In short YES! You absolutely can use too much heat on your hair. Burning hair is not a good smell, it’s not a good look either! You may end up having to get a pretty severe haircut if you’re not careful about the amount of heat you put directly on your locks. Read through this to get an idea of what’s safe and what will leave you wishing for a good trim (or possibly a wig).


I have been coveting one of these stylers since I borrowed a friend's in the uk in 2007... And I finally got one and it's an authentic one I suspect amazon's prices are low to compete with all of the vendors selling fakes on here which is a shame for them but worked out just fine for me. Make sure you select the one that's shipped from and sold by amazon the main page for this product seems to rotate between several vendors not all of them trustworthy and right now I have to check the little more buying choices sidebar to find the one sold by amazon itself. They were the main vendor for this page when I ordered but they're not now so it looks like it changes out.i was able to register mine with ghd's website and everything looks feels like the quality you'd expect from something that usually retails for almost twice what you'll pay for one here so I'm pretty positive it's legit.i've been using a chi for the last 8 years. The same chi. It's held up well clearly and still works but it just doesn't heat like it used to and its time has been up for a while now. It's served me well I'd read some reviews in several places saying that their quality had dropped off and I still remembered how wonderful the ghd I'd tried had been and that was when my chi was still in its prime so in looking to replace my straightener I really wanted to see if I could find an authentic ghd at a reasonable price. And I did I've only had my ghd for a few days now so I can't attest to its longevity I somehow doubt anything will ever compete with its predecessor on that front anyway but it works like an absolute dream. The first time I turned it on I was sure something wasn't working quite right because it gave me the all heated up beep so rapidly under 15 seconds. But no. Ready to go. It slid through my hair like butter leaving nothing but smoothness in its wake. My ends don't feel all frazzled like they do when I use cheaper straighteners and I can get pretty substantial waves out in a single pass with minimal styling product. And it goes into sleep mode after 30 minutes which is wonderful did I leave the hair straightener on is my personal equivalent of the old did I leave the gas on worry.a fantastic product for an excellent price and I couldn't be happier. Just choose your vendor wisely and make sure to check authenticity on their website
Fabulous straightener
While it isn’t the fastest heating hair straightener we have reviewed, the CHI Air Expert Classic Tourmaline Ceramic Flat Iron warms up to temperature in just one minute! If one minute seems like too long for you to wait, try adding a bit of multitasking into your morning routine by taking advantage of this found time. If you are at a loss for what you can do in just one minute, check out this list for a little inspiration:
Available with either ceramic plates (good for all hair types) or titanium ones (choice for curly, thick, and coarse textures), this innovative styler features touch sensor technology that lowers the heat when it's not being used, then automatically brings it back up to temp as soon as it's touched. Translation: No more waiting for your iron to heat up in between passes. Use it for smooth and sleek styles, or take advantage of the round brush-esque attachments to create more of a bouncy blowout effect.
this flat iron blew my mind. It did in 5 minutes what my chi did in a half hour. One pass over hair and its done. Incredible.

excellent product best on the market
GHD’s “styler” is permanently set to 365 degrees Fahrenheit, which the company says is the highest temperature hair can tolerate before it becomes damaged. As a person who went from a dark brunette to blonde highlights, I can vouch for its straightening power on processed hair. And though I don’t typically think of “comfort” as a flat iron necessity, the springy hinge that connects the two plates really did make it easier to clamp and glide the tool down my hair with minimal effort.
We do love the fact that the flat iron remembers your last heat setting so you don’t have to keep changing it every time you turn the hair straightener on. With this flat iron, you also get an automatic shut off feature. The plates are 1.5 inches wide which makes it ideal for individuals with medium to long thick tresses. However, it isn’t ideal for making curls due to the large plates. Also, there may be durability issues as several owners have reported that their units never lasted more than a year.
I bought these to replace my daughter's which I had been using and which she wanted back. I was nervous about ordering as some of the feedback suggested that at this price they weren't genuine ghds and this is of course what I wanted as I've tried others and always come back to the ghds. I decided to take a chance and received a genuine set of ghds which are every bit as good as the one's I had to give up.
I have owned a ghd flat iron for about 3years. My daughter borrowed it on a daily basis. Decided to get her one of her own for christmas. I highly recommend the ghd.
I have the heated brush and Instyler. I find that I use the heated brush more only because it is easier and quick as a bed hair controller. The Instyler does need to be handled with care a little more as the barrel is hot but I got a safety cage with mine until I was confident. The Instyler is effective when I am starting from a mass of curles and I want straight. I never use any on wet hair I think that is asking for trouble. I don’t know that one is any better than the other just different options for different times.
When you’re shopping for a hair straightener it’s important to consider your hair type and the style you want for your hair. Some heat tools are designed to straighten and smooth your hair to prevent frizz while others may just be useful for basic straightening on hair that’s already fairly straight or simply wavy. Different temperature settings work better for different hair styles. Some straighteners are also great to create loose waves in your hair making them ideal for those who like to experiment with different hair styles. It can be helpful to read online consumer reviews when you’re choosing a hair straightener to ensure you get the best option for the money you want to spend.

