Curling and straightening hair requires the stylist to use a curling rod or a flat iron to get a desired look. These irons use heat to manipulate the hair into a variety of waves, curls and reversing natural curls and temporarily straightening the hair. Straightening or even curling hair can damage it due to direct heat from the iron and applying chemicals afterwards to keep its shape. There are irons that have a function to straighten or curl hair even when its damp (from showering or wetting the hair), but this requires more heat than the average iron (temperatures can range from 300–450 degrees). Heat protection sprays and hair-repairing shampoos and conditioners can protect hair from damage caused by the direct heat from the irons.
I have NEVER, I repeat, NEVER been able to get a curl in my hair. I got a perm when I was a kid and the ish fell out! Anyways, I bought this at Target just in case I needed a QUICK AND EASY return (smell what I'm stepping in, Amazon?), and I have to say I am amazed. I read the directions thoroughly, because let's face it - this thing looks a little terrifying and conjures memories of getting my hair wrapped up in a spiral brush as a kid. Small brushed pieces, 1-inch, face towards the head, yadda yadda, some beeping, stay calm...VIOLA - magic curls. I actually plugged this beautiful baby in at my desk at work, and used a pocket mirror to test it out, I couldn't stand the wait! I also tested a piece of my boss' hair for good measure. She is purchasing one ... full review
Ghd styler is the best. Had it for years
You need to make sure that your flat iron is very light, feeling comfortable in your hand as you style your hair. You’ll also want it to have a tangle-free cord because that’s just a hassle you don’t want to have when you’re focusing on doing your ‘do right. Or, you can just go for a cordless hair straightener to get rid of that potential problem altogether.
It does the job in less time with better result. I should’ve bought it earlier
In the early 1870s, in a shift that historians attribute to the influence of the West,[26] Japanese men began cutting their hair into styles known as jangiri or zangiri (which roughly means "random cropping").[27] During this period, Asian women were still wearing traditional hairstyles held up with combs, pins and sticks crafted from tortoise, metal, wood and other materials,[14] but in the middle 1880s, upper-class Japanese women began pushing back their hair in the Western style (known as sokuhatsu), or adopting Westernized versions of traditional Japanese hairstyles (these were called yakaimaki, or literally, soirée chignon).[27]
the product is nice safe and easy to use.
Once you have a pair of ghds you will never go back to anything else.
the best hair straightener I have ever used. Could not have been happier with the results.
You may as well wear a sign that says “SLIPPERY WHEN WET” when styling with what’s affectionately called “hair grease.” Pomades give the appearance of high shine with a wet, “freshly-showered” look. This product is used for classic comb overs to slicked back, red-carpet looks. Traditionally pomades have been oil based and difficult to wash out, but over at Hanz de Fuko, we’ve fixed that problem...
These ultra-smooth plates are great for straightening stubborn strands like curls and waves and are also ideal for creating natural, finished curls (similar to a curling iron) and even beachy waves. By gliding effortlessly across hairs of all types, without pulling or breakage, the ISA Professional Titanium Flat Iron has the potential to leave your hair looking and feeling healthier after each use.
my last two flat irons were sultra. I decided to try a different brand since the last sultra didn't last nearly as long as the first. So far so good with this ghd. Seems to be on par with sultra or maybe slightly better especially how fast it heats up . I bought from a seller with 100 rating fulfilled by amazon. And was able to register the flat iron on ghd's site without any problems.
I was able to register my straightener online at ghd...i hope my sister likes this just as much as I do.

When shopping for the best hair straightener for your unique hair type, it can be difficult to decipher all of the different styles and specs. That’s why we’ve done the hard work for you and created this all-inclusive guide to finding the best hair straightener for your unique head o’ hair, so you can spend less time scrolling through pages of products and more time rocking your new dream ‘do!


I've tried other brands of straighteners and I have to say you really can't beat ghd's. They heat up really quickly and leave your hair shiny and soft. Having wasted money on other straighteners I wouldn't buy anything else again
Once you have a pair of ghds you will never go back to anything else.
works great love it
Great styler. It doesn't really live up to the hype but the hype was overinflated so let's not blame the product. I was able to register mine with no problems. Other people have covered what the ghd styler can do so I won't go into it. If you're pretty satisfied with your existing hair tools this won't change your life but it's a solid tool and works well.
I was skeptical buying this on amazon but with some of the other reviews I took a chance. This is authentic product and with that of course lives up to the ghd reputation I was able to register it on their website without a problem. They needed the number on the hologram and the date numbers on the inside sticker. I have attached pictures. Note I was not given this product ot any discount I simply wanted to give my feedback.
so far I love it heats up fast and doesn't pull on your hair.
I love it I have never straightened my hair more and loved it it also heats up really fast and smooths your hair like nobodys business
Wife loves this thing. The auto off feature really makes me a happy camper too.

