I worked in the hair industry for a while so I've used a lot of high end flat irons and I got to say, this one did not impress me at all. I'd never used a GHD before this btw (none of the stylists I know have one) but I ended up ordering the GHD classic styler--which btw seems to be the same as the "IV styler"--instead of the CHI Turbo due to the fact that at the time, the GHD was on sale and basically the same price yet it offered more versatility (the turbo has a velvet cover so you can't use it to curl).

Best flat iron, 2 year warranty when bought from the website. Don’t have to adjust any heat settings you just flip the switch on. Smooths out all hair textures hair really well! And if you forget to turn it off the heat element shuts off and the flat iron beeps at you until you manually push the switch to off which is amazing since lots of us forget to turn off our flat iron after use.


I have used ghd straighteners for the last three years and when they broke, I was devastated especially as it was a bank holiday weekend! No other straighteners were ever able to smooth my hair like ghds so I ordered another pair! After having 3 days of frizzy uncontrollable hair, I was delighted to have my hair back in smooth and beautiful condition, within minutes! I never dreamed I would become so dependent on my ghds but I wouldn't be without them now. Thank you so much for a prompt service!
Choose from the ghd hair straightener range to complete your kit of styling essentials. From waves and curls, to flicks and poker-straight hair, create a look that's stylish, effortless and professional with our ghd straighteners. The range of ghd hair straighteners will help you to create a multitude of hairstyles, producing shape and movement in each styling session.
ghd will always be one of our top picks when it comes to straighteners and stylers. This brand have been around for almost two decades, and have easily established themselves as a go-to for celebrities and professionals. As if you weren’t already spoiled for choice, we’re excited to announce the release of the new ghd Gold, a professional-quality straightener with all of the bells and whistles you want from your day-to-day heated tool.
I got a new GHD styler/straightener for my birthday this year. My old original ghd maxx sadly gave up and died after 10 years of faithful service! I opted for the standard design this time as it was in a special mother’s day gift pack for a reduced price and I am really happy with it. Although it takes a little longer to styler my long thick hair (compared to the thicker tonged styler) it has the same long lasting, shiny effect!
Lightweight Feel: If you style your hair with a straightener every day, you know how taxing it can get to hold a heavy product above your head while you utilise its magic. Thankfully, one of the key elements of the original ghd V Gold Styler has been maintained in the new model — its lightweight feel. We promise your arms won’t ache even after a solid session using this straightener!

I'm a journalism grad and avid makeup fan with an unhealthy addiction to buying nude lipsticks, no matter how similar they all may seem. I love chatting to anyone who will listen about my new favourite products, skincare dos and don'ts and practically any other beauty-related topic under the sun. That doesn't mean I'm frivolous with my recommendations, though--you can count on me to give you the nitty gritty on all your wishlist products. In my spare time, you'll find me binge-watching old episodes of Gilmore Girls or at brunch with a large iced coffee in my hand.
In 2001, ghd revolutionised the hair styling industry with the launch of the first ghd hair straightener. An instant hairstyling phenomenon; ceramic heat technology was introduced to create smooth, sleek results that lasted. Since creating the original professional styler, ghd have continued to work with ghd scientists and stylists to develop innovative, breakthrough technology to ensure that all ghd stylers style faster and give amazing results; whatever your hair type.

Delivering high pressure air flow for super-fast drying while advanced ionic technology reduces frizz and flyways to give a smooth salon-style finish in half the time*. The ghd hair dryer was designed by professionals for professional and offers you the best hair drying experience at home. Variable power and temperature controls, plus the choice of two nozzles, allow you to tailor your blow-dry to your hair type, while a cool shot button.


For curling, place a section of hair between the plates closest to the scalp, clamp the plates, and turn styler through 180 degrees while holding the end of the strand. Pull styler through the hair slowly, always maintaining the 180 degree turn--it helps to slightly tip the nose of the styler downward, careful not to let the hair fall out. It also helps to pull the strand forward when trying to curl hair at the back of the head.
Against the ghd Platinum Styler: On the other hand, the Platinum Styler features more sensors and heaters than the new ghd Gold. This essentially means it will heat the hair quicker, and is a little safer in terms of heat delivery, too. Six sensors and heaters work to deliver optimal heat to the hair, instinctively adjusting to give you a transformative experience. Where this is the top-of-the-range choice, the ghd Gold Professional Styler sits perfectly in the middle, a great mix of affordability and professional quality.
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