“My daughter loves this straightening iron. As a competitive cheerleader, she finds this tool incredibly handy since it can both straighten her hair and curl it. She says it heats up incredibly fast, which for her is great, given her impatience. It provides nice, slick hair and tames all her frizzies and flyaways. All her girlfriends like to borrow it, too, for their hair.”


My sister owned one of these and I tried hers out when she visited. It put my flatiron to shame and was worth every penny. It smooths the hair far and easily and heats up quickly. I've owned one for about a year now and am very satisfied with its performance.
very quick to heat up and they are much hotter than any other styler I have used. Love that they can be used when travelling abroad with dual voltage. Thanks to my sister for recommending this product.
I've always wanted ghd's but never really had the budget for it so decided this birthday 24 after moving to the states and throwing my 30 pair in the bin I would treat myself. Best decision ever great irons and using them so much more than my old ones as they are so quick and easy. My hair is very thick so it used to take ages to style with my old irons. So much easier now
Definitely the best hair straightener in the world. After trying a few staighteners available in the market I settled for ghd as I had heard rave reviews from my friends and hair stylists. I was a bit sceptical when I was buying the product as it is quite expensive in comparison to other straighteners but my doubts vanished as soon as tried it for the first time. I have frizzy hair which is extremely unmanageable and I have always wanted to have straight and silky hair. I can finally say that my dream has come true hair straighteners tend to make the hair very dry. But ghd does not. Though I need to condition my hair very well after every wash preferably with a hair mask . I leave it on for 3 4 mins wash it off dry my hair using a hair dryer. I then liberally spray a good heat protect spray all over my hair and use the iron.i am thrilled with this product and would recommend it to anyone who has always wished she had soft silky and straight hair buy it girls..you will not regret
Very good styler and much cheaper than in the store.always difficult to find good quality not damaging styler with dual voltage.very pleased

Can't fault ghd's


7 21 14 I purchased this flat iron on may 25 2013. I've used this product every day since then with no issues. Also the styler is not a fake and I was able to register it on ghd's website with no problem. I only buy products that are ship and sold from amazon.com only maybe that is why so many people have received fakes I'm not sure. I have course thick hair and this flat iron has been wonderful. The plates are hot but doesn't damage my hair or the ends. I would recommend this flat iron.
“Infrared is so beneficial being that the wavelengths are longer and can penetrate deeper into the cuticle heating the hair from the inside out, keeping your hair's own natural moisture, leaving the hair smooth (and) shiny and keeping it extremely healthy, versus other conventional styling tools that actually pull moisture out of the hair, leaving the hair dry, brittle, dull and damaged,” said hair expert and stylist Gina Rivera.

best hair straightener ive have three of these straighteners and always love them. The only problem is that the cord shorts so be careful when you wrap it up. I would not recommend winding the cord around the straightener to put it away.


my wife loves this product and so do I just because she can be ready to roll out f the house a lot faster due to the flat iron working so well.
my wife loves it very awesome. She looks great
works great love this flat iron
I just received my ghd classic sytler yesterday and registered it on ghd's website. It wasn't a fake and did my hair for the first time this morning with it and couldn't be happier with the results my hair feels so healthy I had tried a chi first returned it. Bought a croc which was better but still wouldn't tame my thick coarse hair without being on the 450 degree setting which made me nervous. I bought the ghd on the recommendation of a couple of friends who I trust. Read reviews on amazon and made sure to purchase the iron direct from amazon. Glad I did this flat iron is awesome my hope is that it lasts longer than a year

easy to handle styles hair professionaly. Heating is fine it has good security of course without water touches . Looks great.

The ceramic plate on the FemJolie heats in just a minute or two, and the silicone tips on the bristles are quite comfortable on the scalp and gentle as they detangle, straighten and de-frizz. It’s important to note that this straightening brush is only designed to work on clean, dry hair; you won’t see the results you expect if you use it right after jumping out of the shower, and because it’s a flat brush it won’t add volume to your hair the way a barrel model would.
product arrived on time ghd's in my opinion continue to be the best straighteners on the market. Absolutely fabulous 5 5. Would recommend to anyone.
Celebrity hair stylist Priscilla Valles’s go-to straightner is the classic GHD 1-inch straightener. “I start in the nape and bring down small sections, one row at a time and I use a GHD flat Iron with a comb in the other hand,” says Valles. “I place the comb in front of the iron while ironing at the same time in a slow motion all the way down. Never stopping cause that will cause dents in the hair. At the end a dime size of ouai rose from top to bottom just to add some shine and control any fly aways!”
Most straighteners will have either ceramic or tourmaline plates, although a few use titanium. Ceramic is the best choice for delicate, fine or color-treated hair because it heats evenly and a bit more slowly than tourmaline or titanium with no hot spots. Tourmaline and titanium, by contrast, heat up extremely quickly and can easily damage thin or sensitive hair before you’re even aware that it’s happened. For thick hair, though, tourmaline or titanium are the way to go; tourmaline has the added benefit of producing 20x more negative ions, making hair moist and silky and reducing frizz.
You may as well wear a sign that says “SLIPPERY WHEN WET” when styling with what’s affectionately called “hair grease.” Pomades give the appearance of high shine with a wet, “freshly-showered” look. This product is used for classic comb overs to slicked back, red-carpet looks. Traditionally pomades have been oil based and difficult to wash out, but over at Hanz de Fuko, we’ve fixed that problem...

