced beautifully and feels light but firm in the hand. It manages to dry my hair without frizzing it all over the place and quickly too. Using these tools makes hair styling actually a pleasure and I love the smooth straight results however much people tell me straight hair is on the way out.
my first time using ghd's and they are amazing I have never been able to get my hair to stay straight with anything else. I tried these and my hair looks fabulous well worth the money
if u straten your hair a lot this is the strainer 4u it totally works its awesome it handles hair good
Introducing ghd curve®, the new range of curling irons & wands from ghd. Featuring tri-zone® technology for gorgeous, shiny, bouncy curls that last as long as you do. The protective cool tip provides you with a safe place to hold the hair in place while you curl, and the built-in safety stand allows you to place the iron down securely during styling.
amazing best hair straighteners I have ever used by far would definitely recommend to a friend
this is an amazing styler I've used regular curling irons for the last couple of decades with my preference being a fatter iron. This is the first time that I've used a flat iron. I had a lot of fun playing with it and was surprised by how well and how quickly it worked. It heated almost instantly sounding a chime when it was ready to use. I sectioned off my hair and used it according to the directions on their website. It felt so slick and smooth as I pulled it down my hair that I wondered if it even made contact. However my hair was warm and perfectly straight so it did the trick it only took a few minutes for my entire head of hair to be stick straight. That's not how I wear it I was just playing. I found directions online for curling with the ghd styler and went to work. It was a little tricky at first because I was using it a way that I never used a curling iron. It didn't take long for me to get the hang of it and soon I had loose waves and curls that looked and felt wonderful. I'm thrilled with it the ghd classic styler that I received is genuine. Based on the comments here I immediately went to the ghd website and registered it and verified that it was the real deal. The only problem I had was reading the tiny date code printed inside the unit. I finally had to take a picture of it with my phone and enlarge it a little so I could make out the numbers.

Heat levels are most important, and everything else is tied for second place. The true benefit of these appliances is that lower temperatures are suitable for easily-damaged or thin-to-medium hair, so it’s crucial that they’re able to operate at the appropriate temperatures. 365° is considered optimal for medium-thick hair, and straightening very thin or brittle hair calls for temperatures closer to 300°. Some models also have settings as high as 450° for use on very thick or very curly hair.
Thick, coarse hair can withstand high heat AND it responds better to it. Using high heat also means that you minimize the number of passes you’ll make which will benefit your hair’s health. You’ll want a hair straightener that has adjustable heat settings with a maximum temperature reaching the 400-degree range like the HAI Beauty Concepts 1.25″ Classic Convertable Flat Iron.
Genuine article. 6 Months on no problems second set of ghd's. They are the best.
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