* * * Update: After returning the above-described item, I bought a ghd Classic Styler in-person from one of their authorized salon dealers (info at ghd's site). When I went to register the hologram and date codes, the ghd site accepted them on the first try. Also, the second unit I bought HAD country-of-manufacture information on the box and on the date sticker (made in China, which some other comments said isn't legit, that seems to be wrong). My unit labeled made-in-China is the one that registered successfully with ghd. Also my second purchase - from the authorized dealer - had a lot of information printed on the bottom of the box, including a bar code, web info, consumer information phone number, design info and information about the product. The unit I purchased from Amazon had NO printing on the bottom of the otherwise authentic-looking box. Draw your own conclusions. Bottom-line: if you buy a ghd styler here, double and triple-check that your unit is for real.
This ghd Gold Classic Styler shines bright with a luxe, sleek design that gives a professional finish. The luxurious plates smooth your hair for an ultra-shiny result, with contoured edges that help to create perfect curls and waves. The innovative golden plates have a high-gloss finish to glide through hair effortlessly, giving you a salon perfect finish every time. The ghd Gold Classic Styler stay cooler to touch for longer and are lighter to handle, and the universal voltage ensures same styling performance wherever you are in the world.
In 2001, ghd revolutionised the way women styled their hair with the launch of its first styler – a professional tool designed for salon use that could also be easily used at home. ghd has continued to be a leader and innovator in hair styling with its range of professional brushes, ghd Style styling products and the launch of its first hairdryer, ghd air™. Show less
When it comes to hair talk, a hairstylists’ arsenal is never complete without that one special device that can style and straighten hair at the same time. GHD Classic Styler Ceramic Hair Straightener happens to be that one special device. It can curl, flip, wave, and straighten hair easily, but with great features come a few drawbacks. Should you be adding this hair styling weapon to your stash soon?
Against the ghd Platinum Styler: On the other hand, the Platinum Styler features more sensors and heaters than the new ghd Gold. This essentially means it will heat the hair quicker, and is a little safer in terms of heat delivery, too. Six sensors and heaters work to deliver optimal heat to the hair, instinctively adjusting to give you a transformative experience. Where this is the top-of-the-range choice, the ghd Gold Professional Styler sits perfectly in the middle, a great mix of affordability and professional quality.
My very first GHD styler. I purchased this before cosmetology school and it worked for my extremely coarse hair. I used it quite often on myself and when I enrolled I used my GHD on my clients and it’s honestly top quality for a brand that’s accessible to at home use. I found this flatiron more consistent than the professional irons in my cosmetology kit.
In 2001, ghd revolutionized the way women styled their hair with the launch of its first styler - a professional tool designed for salon use that could also be easily used at home. ghd continues to be one of the leader and innovator in hair styling with its range of professional brushes, hair straighteners and hair dryers, and ghd Style styling products.
I have just up graded my GHD. I purchased the pink one for $280 as it was the only one the salon had. When u section your hair to straighten, the flat irons don't seem to come together 3/4 of the way but on the very tip of them, it pinches my hair and rips it out. It's nothing like my old one that I've had for about 10 years. Have you changed manufacturers ?
New without original packaging. Glimmering gold accents and plates and an enhanced design give the ghd gold V classic styler a luxe feel. Smoother gold plates glide effortlessly through the hair to make straightening on all hair types and lengths even quicker and easier, while their contoured edges help to create perfect curls and waves, all with a high shine, salon-style finish. A handy protective plate guard also allows you to pack up your styler straight after use while an automatic sleep mode is activated if the styler isn't used for 30 minutes.  Universal voltage ensures you'll get the same styling performance wherever you are in the world, making this styler a great choice if you travel frequently.
I worked in the hair industry for a while so I've used a lot of high end flat irons and I got to say, this one did not impress me at all. I'd never used a GHD before this btw (none of the stylists I know have one) but I ended up ordering the GHD classic styler--which btw seems to be the same as the "IV styler"--instead of the CHI Turbo due to the fact that at the time, the GHD was on sale and basically the same price yet it offered more versatility (the turbo has a velvet cover so you can't use it to curl). 

I have used ghd straighteners for the last three years and when they broke, I was devastated especially as it was a bank holiday weekend! No other straighteners were ever able to smooth my hair like ghds so I ordered another pair! After having 3 days of frizzy uncontrollable hair, I was delighted to have my hair back in smooth and beautiful condition, within minutes! I never dreamed I would become so dependent on my ghds but I wouldn't be without them now. Thank you so much for a prompt service!

To achieve stunning curls: Mist hair with GHD Heat Protect Spray (sold separately). Section the hair and lightly mist with a Curl Hold Spray (sold separately) to add shine and hold when styling. Place a fine section of hair between the plates of your GHD Professional Styler vertically one inch away from the root. Gently close the styler with minimum tension. Turn the styler clockwise by 90 degrees. For an intense stunning curl, continue to turn the styler by another 90 degrees as you glide from root to end; pull the styler very slowly away from the head in a continuous smooth movement. For a softer curl, pull the styler quickly through the hair away from the head in one continuous smooth movement. An S-shaped vertical curl is created. To complete the style, repeat through all sections. Finally, separate and brush out the curls with your fingers for more extreme curls, or with a wide-tooth comb for soft, loose waves.
Top stylists, models and celebrities alike can’t live without their ghds, so you know you’re in good company when you add to your collection. Whether using your ghd styler to tame frizz for a day at your desk, or to curl locks for a night out on the town, ghd not only allows you to straighten your hair, but also twist, curl, flick, wave and bounce too. With ghd, the possibilities are endless.
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