after a lot of advice from friends I decided to buy a ghd style as opposed to other cheaper brands it was definitely the right decision it heats up super fast and works really well. The amazon price is fantastic and I successfully registered it on the ghd website so it must be the real thing not a fake . The only thing is you might want to buy a separate heatproof bag for this as it didn't come with one and ensure you aren't buying it from a third party but from amazon directly.


Ordered as replacement for older ghds which had developed an intermittent power problem due no doubt to winding cable around the tongs to keep them closed . Great value and work perfectly. Recommend alternative means of keeping jaws closed in future try the travel pouch


If you are unsure what exactly your hair type is (or if it has changed over the years, which happens more often than you’d think!), check out this incredible overview by the hair professionals at Redken! Don’t stress if you have combination hair (i.e., fine and curly or thin and straight) either; we recommend choosing a hair straightener based on your biggest hair complaint and focusing on that problem first. So, if your curls are driving your nuts, you will want to select a hair straightener with higher temperatures, thin hair needs moisture, etc. You’ll find that your entire hair type can usually benefit from the extra TLC!
I am a big fan of the ghd irons. I will not buy anything else. I have been a cosmetologist for 7 years and have had my first one since I started working and bought my second one for home 5 years ago. I highly recommend any style of ghd for any type of hair I've never ever had any problem with with either of my irons and use it throughout the day 4 days a week at work. To guarantee a real iron ask your stylist if they're able to get you an iron from their beauty supply distributer.
I received my styler on time and was able to register it so it's the real deal. Very easy process. This iron leaves my hair soft shiny and straight I love it more than my paul brown which I have used for years. I highly recommend it to anyone.
We usually roll our eyes at oil-infused heat tools — but you can actually watch this oil being sucked right out of the refillable cartridge in the handle. When you press the iron closed over your strands, the oil vapor seeps through tiny holes to condition and straighten your hair. And don't worry fine-haired friends: It made our tester's hair silkier, but not like she'd dipped it in an oil vat.
In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]
I love it heats up quick and turns its self off too.
amazing best hair straighteners I have ever used by far would definitely recommend to a friend
Brant Mayfield, who styles everyone from Diane von Furstenberg to Nicole Scherzinger, favors this glossy white flat iron. "It has digital single pass technology, which helps for smoothness and contains an eternal microchip that maintains an even temperature," he says. The angled edges and ceramic plates will keep your hair smooth and without kinks.
The straighening ceramic plates of the ghd Gold Pure Gold Styler boast a new dual-zone technology and heat up in just 25 seconds. The dual-zone technology features two heat sensors that regulate the optimal temperature of 185°C from root to tip as you straighten, ensuring your locks are straight and ultra-sleek. The shimmering gold design adds a touch of luxury to the styler as the round barrel shape makes the Gold Pure Gold Styler perfect for easy, versatile, snag-free styling.
Works great
If being limited to only a handful of temperature settings isn’t really your cup of tea, look no further than the BaByliss Pro Nano Titanium Straightening Iron! This lightweight flat iron features a whopping 50 heat settings for hair types of all shapes, styles, textures, and colors making it one of the most versatile hair straighteners on our list.
Beachwaver Co. has reached cult-level status for its super easy-to-use Beachwaver, yes, but this styling iron from the brand is equally as notable. The beauty of it is the fact that you can achieve multiple looks with it. Use as is for a sleek, straight look or apply the black Coast Pro attachments (that are shaped like a round brush) and glide the iron down each hair section, rolling your wrist under towards the ends to create the illusion of a professional blowout.
If you are interested in adding the benefits of keratin use into other aspects of your hair care routine, treat yourself to a keratin-rich hair mask once per week! There are dozens of fantastic keratin masks on the market to choose from (and even in your local drugstore!), but we love Naat’s Brazilian Keratin Intensive Hair Mask (which you can buy here from Amazon) for a consistent shine every time!
was really pleased with my ghd after many years of keep buying cheap straightners I think I must have bought at least 4.i finally decided to treat myself to some good ghd
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