In 2004, ghd entered the North American market, bringing its total worldwide sales generating £37 million in revenue.[12] The Jemella Group, which owned the ghd brand, was bought by Lloyds Development Capital for £55 million in 2006.[7] It was sold eleven months later to Montagu Private Equity for £160 million.[13] Lion Capital, a British private equity firm, purchased ghd in February 2013 for approximately £300 million.[14]
Bought this as a gift for my girlfriend. She loves it. Got it for cheaper than they sell the same one at those make up stores in the mall.
Though it looks high tech with an LCD screen, this budget-friendly straightener has impressed Amazon reviewers everywhere. "I have very thick curly/wavy hair and in a matter of 45 minutes my hair was the straightest I’ve ever been able to get it by doing my hair on my own," wrote one reviewer from Florida, who said her straight hair managed to endure the state's humid climate.
I must say…ghd produces the best hair straightener. Have tried various brands of hair straighteners in the past and this brand is definitely worth the investment. As they say..once you go ghd..you never go back
you can't go wrong with a ghd. Ready to use in seconds and it straightens perfectly

I have curly hair and so it always took me much longer to straighten my hair. I saw my sister had this straightner and so I tried using hers and it took me about 10 min to get my hair totally straight anyways my other straightner had broke so I bought this one and it's really really good. Would very much recommend

Ordered on sat 17th dec at 3pm and selected free delivery to be delivered by sat 24th dec. They arrived before 11am on sun 18th dec well done amazon especially at christmas I bought these as a replacement for the same ghds that I have had for over 3 years. For anyone unsure about buying these I promise you you won't find a better hair straightener. My hair is like ringlets and they make my hair go dead straight would not hesitate to recommend these at all.

Still going like a champ after 2 years and heavy use by both my wife and daughter

I was happy the moment I got this its so smooth when you use it was abit caught off guard by the different power cord but that was quickly fixed but nonetheless I love this piece of a styler
In short YES! You absolutely can use too much heat on your hair. Burning hair is not a good smell, it’s not a good look either! You may end up having to get a pretty severe haircut if you’re not careful about the amount of heat you put directly on your locks. Read through this to get an idea of what’s safe and what will leave you wishing for a good trim (or possibly a wig).
Airstyling is a great way of adding natural volume, body and shine to your hair. Our auto rotating airstyler can be rotated in both directions, making it easy to handle and to use to create a variety of styles. It also comes with a 50mm thermobrush – the ultimate accessory for adding body and movement – and should be used on nearly dry hair for salon blow dry results.

I love ghd products. This is the only flat iron I will use on my hair. My last ghd lasted me 6 years. It still works ok because the every day abuse I gave it and I keep it as a back up .worth the money.


4 Out of 5 for ghd am I mad well not quite. These are excellent and certainly professional level instruments. Balanced good weight easy to use except and thoroughly well designed.hairdryer is quiet ish with more than enough power and settings to deal with most types of hair and styles. All in all an absolute delight.straighteners are almost perfect this is where the the small problem lies. First of all the good bits. Solid construction good smooth plates well balanced. Now the issue the settings. I know these are probably are professional and my gripe may be invalid but the heat setting is not high enough. Could be a decision made people who use them all day but for a once a day use I'd have preferred to be able to turn the heat up.

Thick, coarse hair can withstand high heat AND it responds better to it. Using high heat also means that you minimize the number of passes you’ll make which will benefit your hair’s health. You’ll want a hair straightener that has adjustable heat settings with a maximum temperature reaching the 400-degree range like the HAI Beauty Concepts 1.25″ Classic Convertable Flat Iron.
arrived less than 24 hours after I had ordered it incredible delighted with my ghd's discounted because of slightly damaged box nothing wrong with the straighteners at all. Brilliant as ever amazon many thanks
I had some concern that this iron was counterfeit. I had purchased knockoff chi irons unbeknownst to me on this site before. Fortunately as I found ghd has a verification tool on their site. Take the time to register your iron there to make sure it's not a fake ... As far as the iron itself it is a sturdy quality iron that heats up lightning fast. It even has a beep to let you know it's ready to go. I especially love the 30 minute automatic shut off feature a must for forgetful people like me
love it...Worth It...This product would be great for thin or short hair and fantastic for swirls....I loved this styler two in one straightens and curles perfect cureles and beach waves takes me 5 min to straighten n style my hair I have pretty stabborn hair and most of all I like that it has only one button on/off so I don't have to think what temperature to choose )
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